Heels debuted its premiere episode on Starz on Sunday night, introducing fans to Spade brothers and the Duffy Wrestling League. The show takes place in the fictional town of Duffy, Georgia, and major wrestling promotions like the WWE and All Elite Wrestling aren't mentioned outright. But the show does sprinkle in a few hints of the greater wrestling world beyond the DWL, many of which eagle-eyed wrestling fans will either spot or hear.