27 Products That Were Clearly Invented By People With Very Big Brains
www.amazon.com, Amazon
Fullstar is a small biz that specializes in super useful kitchen gadgets!
Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." —Amazon Customer
Get it from Amazon for $24.99+ (available in five colors and six sizes).
Promising review: "Bought these for my pregnancy based on a tip from a recently pregnant friend. Total game-changer. I only had to buy a new-sized bra once, and then I used these for the rest of my pregnancy, as my cup size didn't change anymore, but OMG, my ribcage just kept on expanding and expanding to accommodate the baby. IMO, these make wearing a regular bra possible during those body-changing portions of pregnancy, saving me money in the long run. Additionally, they work as expected...they clip onto the original spacers easily, they match up with the original hooks really well, and they are very comfortable and easy to use. Best $6 I've ever spent on Amazon. Buy them, you won't regret it." —K
Get a pack of three from Amazon for $6.98+ (available in 20 options).
www.amazon.com, www.amazon.com
Promising review: "Where has this been all my cat-loving life? Sticky rollers work fine for clothes, but this is the only product that has ever COMPLETELY removed all the cat hair from my bed. I have a long-haired, 20-pound tabby, and if you run your hands up his back a few times and fling the hair everywhere, it looks like it's snowing — he never stops shedding no matter what I do. After using the ChomChom, I can put on a black dress and roll around on my bed and not get a single hair on me. It's absolutely amazing. Everyone is getting one for Christmas, even if they don't have a pet. I don't care; it's THAT good." —DH
Get it from Amazon for $24.99 (available in four colors).
www.amazon.com, www.amazon.com
Promising review: "I have a large window in my bathroom, and you can see in from the backyard; not very private. I like the light but needed privacy, sheer curtains were not enough. This product is very easy to install, and I love the rainbows. This is the cheapest rainbow window cling I could find, and it exceeded my expectations. I will definitely be doing more windows." —Ashley Barnes
Get it from Amazon for $5.94+(available in 10 colors/styles and 18 sizes).
Amazon
FYI — the photos above are just an example. You receive different books than what are shown in the product photos. You can opt to pay extra for a different length and a specific color scheme. If you'd like for them to send you a preview before they ship it, be sure to select "YES, preview books" on the order page and enable Amazon notifications. Covogoods is a woman-owned small business based in Utah that sells storage products made out of upcycled books!
Promising review: "This is perfect for hiding our router and accessories in our bookcase. Love it!" —supergirl
Get it from Covogoods on Amazon Handmade starting at $29.
Samantha Wieder / BuzzFeed, Samantha Wieder / BuzzFeed
Back in 2020, my family made a wonderful decision to get an adorable Havanese puppy named Bailey (pictured left as a puppy in 2020, pictured right in December 2023). He slept like an absolute angel the first night we brought him home, so when he kept us up for six. whole. hours the night after and wouldn't stop crying the next day, we knew we needed to try something fast. A family friend recommended the Snuggle Puppy. Within a half hour of putting the little heart ticker into the stuffed toy and putting it in Bailey's crate, he was quiet and fast asleep while cuddling up to his new toy.
Almost five years later, the Snuggle Puppy is still Bailey's favorite toy — we just don't keep the heart ticker in there anymore. He has an entire crate of toys he BARELY touches solely because he loves the Snuggle Puppy so much. It is on the pricey side for a dog toy, and he's currently on his fourth Snuggle Puppy because he's chewed off the ears and noses on the other ones, but seeing how attached he is to the puppy and how happy it makes him, it's 100% worth it. Truly cannot recommend this enough.
Get it from Amazon for $39.95 (available in eight colors).
Amazon
Comes in a pack of six so you can organize 12 mugs! Elypro is a small biz with all sorts of smart home organizers.
Promising review: "What an ingenious idea! These are simple little plastic discs with three prongs that fold out and adjust to the cup you want to put on top of another cup. They are easy to use and certainly increase the number of cups that will fit in your cupboard which maximizes your space. I bought a set for myself to try, then I bought one for friends and family for Christmas. I really like the concept and design. I would recommend them to anyone who needs more space in their cupboard!" —rrlphd
Get a six-pack from Amazon for $24.99 (available in three colors).
Promising review: "I have a pillow-top and pillow-bottom queen-sized bed that is a little too small for king sheets, and with queen sheets, I have battled to keep the sheets from popping off. I have tried everything! I was about to try to customize some king sheets because it was so frustrating. Then I saw this product advertised on Facebook in one of those posts about the amazing products that people love. So, I figured it was worth a try. It works. I was shocked. My sheets have not popped off once. I ordered this in February and it is May now — and they have not popped off once! They used to pop off EVERY...SINGLE...NIGHT. To say this is life-changing is not an exaggeration. Such a relief to be able to sleep through the night without ending up in rumpled sheets." —TinkerbellAPixie
Get a set of four from Amazon for $13.99+ (available in three colors, two lengths, and larger sets).
www.amazon.com, Britt Ross / BuzzFeed
It shouldn't be used on plastic or acrylic surfaces, highly polished stainless steel, or hot/warm surfaces, so of course, you can use it on cooktops and grills; just be sure to do so once they've cooled down! Plus, this is vegan!
Promising review: "Oh my gosh — this stuff is a life changer! Used it to get my fiberglass shower totally clean. Nothing else would get it done, and this stuff brought my shower back to near-new in one use. We’ve since cleaned a weird, chalky film off our garage door, removed wall markings, and cleaned my storm door. We’ll never be without a jar (or three) of this stuff. Worth every penny." —Nancy F.
Get it from Amazon for $5.97.
Emma Lord / BuzzFeed
Drop It recommends 1–2 drops for each glass of white wine, 2–3 for a glass of red, and 7–9 if you're treating the whole bottle at once. Once it's in the glass, swirl lightly for 20 seconds, and you're good to go.
Promising review: "I became really sensitive to wine in my 30s and through a lot of trial and painful error, I thought I might have to give up on wine altogether. Then I found out about the preservatives being a possible cause and decided to give this product a shot. So glad I did!! I'm still pretty sensitive to reds but this helps tremendously so that I can have a glass with dinner without a headache immediately settling in. Whites cause me no problem what so ever! I love that it takes so little product to make a difference to a whole bottle. Just a few drops, a few minutes and we are good to go." —CastawayIrons
Get it from Amazon for $14.99.
Amazon
Promising review: "I bought these for my mom's car and mine a while ago and these little things are great. Since I got my license I've hated merging or switching lanes; I never felt good or safe doing it. Since having these its been a blessing, I feel less like a scared new driver. I'm currently encouraging my sister and friends to invest in these too! These are also great for backing up, because you can see exactly how close you are to hitting the car behind, and it's helpful when I parallel park in the city." —Mariam Abass
Get a pack of two from Amazon for $6.99+ (available in seven shapes and a pack of four).
Promising review: "We cannot BEGIN to tell you what a lifesaver this is! We have two old fiberglass tubs with vinyl shower enclosures that, no matter what amount of scrubbing we have done with everything from bleach to cleanser to vinegar and baking soda, would NOT come clean. After I took my shower last night, I sprayed down the tub and walls. Within minutes, all the built-up water deposits, dirt, and grime began to melt away in front of my eyes. I left it on overnight, and when I got up this morning, it did not look like the same tub and shower. This product is a godsend, especially for old folks like us who have difficulty getting down on our hands and knees and scrubbing anything. More importantly, it performs as advertised. This is truly an overnight sensation!" —Amazon Customer
Get it from Amazon for $20.98 (available in two scents).
Two Tmbleweeds / Etsy
Two Tumbleweeds is a woman-owned small business based in Tempe, Arizona. They sell products to keep meal time fun. They offer notepads and calendars for planning weekly menus and grocery lists, foodie dice, and mixology dice — because trying out new cocktails is important!
Promising review: "What a life-changer. It has gotten my dinner menus out of a rut and made them fun! I highly recommend this shop and product!!!" —likethecolor
Get it from Two Tumbleweeds on Etsy for $28 or Amazon for $24.
www.amazon.com, Amazon
Just fill the bottle-shaped ice maker with water, stick it in the freezer, pop the sides once the water is frozen, and pour the cubes into your glass. Icebreaker is a small biz based in Texas that sells this genius ice cube solution!
Promising review: "We have a small freezer and no icemaker and have been using fiddly trays for years. Icebreaker Pop has changed everything! No more leaky ice trays spilling in the freezer or on the way to the freezer, and no ice picking up weird smells and tastes from the freezer. Icebreaker Pop is self-contained and easy to use: you fill it up with water (but be careful not to overfill because it does expand as it freezes. Physics!), seal the top, and put it in the freezer. Once it's frozen, you lay it on a flat surface, press down hard on it a couple of times on each side to crack the ice, and pull it apart with both handles. You now have 18 cubes of clean ice that dispense from the opening, eliminating the need to touch the cubes as you add them to your glass. The cubes are a little smaller than from regular ice trays, but that's OK with us. Icebreaker Pop is also cool-looking and easy to clean; it's made up of three easy-to-separate pieces that are a snap to wash thoroughly. Very happy with this product!" —Leah Koepp
Get it from Amazon for $19.99+ (available in four colors).
www.amazon.com, Amazon
Promising review: "I was a little dubious about these, but my daughter's glasses were always falling off her face and to the floor, so if I could spend a couple of bucks to save her expensive glasses, it was worth a shot. In fact, because you get five pairs, I put a set on my glasses, and I'll be darned if they don't work really well. They add a little bit of bulk to your glasses, so if you're extremely fashion-conscious, it's not like tape-on-the-bridge nerdy, but it's there. But if you're more concerned about having your glasses feel like they're going to stay put on your head, then you'll like these. They aren't too thick, so you don't really notice them on your ears. In fact, because of the soft silicone, they actually result in less of the occasional soreness I would get from my glasses on my ears sometimes." —Domenico Bettinelli
Get a pack of five pairs (10 total) from Amazon for $6.99 (available in three colors).
Amazon
Thaw Claw is a small biz!
Promising review: "A package of frozen meat would have taken at least two days to thaw in the fridge. I used this for a 2-pound package a couple of days ago, and the meat was thawed within 90 minutes. One of the most practical kitchen gadgets I own." —Llda Schellhase
Get it from Amazon for $10.95.
Genevieve Scarano / BuzzFeed, Alleyoop
This is cruelty- and paraben-free and vegan! Plus, it comes in recyclable packaging. Alleyoop is a woman-owned small biz selling a wonderful assortment of beauty products.
Promising review: "I love the ease of this product. It’s so perfect, and the colors are great for all looks — casual, fancy, quarantine extra, everything! I love how effortless it is and how easy it is to use. I’m serious that as a makeup novice, these colors are impossible to mess up. I love it! " —Stephanie H.
Get it from Alleyoop for $20 or Amazon for $17 (available in three shades).
Amanda Davis / BuzzFeed, www.amazon.com
BuzzFeed editor Amanda Davis swears by this spray. Here's what she has to say about it:
"So, I have about three pairs of shoes that have just been sitting in my closet because while they are sooo so cute, the leather was too tight for my foot to comfortably get inside 'em. Did I return them? Nope. (We all know the hassle of online returns, right?) Instead, I bought this shoe stretch spray on a whim. I didn't expect much, but WOW! The shoes that took me a minute of struggling to get into fit *perfectly* now!!
The process was as simple as could be, too. I just sprayed my shoes (inside and out, heel to toe) like there was no tomorrow. I put on some semi-thick socks (just to ensure I had ample room later) and wore the shoes around my house for about 30–40 minutes. As I was walking around, I could literally feel them begin to loosen up.
After about 30 minutes, I took my shoes and thick socks off, and the shoes just ~slide~ on. Easy Peasy. Now I have a new favorite pair of shoes, and zero dollars have been wasted. I tried these with a pair of chunky leather loafers, but I can only imagine what they'll do for my pair of Dr. Martens — the boots known to take a while to break into. This stuff is a must!"
Get it from Amazon for $10.99.
There have been mornings when I think I've run out of the toothpaste and then am forced to have bad breath BUT! There is always some toothpaste left — you just have to squeeze it out.
Promising review: "This device is ingenious! Wished I’d known this product exist sooner. I use Arm & Hammer toothpaste, which still comes in the standard small cap so having it propped up behind the bathroom cabinet was impossible. Now, problem solved. It’s a small invention that made a positive impact. I thank the person who thought of it." —Jl33NYC
Get it from Amazon for $5.99.
www.amazon.com, www.amazon.com
Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered, but then I got an email saying it was in stock, and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.
Get it from Amazon for $8.99.
www.amazon.com, www.amazon.com
Promising review: "I didn't know what I was missing until I used this. My life is now complete. If you enjoy comfort and lazily watching your favorite shows but don't care how ridiculous you look wearing these, then you have found Nirvana. My glasses fit in these just fine. It takes a minute to get used to, and then it becomes your reason to live. Expect people to laugh at you, but forgive them for they know not what they are missing." —Michael Boyd
Get them from Amazon for $11.59.
Lovoir Beauty is a small biz based in New Zealand that sells this genius winged eyeliner stamp known as The Flick Stick.
Promising review: "I just want to make my morning routine as easy as possible. I love winged liner, but I don’t have the steady hand for it without mistakes. This makes the perfect and consistent wing every time. Love it! I ordered the 10 mm, and now I'll have to try the 12 mm!" —Julie B
Get it from Amazon for $14.98 (available in four styles).
The Magnetack / Etsy
The Magnetack is a small biz based in Miami that sells magnetic pushpin photo and poster holders.
Promising review: "Absolutely perfect. It holds a whole stick of butter and the butter stays in place — unlike some of the other products on the market that are supposed to serve the same purpose." —Michelle
Get it from The Magnetack on Etsy for $14.95.
Promising review: "I had a cheap, untempered windshield, which was awful in the rain. A friend of mine from college recommended Rain-X and I was shocked at the difference. I applied it with a soft rag and sat there wondering if it was even on properly. I trusted the system and then, later that night, took my car out for a drive; it rained while I was out, and the difference was instantly noticeable. Before, when using my wipers, streaks would obscure my view so much that any lights would make driving in the rain hard. Now, the droplets don't smear, and smaller ones sometimes just roll off. It's pretty great." —Alison J. Gong
Get it from Amazon for $7.89+ (available in three sizes).
The tablet is designed to last throughout the entire wash cycle and is recommended for use about once a month. These are safe to use in stainless-steel tubs and plastic tub dishwashers.
Promising review: "After using this product, I am happy to report that my $5 investment saved me over $500. I was ready to replace my dishwasher due to super cloudy glasses, residue, and just not getting clean. Then, I became aware that the water softener was no longer doing its job, so I had the rental company replace it. Dishwasher performance improved somewhat. I decided to do two more loads before deciding to purchase a new one. Then, I saw a product test review for Affresh in a magazine. I was ordering some stuff from Amazon anyway, so I added that to my order. When it came, I tossed one of the tablets into the bottom of the full machine and ran the regular cycle. I did not expect the results I got! My glassware, which I thought was permanently etched and ruined, came out like new. Same with cutlery. The difference is unbelievable. I will use this faithfully on a monthly basis, as recommended. I can even put it on my subscribe and save order, so I will get a new pack every six months. I am amazed!" —Sheila
Get a pack of six from Amazon for $8.24.
Amazon
If you watch Shark Tank, then this product may look familiar to you! Kevin and Lori both made offers, but the founder picked Mr. Wonderful. These are reusable and BPA-free! Wad-Free is a woman-owned small biz!
Promising review: "Wow!!! You wonder if things like this really work — well, I can absolutely confirm this does! I was impressed that the package came with two of the devices so there was one for the fitted sheet and the flat sheet. I tried it out, and my sheets not only did NOT wad up, but they came out of the dryer feeling fresher, feeling more dry, and unwrinkled! I will be buying a set of these for each of my immediate family members and close friends! What a great gift!!!" —katy
Get a set of two from Amazon for $19.99.
Amazon
Promising review: "This product is genius! I LOVE it!! Seriously, I hate putting my sock matches together, and as a wearer of colorful ones, it’s kind of important that I pair them up after the wash! Now I don’t have to! I would totally recommend this to anyone who hates playing the match game, or anyone who loses socks in the washing machine or dryer vortex!" —Amazon Customer
Get it from Amazon for $19.99 (available in four colors).
Reviews have been edited for length and/or clarity.
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