Lunar New Year ad starring same-sex couple hailed by China's LGBT community

Lunar New Year ad starring same-sex couple hailed by China's LGBT community

AsiaOne-·2020-01-13 10:43

A new advert from the Chinese e-commerce website Tmall that includes a same-sex couple has won widespread praise and been hailed as a small but significant win for China's LGBT community.

The 20-second clip released this week, promoting the site's annual pre-Lunar New Year shopping event that ends on Friday, features a gay man introducing his partner to his family.

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