When my brothers Travis and Griffin and I started an advice podcast in 2010, we only had one major problem. No, no, it wasn’t finding the confidence to tell people how to live their lives—we’re straight white men, that comes naturally.

Our problem was this: Without an established audience, who would we advise? We had a few followers from our work in game journalism, but nowhere near enough people to create a sustainable flow of lost souls that only we could cobble back into fully-functioning humans.