Achieve your #FashionGoals with local blogshop fashion brands at Plaza Singapura!

Achieve your #FashionGoals with local blogshop fashion brands at Plaza Singapura!

Alvinology·2018-04-29 00:35

Plaza Singapura, one of Singapore’s largest iconic malls along Orchard Road, held its first underground event named #StyleFeed Fashion Party, featuring the newest collections from some of Singapore’s most well-known online blogshop-turned-offline retailers, including Runway Bandits, Shop Sassy Dream, Ninth Collective, Fayth and Addicts Anonymous, which are all located at Basement 1 of the mall.

In recent years, online apparel retailers have been recognising the added value of owning a physical presence, and Plaza Singapura has been a popular offline platform of choice. The most recent addition to the growing number of local fashion brand outlets at the mall would be Fayth on 7 April 2018.

Highlights of the Party

At the media-exclusive segment of the party, we were treated to masterclasses by 3 public figures: Daryl Aiden Yow, Mongchin Yeoh and Ellie Tan who shared tips on creating an “Insta-worthy” look with apparels from the labels. Mongchin (known by Instagram users as @mongabong) introduced her skincare routine (which involves 11 steps!) and collaborated with Ellie (known by Instagram users as @ell4d) to discuss their daily makeup routine as well as introduce makeup products from Nyx and Etude House.

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Singapore Lifestyle Event Fashion Orchard