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With apologies to Gertrude Stein, a rose is not just a rose—at least not in the land of beauty. The best rose perfumes showcase just how versatile the beloved flower can be, whether it’s presented in all its garden freshness, wrapped in warming spices, or dipped into fruity formulas for a dash of jammy sweetness. The options don’t end there: Rose notes also play well with the smell of fresh laundry and a tinge of salty sea air. It's no surprise that the note is one of 2025's biggest fragrance trends.