27 Makeup Products From Sephora’s “Bestsellers” Section You’ll Be Glad You Finally Bought

27 Makeup Products From Sephora’s “Bestsellers” Section You’ll Be Glad You Finally Bought

BuzzFeed-Shopping·2026-05-25 05:00

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Caret Right

· Posted 5 hours ago

27 Makeup Products From Sephora’s “Bestsellers” Section You’ll Be Glad You Finally Bought

These makeup must-haves are truly in a league of their own.

by Sara Miranda BuzzFeed Contributor

Sara Miranda is a Freelance Shopping Writer at BuzzFeed.

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1. A cream blush from Hailey Bieber's Rhode small enough to fit in your purse and in your pocket. After all, it is called "Pocket Blush" for a reason! What it lacks in size it makes up for in impact — aka a beautiful wash of color that some reviewers say lasts a long time. Think: late nights that last until the crack of dawn or eight-hour-plus workdays.  

Sephora

Promising review: "The hype is SO worth it. Literally looks beautiful on me (olive skin) and my roommate (who's giving porcelain doll). I legit put this on with a powder blush on top and NO SETTING SPRAY because I ran out, and it lasted a full night out." —petalparker

Price: $25 (available in 10 shades)

2. A hydrating concealer from Tower 28 Beauty that should *fingers crossed* answer all the prayers of the sensitive, acne-prone, and dry skin folks out there. It purports to offer "medium coverage," cover dark circles and redness, hydrate the skin for up to 48 hours, and be noncomedogenic — a fancy word meaning it won't clog your pores.

Sephora

Promising review: "The only concealer I've ever repurchased. I have never found a concealer I loved until I tried this one, and I've tried so many. It's so creamy and hydrating and provides a beautiful medium coverage. Every concealer creases —  creaseless is not a thing lol — but this has the most minimal creasing and such a hydrated finish that it's not super noticeable." —vcaguindagan

Price: $24 (available in 28 shades)

3. A matte-based setting spray from One/Size that's famous for making a full beat of makeup last all day long — 16 hours, according to the brand. It also helps makeup withstand sweat and water, so whether you're running in the rain or standing at a music festival under the beating sun in the heart of summer, this makeup workhorse has got your back (and that look we know you worked extreeeeemely hard on).

Sephora

Promising review: "This is a true long-wear setting spray. It locks makeup in place and controls oil extremely well, especially in the T-zone. On my combination skin, it keeps everything matte and transfer-resistant for hours. It’s more on the matte side, so best if you want a very polished, long-lasting finish. Ideal for events or long days." —krisperdomo

Price: $18+ (available in two sizes)

4. A clear eyebrow gel from Selena Gomez's Rare Beauty to make your brows look immaculate and like they just got laminated at the salon, meaning that each and every hair should stay upright, paving the way for bold, voluminous brows. 

Sephora

Promising review: "I saw so many people loving this brow gel, so I decided to give it a try. It deserves all the hype it gets! It holds strong but leaves no funky cast to your brows." —TePug

Price: $21

5. A powder puff from the Sephora Collection to help eliminate any chance that it looks like you had flour thrown in your face. Dip the tip of the puff into your favorite powder, brush off any excess onto the back of your hand, and then apply. This little doodad takes the guesswork out of using setting powder.

Sephora

Promising review: "The texture is super soft and velvety, which makes it really gentle on the skin — especially under the eyes. It picks up just the right amount of powder and distributes it evenly without looking cakey." —Sneh25

Price: $9

6. A CC cream from Korean beauty brand Erborian that promises to minimize the look of redness and skin texture. The coolest part about this product is that it starts out as a white cream, and then it suddenly turns into your shade as you rub it into your face. Magic, right?! Glycerin and Korean centella asiatica extract work together to hydrate and calm the skin. 

Sephora

Promising review: "Over two years ago, I switched to using this and their BB cream. The most natural product ever. THIS IS YOUR SKIN. And it doesn’t move, come off, or look tacky ever. I have a stockpile just to make sure I don’t run out." —Stevilynne

Price: $26+ (available in two sizes and three shades)

7. A contour palette from m.ph, the beauty brand from the makeup artist to the stars, Mary Phillips, that should give your makeup the lifting and sculpting treatment that Phillips gives to clients, like Kendall Jenner and Jennifer Lopez. This pretty palette comes with contour, bronzer, highlighter, and a color corrector, so you've got four products in one.

Sephora

Promising review: "LOVE! On my second one. I feel like a makeup wizard using it. My makeup has never looked better/more natural." —ajeschk

Price: $64 (available in three shades)

8. A lengthening mascara from Ilia Beauty to make your lashes appear slightly longer than their natural length. Makeup minimalists, this one's for you! It should stay put on your lashes for 12 hours and maintain being clump-, smudge-, and flake-free. 

Sephora

Promising review: "Just switched to this mascara, and I am very pleased. Washes off cleanly with water — yet does not smudge like most washable mascaras. Adds great density and length to my lashes. Makes my eyes pop. Love it." —rosejem

Price: $17+ (available in two colors and two sizes)

9. A powder blush from Yves Saint Laurent housed inside a gorgeous case you'll always look forward to opening (and keeping once you're done with it). This beauty claims to be as soft as velvet and creates a blurring effect on the skin. 

Sephora

Promising review: "This is my third YSL blush, and I honestly can’t wait to use these blushes. It’s so buttery, smooth, long-lasting, and blurring! Love the colors too! 'Honeymoon' is perfect for an olive neutral skin tone like me!" —fragolla

Price: $46 (available in two finishes and 12 shades)

10. A famous lip gloss from Lancôme to keep your lips looking poppin' for any occasion. It gets its famous glossy sheen from ingredients like vitamin E, to make lips feel soft and smooth. And may I add that the shade "Almond Drip" (shown here) would pair perfectly with the YSL blush in "Honeymoon" directly above? Just a little FYI in case you're looking for color-coordinating makeup. :)

Sephora

Promising review: "Wow 10/10. 'Almond drip' is really pigmented and smells divine, like a hazelnut café mocha. Perfect, thick, long-lasting, and nourishing. Btw, Juicy Tubes are unique because each color has its own scent to go with the color. LOVE." —Drea111

Price: $25 (available in seven colors) 

11. A medium coverage pressed powder from Charlotte Tilbury, making all the oiliness blues go away, courtesy of its ability to stop oil in its tracks before it appears, and give the skin a soft, polished finish. You can thank skin-soothing rose wax and almond oil for keeping your makeup flawless. 

Sephora

Promising review: "I’ve been buying this for years! Long-lasting, great quality, and takes shine away immediately. Also, beautifully packaged." —AmyC27

Price: $29+ (available in two sizes and four shades)

12. A liquid eyeshadow tint from Armani Beauty for those who are looking for an eyeshadow that doesn't need a primer or one that claims to be crease-free. This formula should especially come in handy for hours-long events like weddings and festivals, given that it touts having a 16-hour wear time. 

Sephora

Promising review: "Great eye product. Stays in place all day long, does not crease; the color is beautiful for an everyday look. It is well worth the money." —Alex0405

Price: $39 (available in two finishes and 18 shades)

13. A hydrating skin tint from Hourglass for those sticky, warmer months when traditional foundations may feel like cement on your face. It leans on hyaluronic acid and squalane to hydrate and maintain your skin's moisture. 

Sephora

Promising review: "The most beautiful finish for my dry skin! Makes me look younger and glowing in photos. It’s a skin tint — so don’t expect full coverage — but if you want 'your skin but better,' this is it." —nm1188

Price: $49 (available in 18 shades)

14. A cream bronzer from Saie Beauty if you prefer a more dewy, sun-kissed look over using a powder formula, or want a hydrating base to layer atop a powder bronzer. It relies on colloidal oatmeal to keep the skin moisturized.

Sephora

Promising review: "Such a beautiful color. Goes on seamlessly and gives a beautiful glow. Can’t believe it took me so long to try it!" —stephb2003

Price: $33 (available in six shades)

15. An eyebrow pencil from brow protégé Anastasia Beverly Hills, because this baddie has a fine, slanted tip that mimics the appearance of brow hairs in order to create the slimmest of hair-like strokes to blend in with your natural hair. 

Sephora

Promising review: "Very intimidated by this until I actually had it. It's so easy and works perfectly. I will not use another eyebrow pencil, this is the best!!" —courtneyd123

Price: $30 (available in nine shades)

16. A powder-based highlighter and blush palette from Dior to give your skin the most radiant finish. Grab your favorite brush and swipe your desired shade(s) across your cheeks and any other areas that you'd like to enhance.

Sephora

Promising review: "Obviously very pricey, but I think it will last a long time. I’m a beginner, and this palette is very user-friendly. The shades work surprisingly well for me, and I’m very fair and cool! Love it xx." —dohertybella 

Price: $54 (available in four color combinations) 

17. An eyeshadow stick from Laura Mercier that allows beauty enthusiasts of all levels to put on eyeshadow like a pro in a minute or less. With your eye closed, simply move the stick back and forth across your eyelid, blend with your finger, and you've got yourself a beautiful look that Laura Mercier claims can last up to 24 hours. 

Sephora

Promising review: "I absolutely love these! Easy to use and blends out incredibly easily. These are perfect for beginners and pros alike and last all day!" —cassiemariexox

Price: $17+ (available in two sizes, two finishes, and 22 colors)

18. A liquid blush from Huda Beauty that might have your face getting beauty filter allegations. Its almost unreal effect is thanks to its "finely milled micro-pearls" that give the skin a radiant glow and its doe-foot applicator that allows for gentle application. 

Sephora

Promising review: "This blush is so cute!! It is a nice tone and has some shine to it, so under the sun it looks really nice. I saw my friend wearing it, and I loved it so much on her; I ended up getting one for myself, too." —mmmeryem

Price: $25 (available in 12 colors)

19. An eyeliner pencil from Urban Decay that's been a longtime favorite on the makeup scene thanks to its ability to glide beautifully onto the eyelid, its versatility in the looks it can create (looking at you, millennial cat-eye!), and its staying power that *literally* claims to last all day long.

Sephora

Promising review: "Best eyeliner I’ve used. Beautiful color, glides on, and blends nicely if you want it to. Doesn’t smudge too easily and doesn’t irritate my waterline." —SerenaMarieG

Price: $23 (available in five finishes and 35 colors)

20. A color corrector from Kosasdesigned to make blemishes, redness, and dark circles go POOF! All you need are a couple of small dots on the desired areas to conceal, and they'll disappear — temporarily, that is.

Sephora

Promising review: "As soon as I dabbed this into my undereye area for the first time, I knew I was in love. This color corrector is creamy, pigmented, blends like a dream, and lasts all day. I have dry upper and lower eyelids, and most concealers/color correctors accentuate my texture, but this is absolutely stunning. Highly recommend!" —kristenanto

Price: $32 (available in five shades)

21. An illuminating primer from Iconic London to not only keep your makeup in place but also to add a radiant glow to the skin while blurring the appearance of fine lines, wrinkles, and pores. 

Sephora

Promising review: "On my second bottle! For aging skin, this is a great hydrating under-glow/primer. I’ve also worn alone with no product over it. Have used foundation cream and serums on top. Doesn’t irritate my skin or cause breakouts. Has a scent but doesn’t bother me." —MB6210

Price: $19+ 

22. A matte lip liner from MAC Cosmetics that's the GOAT of all lip liners. It's supposed to glide on seamlessly to the lips thanks to its smooth texture, and it also has a wear time that *should* stay on the whole day. Available in 28 shades, there's certainly a color to suit everyone. 

Sephora

Promising review: "A classic. Easy to sharpen. Every woman should have this as an essential — because no matter what lipstick shade — having this as a liner and base makes your lips look full, sultry, and kissable. If a shade is not looking quite right, this is what you’re missing." —Dianairiz

Price: $25 (available in 28 shades)

23. A 2-in-1 bronzer/contour stick from Makeup By Mario to give your visage that coveted, chiseled look in just a few swipes. It comes with a brush to ensure  you're able to work the product into your skin. Not only will your skin look contoured and sun kissed, but it will also be streak-free, because who wants to walk around with muddy-looking patches of makeup on their face? 

Sephora

Promising review: "My new favorite contour!! I have trouble finding good contours because they are always patchy or 'muddy,' but I love this one! It’s blends super easily and is super creamy!" —pinkypie4444

Price: $16+ (available in two sizes and seven shades)

24. A lipstick from Westman Atelier that puts the drying lipsticks of the past to bed, à la hydrating and skin-barrier supporting ingredients such as hydrating peptides and ceramides. This lippie also purports to have the "cushion-soft comfort of a balm," so rest assured your pout will be satisfied when you bestow this color onto your lips. 

Sephora

Promising review: "Lovely colors and like silk on the lips. A bit pricey, but now a staple in my bag in a few colors." —aarpjessk

Price: $50 (available in 12 colors)

25. A matte-based eyeshadow palette from Patrick Ta featuring six neutral shades to help your looks go from daytime to nighttime and vice-versa. The brand claims that they should go on smoothly like butter due to the inclusion of hydrating ingredients, hyaluronic acid, and squalane.

Sephora

Promising review: "Hands down my favorite palette. The shades are gorgeous, but what really stands out is how flawlessly they blend. You can have a perfect eyeshadow look in no time at all. Also, the pigment is great, so you don’t have to use a lot of product." —Tattooed1

Price: $44 (available in three color combinations)

26. A tinted lip plumper from Lawless that we promise does not go overboard on making your pout appear fuller and stings just a tiny bit. It uses a proprietary ingredient called Maxi-Lip that aims to make the lips look bigger by 40 percent. 

Sephora

Promising review: "This lip gloss is absolutely beautiful! The most perfect color and very moisturizing. I feel so pretty when I wear it. 10/10!!!" —Alliejthomas

Price: $15+ (available in three sizes, two finishes, and 20 colors)

27. A full-coverage, matte-based liquid foundation from Gucci to keep shine at bay and your face hydrated thanks to ingredients such as bamboo powder and hyaluronic acid, respectively. Trust us when we say your base should stay Gucci all day long with this multitasking foundation. ;)

Sephora

Promising review: "Absolutely the nicest foundation I’ve ever used. Glides on so smoothly — almost a watery texture — but full coverage. Love love love. Note: scented (but I like the smell!)." —lorcow

Price: $69 (available in 40 shades)

Still searching for the perfect addition to your beauty routine? Try these:

Products That’ll Have Your Makeup Looking So Good, You’ll Have Everyone Begging You To Share Your Tips

Multipurpose Beauty Products To Help Simplify Your Makeup Routine

Just 28 Beauty Products That Work So Well Reviewers Call Them “Remarkable”

TikTok-Approved K-Beauty Products So Good, You’ll Repurchase Once You Run Out

Warm Weather Has Arrived, So Here Are 27 Beauty Products That Reviewers Say Are Lightweight

Plus, new releasesmini-sized items, and finds from AmazonSephoraTarte, and Ulta.

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Reviews have been edited for length and/or clarity.

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