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22 Indulgent Products To Spoil Yourself Silly Because You Deserve It

Because heated towels and fancy satin pillowcases always make life feel a little more special.

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by Lily Burrill BuzzFeed Contributor

I am a contributing writer and former BuzzFeed Shopping fellow and I love writing about the latest fashion trends, the cutest home decor, and what beauty products are actually worth adding to your makeup bag.

1. A box of Maldon Sea Salt flakesthat will make your taste buds feel like they're getting special treatment whenever you sprinkle them on your food. There’s honestly no other flavor booster quite like these delicate, crunchy flakes: they deepen savory dishes, give sweets that perfect salty-sweet harmony, and somehow manage to make every bite feel a little luxurious. 

www.amazon.com, Amazon

Promising review: "I’ve tried many sea salts, and Maldon Salt truly stands out. The flaky texture is perfect for finishing dishes, giving a satisfying crunch and a clean, pure salt flavor that enhances without overpowering. I use it on everything from roasted vegetables to homemade chocolate chip cookies, which really makes a noticeable difference. The size lasts a long time, and the handcrafted quality feels premium without being overpriced. Unlike some salts that dissolve too quickly or taste flat, this salt maintains its delicate structure and flavor until it hits your food. There's no overpowering smell, the container seals well, and it cooks well, too." —Michelle Kim

Get it from Amazon for $7.99+ (available in two sizes). 

2. A heated eye massager to help relieve stress and let you listen to your favorite playlist while you rest, thanks to the five different massage modes and built-in Bluetooth speakers. You got through the day — in my book, that's enough to reward yourself with this relaxing gadget. 

Heather Braga / BuzzFeed

Promising review: "I saw this product on one of Amazon’s must-have TikTok videos, and I knew I had to get it. It was so worth it — even though the price may seem higher than other sellers', this is definitely a good investment piece. The quality is top-notch, the strap that goes around your head is comfortable, and most importantly, the duration of each mode is long enough that it doesn’t interrupt your rest. I work a 12-hour night shift as a nurse, and this technology has helped me get through the night easily. 👍🏽👍🏽👍🏽" —Amazon Customer

Get it from Amazon for $53.99+(available in six colors/prints).

3. An affordable cult-favorite luxury-scented candle that's giving Le Labo Santal 33 without the Le Labo price tag. You'll get subtle notes of jasmine, oud, and sandalwood — and a whole lotta, "Oooh, it smells so nice in here!" from whoever comes over to your place. 

www.amazon.com

Lulu Candles is a US-based small business that specializes in scented candles and perfumes. 

Promising review: "This is such a great candle that fills the room quickly with a really nice, strong smell that is soothing and relaxing. I was looking for a less expensive Le Labo Santal 33 scent candle, and this one is very, very close! It's a bit stronger, but I love it! The shipment arrived fast, and I just love how fast it fills up the room without being lit for so long!" —Cristina Bertolotto

Get it from Amazon for $16.95+ (available in four sizes, gift box options, packs of two, and a variety of scents).  

4. A set of internet-famous Mellanni sheets if you wanna upgrade your bedroom set up and have some really good "bed chem." These are super soft and are made from moisture-wicking microfiber fabric for all you hot sleepers. Just take a look at the 260,000 5-star reviews if you need more convincing. 

www.amazon.com

Promising review: "These have become my favorite sheets. I normally don't like microfiber-feeling sheets, but these are absolutely amazing. They don't feel hot at all, even in 90-degree NYC weather. I am very picky with sheets and tend to get very irritated at itchy, cheap cotton. These are the best sheets I have ever owned, and I get amazing sleep on these sheets. You can't beat it for that price! Will definitely order again." —Caroline M

Promising review: "I have been an expensive cotton sheet snob for a long time. But when I saw the reviews on the Mellanni sheets, I had to give them a try. Thought microfiber would be too hot and not soft enough. Well, it's been over 100 degrees here, and their sheets aren't hot. Also, I have paid so much for cotton sheets that were scratchy and hard feeling and the elastic on the fitted sheet wore out in less than six months. Mellanni sheets are really soft, and I am glad I found them." —john andenes

Get a set of queen sheets from Amazon for $36.97 (available in sizes twin–California king, plus sheet sets with deep pockets for taller mattresses and 45 colors/prints).

5. A fancy laundry detergent that proves that you don't need a mansion to smell like a million bucks. The "Old Money" scent has notes of cardamom, vanilla, and sandalwood, and it will make you never want to settle for run-of-the-mill ever again!

Amazon

Promising review: "I absolutely love Snif Old Money Laundry Detergent! The scent is rich, warm, and cozy — it gives my clothes that luxurious, fresh-from-a-boutique feel without being overpowering. It cleans beautifully, leaves fabrics soft, and contains no harsh ingredients. If you want your laundry to smell amazing and still be gentle on your skin, this is it. Highly recommend! 👌🧺✨" —Sonya D. Wasson

Get it from Amazon for $19+ (available in two sizes, a multipack with a scent booster, and six other scents). 

6. A Quince silk robe combining low maintenance and luxury in one item because... Wait for it... It's machine washable! As you're getting ready for the day or unwinding for the night, this comfy robe will feel so smooth on your skin. 

Quince

Promising review: "Get this robe, and you’ll be on comfy cloud nine. Not only will you feel luxuriously cozy, but the way this fabric falls on the body is so sensual as well! It’s the perfect length, not too short for the tall girlies. This silk really feels like a second skin, and matches body temperature perfectly. I just want to live in this." —Amanda A.

Get it from Quince for $119.90 (available in women's sizes XS–XL and four colors). 

7. A set of delightfully ~~tingly~~ self-heating soothing foot masks made with lavender, Epsom salts, and peppermint so those feetsies of yours can finally get a well-deserved break. Just leave these on for 30 minutes, put your feet up, and enjoy! Plus, you'll be so glad when you find out that these leave your skin super soft thanks to the shea butter! 

Emma Lord/BuzzFeed

Check out aTikTok of the foot masks in action. 

Emma Lord on our Shopping team says: "I'm a long-ish distance runner, and these were certainly an interesting experience for my feet! You slide them on and, after a few minutes, feel a tingling, mildly burning (in a good way) sensation. It doesn't quite numb your feet, but it relaxes them. I kept them on for 30 minutes and then toweled my feet off, and the tingling sensation slowly faded over the next 30 minutes. After that, my feet felt very refreshed and relaxed at a time of day when they're usually aching from all the miles I put in. The whole thing was a mess-free, easy process, and I will definitely keep them on hand for longer run days!"

Promising review: "Very soothing. My husband and l used these on our European vacation, and they definitely felt good on our feet!" —KS2018

Get a set of three pairs from Amazon for $11.97. 

8. A set of reviewer-beloved aromatherapy shower steamers using natural essential oils to help you feel relaxed after a long day. Reviewers love how these smell, and some note that they can last for several showers! 

www.amazon.com

Each kit comes with six shower steamers, including lavender, menthol with eucalyptus, vanilla, watermelon, and grapefruit, and peppermint, with explanations for each scent's intended use. Read more about aromatherapy and stress and tension at Johns Hopkins.

Promising review: "I truly enjoyed these shower steamers. They smell divine, and not only that, but they each come with a personalized affirmation, and they describe what each one is intended for. I love the personalized letter from the creator, Helen. I will order again and tell my family and friends to order this as well. I started feeling much calmer after just smelling them." —Amazon Customer

Get a set of six from Amazon for $9.99+ (available in multiple scent combinations and in sets of 18). 

9. A stainless-steel bartender kit because Wells from Bachelor in Paradise has inspired you to start experimenting and recreating your favorite alcoholic drink at home! Whether it's for cocktails or mocktails, this will look great on your bar cart and has everything you need to make an out-of-this-world drink!

www.amazon.com

Promising review: "I purchased this set recently, and I am wondering why I waited for so long to have it. This is a must-have in your kitchen. Your counter kitchen looks better with this set on. You don’t need to be an alcohol drinker to own this set, as it can be used for non-alcoholic drinks as well. Highly recommended." —Paya

Get it from Amazon for $26.99+ (available in four finishes). 

10. A set of Cadence containers to put all your fancy little toiletries in without fear that they'll explode all over your dopp kit while traveling. These are magnetic, so they'll stick together in your bag and can even work for vitamins or jewelry.

www.amazon.com, Amazon

Cadence is an AAPI woman-owned small business that was founded by Steph Hon as a way to eliminate single-use travel-sized plastics. The containers are made from recycled ocean-bound plastic.

Promising review: "I’ve tried so many squeeze bottles that were cheaply made and always exploded on the flights, so I was super happy to find Cadence! These are just the right size for all my hair care needs, and I know they will last on all my trips for years to come! Bonus is that they are magnetic, so you don’t have to worry about them being all over your bag. I’d buy these over and over again for gifts too!" —Taylor

Get a set of three from Amazon for $72 (also available in sets of two or six and six colors; extenders also available). Visit the product page for special coupon pricing.

11. A super cozy, double-sided shaggy faux-fur duvet set that'll make getting into bed feel like a dream and getting out of bed just a teeny bit harder — because who wants to leave their soft sanctuary in the early morning? Whether you choose the shag side or the velvet side, you'll be comfy either way! 

Amazon

One side is faux fur, and the other side is plush velvet; the twin set comes with one pom-pom fringed pillow sham, and other size sets include two.

Promising review: "If my house caught on fire, this is the first thing I’d grab. But seriously, this is one of my favorite things in my whole house. I feel like it tied my entire room together. I get so many compliments on it, and it's seriously so cozy and well-made. My only complaint would be how hard this thing makes it to get out of bed in the mornings. It’s incredibly soft and isn’t the type of 'fur' that will mat and get gross-looking over time. I rely heavily on reviews when I buy things, so I’m here to tell you — if you’re on the fence about buying this... Do it!! Also, the pillowcases are amazing. Super soft and the pom-pom fringe is adorable." —Sk

Get it from Amazon for $44.19+ (available in three sizes and a variety of colors).

12. A towel warmer so you can wrap up your shower with a warm towel and not shiver the minute you step out the steaming bathroom. This is also perfect for other items like pajamas and blankets! 

www.amazon.com

It heats up in just one minute and reaches the highest temperature in just six minutes. It *also* has up to 60 minutes of heating time.

Promising review: "Not only is this great for robes and towels (the dogs greatly appreciate it, too, after a bath), but blankets, socks, and jammies are awesome, too. There’s even a holder inside the lid that lets you place fragrance discs to add a lavender scent for bedtime. Definitely worth the investment for pampering yourself." —K. Evans

Get it from Amazon for $89.99+ (available in two colors and two sizes).

13. A set of Beckham Hotel bed pillows — a perfect replacement for those flattened-out pillows that have lost their oompf over the years. There's no time like the present to gift yourself with some cushiony and cooling pillows that'll make your dreams of sleeping in a 5-star hotel every night a reality. 

www.amazon.com

Promising review: "I’ve had these amazing pillows for over six months now, and they are still just as plump and amazing as the day I received them. I’ve spent $50+ on pillows for them to lose shape and support within months, so the fact that these are still so plump and supportive is amazing to me. I am both a side, back, and stomach sleeper, and I can sleep comfortably in all positions with these pillows! A MUST-HAVE!" —Jennifer Cook

Get it from Amazon for $59.99+ (available in three sizes/styles).

14. Tie-front satin PJs so beautiful and luxurious-looking that you'll start to question if these even count as pajamas. They look *and* feel way more expensive than they are and come in so many colors! 

Amazon

Promising review: "It’s always a gamble getting pajamas online, especially when they’re supposed to be silky; sometimes you get that unyielding plastic-y feeling material. That’s not the case with these! They’re soft and flowy, and the ties in the front, while not Fort Knox, are still more secure than I thought they’d be. I’m definitely going to order in more colors." —Amazon Customer

Get them from Amazon for $24.99+ (available in women's sizes XS–XXL and 27 colors and patterns).

15. A Hatch Restore 3 that serves as a sound machine and a wind-down light so you can create a relaxing sleep routine. Using the app, you can choose from a variety of sounds to help you fall asleep, like ocean waves or white noise. And then when it's finally time to wake up, the sunrise alarm will gradually get brighter so you can start your day on the right side of the bed! 

www.amazon.com, www.amazon.com

Promising review: "My son has severe sleep issues, and this has helped immensely. Other sound machines are too pitchy and aggressive!!! This one is so smooth, and the app is very easy to use. I love all of the features, and I’m so glad we got it. It’s genuinely made life easier" —newentriesofthevoid

Get it from Amazon for $239.99 (available in three colors). 

16. A set of Dash ice cream-making mugs — just freeze the single-serve mugs overnight, chill the ingredients for two hours beforehand, and, with the press of a button, they'll have delicious, creamy goodness in minutes! This reviewer loves that it's super quiet, which is a constant complaint for those who have the Ninja Creami. 

Amazon

Promising review: "I’ve been drooling over the Ninja Creami ice cream maker, but the price just isn’t in my budget… But after buying this, I say save your money and get the Dash! So easy to use and makes yummy ice cream at home! I love making frozen yogurt with Greek yogurt and then adding add-ins. So delicious!!" —Kat Barber

Get a set of two from Amazon for $35.99+ (available in two styles).

17. A showstoppingcocktail ring set so bejeweled you'll be sure to make the whole place shimmer. ✨ Even though you didn't pay a pretty penny for this, people will definitely think you did!

www.amazon.com, www.amazon.com

Promising review: "Everyone thinks it's expensive, lol. I’ve gotten a lot of compliments on this ring already. I think it’s super cute and the perfect amount of simple and fun. I absolutely love the cut of the ‘gem.’ I got this to see if I liked this shape on my hand, and I really love it." —Toni punischini

Get it from Amazon for $19.39+ (available in two styles and six sizes). 

18. A"Forever Flowers" bouquet that can last for up to three years, since these real flowers are specially preserved. You'll smile every time you see these on the table because 1) they're gorgeous and 2) they require no upkeep! 

www.amazon.com

The Glamour Boutique is a small business that specializes in preserved flower bouquets. 

Promising review: "Looked great on arrival, packaged nicely in a nice box. I bought this for my Valentine's date, and she loved it and even repurposed some of the flowers. 10/10 recommended, and they don't have to worry about a vase. It smells really, really good, too. I was very impressed, to say the least." —Leslie Mensah

Get it from Amazon for $34.95+ (available in three styles). 

19. A set of satin pillowcases to give you a splendid sleep experience that can be better for your hair and skin (satin creates less friction and doesn't absorb moisture). These are so silky smooth that you'll want to enjoy this luxury — quietly, in bed, and asleep. 

Amazon

Promising review: "I read a lot of the other reviews on these pillowcases. The one thing I heard very few people mention is that these pillowcases will really improve the quality of your sleep! You can look at the sleep tracker that I included in this review, and you can see that on both Friday and Saturday night, my sleep rating increased! The only thing I did those two nights was sleep on these pillowcases. I highly recommend these pillowcases if you are looking for better sleep. I usually don’t write reviews, but these pillowcases are worth it!" —bernard frasier

Get a set of two from Amazon for $8.49+ (available in four sizes and 31 colors).

20. A compact Kindle, because knowing that this lightweight guy holds thousands of books, has a battery life of up to six weeks, AND has a glare-free screen, makes you wonder why you ever let physical books take up so much space in your life. Now go get cracking on your "to be read" list!!

www.amazon.com

Promising review: "Love the new Kindle! It's a perfect carry and go size, it is so easy to use and set up, took less than five minutes! The screen is clear, and switching between light and dark mode is easy. The matcha color is also a huge plus! I am so pleased with this new purchase!" —Amazon Customer

Get it from Amazon for $109.99+ (available in two colors and with or without ads/a Kindle Unlimited subscription).

21. An oh-so-popular Lola Blanket, with reviewers saying it's "worth every penny" for how soft and cozy it is. Don't be surprised if you wrap yourself into a human burrito and basically change your permanent address to "bed."

Lola Blankets

Promising review: "You will never, ever find a softer, cozier blanket! I want at least three more of them; one for every bedroom in the house. Phenomenal!" —Bonnie

Get it from Lola Blankets for $125+ (available in five sizes and a variety of colors/prints).

22. Cozy Earth pajamas that are truly the pajama upgrade you have been dreaming of all these nights. These are made from 95% premium bamboo viscose and stay as soft as ever after washing! 

Cozy Earth

If you're looking for a cute and comfy pajama set, look no further. Cozy Earth has sooo many options for clothing, pajamas, and home goods. These are so soft and are so lightweight. I love the contrast outline and the pants even have pockets! If you never really put any thought into your PJs, now is the time. 

Promising review: "10/10. Would buy another pair. They are the best pajamas I’ve ever had and well worth the price!" —jade M. 

Get them from Cozy Earth for $148+ (available in women's sizes XS–XXXL, including regular and tall fits, and 13 colors/prints). 

Still deciding what to treat yourself to? Here are some additional options:

* You Deserve A Little Summer Treat — And I Found 37 Of ‘Em

* Add These 28 Reviewer-Beloved Products To Your Cart And *Sings To Self* “Celebrate Good Buys — Come On”

* Things You Should Just Go Ahead And Buy Now Instead Of Waiting For Someone To Give Them To You As A Gift

* Little Treats To Buy Yourself When It Isn’t Your Birthday, But It Should Be

* Awesome Under-$10 Products For Anyone Whose Middle Name Is “Impulse Buy”

Plus, finds from Amazon, Urban Outfitters, and Walmart.

Reviews for this article have been edited for length and/or clarity. 

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