In March 2020, when MGM postponed the release of the 25th James Bond movie, No Time to Die, by six months because of the global spread of the COVID-19 virus, many thought the studio was being a touch hasty. The growing threat of the coronavirus had not fully hit the general public, and many in the industry had assumed things would quiet down by summer. That obviously didn’t happen, and soon, many other films would follow in No Time to Die’s footsteps. Throughout the rest of 2020, as cinemas closed en masse and social distancing measures became the norm, it became abundantly clear that things wouldn’t be returning to normal any time soon. Indeed, normalcy in the entertainment industry may never come back.