Affle to acquire Mediasmart in Europe for Rs 40 crore

Affle to acquire Mediasmart in Europe for Rs 40 crore

Malaysia Sun-International·2020-03-02 13:37

New Delhi [India], Mar 2 (ANI): Consumer intelligence platform Affle India Ltd has announced the signing of a definitive agreement to acquire Spain headquartered Mediasmart, a self-serve mobile programmatic and proximity marketing platform, for 5.12 million euros (about Rs 40 crore).

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