It's no secret that the Kardashians have a penchant for a good Instagram filter.

Kylie Jenner rarely shares an Instagram story without a filter across her face - and has been met with backlash from fans who argue she's promoting unhealthy body standards. Indeed, cosmetic surgeons credit the famous family with sparking a trend for 'filtered skin', noting that young women bring pictures of the sisters into clinics in the hope of emulating them. Not cool.