From Chanel to Ferrari, here's how luxury brands are aiding COVID-19 relief

From Chanel to Ferrari, here's how luxury brands are aiding COVID-19 relief

Channel NewsAsia - Lifestyle·2020-04-19 08:00

As the world grapples with the COVID-19 pandemic, luxury brands have not simply sat by idly, instead employing numerous ways to provide help. This is despite massive implications to the industry. A huge drop in sales as a result of travel restrictions and store closures across the globe remain a major concern. Country lockdowns have also posed a challenge to supply chains and operations, as key factories are forced to shut.

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