27 Things From Latine-Owned Businesses You’ll Immediately Fall In Love With

27 Things From Latine-Owned Businesses You’ll Immediately Fall In Love With

BuzzFeed-Shopping·2025-10-01 13:05

1. A witchy Hocus Pocus-inspired glass cup set complete with a bamboo lid and glass straw. It's the ~perfect~ way to hold your iced coffee, smoothies, or green juices (and may even motivate you to stay on top of your H2O intake too 👀).

Olive Street / Etsy

Olive Street is a Latine woman-owned small business based in Austin, Texas that creates adorable custom-made cups and tumblers!

Promising review: "I love this glass cup! I used them for my iced coffees on the go! The quality is great, and I always hand-wash them. The glass straw is so cute, too!" —Joanna Mayo

Get the three-piece set from Olive Street on Etsy for $26.50 (cup also sold individually). 

2. A Habit skin mister you'll probably keep on hand at all times after falling in love with it after one use! This delightful fragrance features top notes of rose geranium and secondary notes of lavender and rosemary. It contains SPF 41 that you can apply to your face *without* touching it, which is a great way to get some extra sun protection while smelling absolutely ahh-mazing. 

Habit

Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! 

Habit is a woman-owned small business founded by Tai Adaya, who is half Mexican and half Indian and Pakistani. The brand is dedicated to standing against the stigma of aging in the beauty industry and focusing on keeping skin healthy instead.

Here's what former BuzzFeed writer Nusrat Sultana has to say about it: "I've been using this every day and I love it! It's so convenient to just spray it on over your makeup or once you're ready, instead of adding another layer of lotion to your face. It's non-greasy, so it doesn't get you oily; it only gives your skin a pretty, dewy look. Plus, touchups are super easy since all I have to do is spray again, and there's no worry of disturbing makeup. It's small enough that you can just throw it in your bag. And when I say it smells like a dream, I'm not kidding!" 

Get this mister from Habit for $30.

3. Some Devoción "Toro" Coffee made with coffee beans harvested from regions in Colombia. This medium roast coffee has notes of cocoa, vanilla, cherry, and almond — a balanced and cozy blend that's perfect for the chillier days ahead. Plus, you can opt for different grind options (like whole bean, French press, and espresso) that'll specifically match the way you make your coffee in the morning!

Devoción

Devoción is a small business started in 2006 by Colombian-born Steven Sutton. Check out their entire collection here.

Promising review: "Best coffee. I have this on a recurring subscription, but made the mistake of trying another brand for a month and couldn’t wait for my next Devoción order to arrive! Definitely would recommend for your at-home espresso drinks!" —Daniel H

Get it from Amazon (only available in whole beans) and Devoción (available in nine grinds) for $23.75.

4. A cute, cropped fleece hoodie with rhinestones that read "Kids of Immigrants" — the brand's name. It's giving early 2000s J.Lo in the best way. Made of 100% cotton, this hoodie lets you rep your homeland and look cute while doing it and stay warm all at the same time. Multi-tasking is in its DNA.

Kids of Immigrants

Kids of Immigrants is a small fashion company that was built by two first-gen friends (one Honduran-American and the other Liberian-American), hoping to spread love and spark creativity.

Get it from Kids of Immigrants for $90 (available in women's sizes S/M and L/XL).

5. A Bloomsy subscription box because a monthly delivery of a unique, seasonal bouquet sounds soo lovely! 😊 And it sure beats trying to make a bouquet with grocery store flowers only to wonder why your bouquet looks like it was made by a child.

Bloomsy

Each monthly bouquet includes approximately 20 stems.

Promising review: "I absolutely loved the Bloomsy Box arrangement! The roses were large, bloomed fully, and lasted for a full two weeks! There were lilies in the arrangement as well, and they opened at different times throughout the 10 days. Fantastic! Beautiful arrangement! Fresh, full, and gorgeous!" —Krista L.

Get it from Bloomsy starting at $59.99/month.

6. A concha bath bombfrom Loquita Bath and Body turns the yummy baked good into a form of self-care, and I'm here for it. Toss this in the tub for a sweet, tropical, delicously fruity scent and a skin-soothing effect (thanks to ingredients like shea butter!).

Loquita Bath and Body

Loquita Bath and Body is a California-based small biz founded by Yamira Vanegas with the purpose of representation and relatability for the Latine community. 

Get it from Loquita Bath and Body for $9 (available in tons of other styles and snacks).

7. A stunning floral maxi dress that'll have you twirling all over the place with its flowy silhouette, puffy sleeves, and vibrant design. It'll feel like wearing a piece of art, all the while remaining 100% comfortable thanks to the breathable blend of linen and viscose fabric.

Farm Rio

Farm Rio is fueled by a group of creatives from Rio de Janeiro, Brazil, who believe that a powerful product inspires positive transformations in everyone and everywhere. They also believe in "abraços,” which is Portuguese for "hugs". 

Get it from Farm Rio for $298 (available in sizes XXS–XL).

8. A Kitsch satin heatless curling set so you can wake up to gorgeous curls without the damage that can come from using hot styling tools. Plus, doing your hair won't take as long — which is a must when you wake up and don't feel like getting out of bed.

www.amazon.com

Kitsch is a woman-owned small business started by Colombian-American Cassandra Morales Thurswell. Reviewers with thin, thick, straight, wavy, curly, and coily (1A—4C) hair types say they *love* this.

Promising review: "I suck at curling my hair. I’m curl-challenged. I wave my hair often, but sometimes you just want to have that beautiful curled look. Like you really have your life together, you know. This picture is after a spritz and a two-hour wait. I’m impatient, but the results have me strut 👏🏻 ting 👏🏻 you feel me! I highly recommend. It’s not complicated at all; I did zigzag my part in the back because I heard that helps, and I confer. The back is seamless! I’ve tried the robe tie way, but there’s not the same amount of volume I’m getting from this set. BUY THIS PRODUCT!" —Amazon Customer

Promising review: "I really loved them. I have curly 4C hair and straighten it, but I wanted a curly look without more heat damage. They turned out adorable; however, don’t expect it to last longer than a few hours (for curly girls), but 10/10 would recommend." —L

Get it from Amazon for $15.98+ (available in 12 colors).

9. A three-step Covey skincare routine kit because trying to take care of your skin feels like rocket science when you went to school for musical theater. This has everything you need: a cleanser, a vitamin C serum, and a 2-in-1 moisturizer and eye cream you can use in the morning and at night. These vegan, paraben-free, cruelty-free, and dermatologist-tested formulas can help you brighten and hydrate your skin without all the guesswork.

Covey

Covey is a woman-owned (BFF-owned to be exact) skincare company started by Emily DiDonato and Christina Garcia, making gentle, effective, and straightforward products designed to help you simplify your routine.

Promising review: "My esthetician noticed a significant improvement in my skin's texture and clarity shortly after I started using these products. The face wash is gentle yet effective, the vitamin C brightens my complexion, and the moisturizer keeps my skin hydrated all day without feeling greasy. Highly recommend!" —Gabby H

Get it from Covey for $122.

10. A pack of Chillhouse press-on nails designed to last up to three weeks — longer than some salon gel manis if we're being real here! You'll get 30 nail shapes and sizes to find the ones that suit your nails (read: They won't look like big blobs on your fingers) and have some extra in case you do lose a nail.

www.amazon.com, www.amazon.com

Chillhouse is a Latina-founded and woman-owned small business.

Promising review: "Love these!!! Easy enough to apply that I did these in the car (passenger princess style) during a road trip. They came out fabulously. Wish they had even more designs so I could load up on a ton and just rotate through. Will save me time and money." —Christina

Get them from Amazon for $15.99 (available in so many colors and patterns).

11. A cool double-sided planter that you can simply flip to the other side to repot as your plant grows. It even comes with a ceramic basin to catch water, so there's no need to worry about spills from drainage!

Franca NYC, Amanda Davis / BuzzFeed

"OK, I'm kind of obsessed with the double-sided design of this pot. That's mine above, and the rubber plant inside started as a wee baby on the smaller side of the pot. As it grew, did I need to buy a brand-new pot? NOPE! I just used the bigger, second side of the same pot. I have a few of Franca NYC's handmade items, and they're all very well made and stunning in person — this terracotta planter is no different!" —Amanda

Franca NYC is a Latinx-owned and AAPI-owned brand founded by Jazmin De La Guardia and Sierra Yip-Bannicq, two great friends hailing from Paraguay and France, respectively. Their brand was inspired by and named after the term "lingua franca," which means common language. They aim to speak to the commonalities between human beings with their handmade functional art pieces. 

Get it from Franca NYC for $62+ (available in three sizes and in six other colors/designs, including the color-blocked pattern shown above).

P.S. That's the small-sized pot shown above!

12. A pair of gold chunky Bonita hoops if you'd like to add a ~bonita~ set of earrings to your accessory portfolio that'll stand out from the ordinary ones. These hoops are made with 18k gold plated over stainless steel, so they'll effortlessly complement just about any outfit in your wardrobe!

Viva La Bonita

The hoops measure about 40mm.

Viva La Bonita is a small business that seeks to empower their customers through their variety of products, including housewares, accessories, and clothing.

Get it from Viva La Bonita for $30 (originally $40). 

13. Some Siete potato chips that come in delicious flavors like Chipotle BBQ, Queso, and "Fuego" (think: Jalapeño-esque). Reviewers say they're crunchy without being too hard and overcooked *and* aren't too greasy, either. Plus, they're made with avocado oil and gluten-free, meaning you celiac-folks can indulge in these, too!

Amazon

Siete is a Latine-founded company with Mexican-American roots. The name, which means seven in Spanish, comes from the seven members of the Garza family, a third-generation Mexican-American family who started the company.

Promising review: "This family has outdone themselves! I only buy these chips now, both the kettle and tortilla. Their story is amazing, and I 110% recommend everyone to try them. My whole family has now switched over to buying all Siete products! The taco shells and the hot sauce are also amazing! Please support this family and what they stand for!" —Anthony

Get it from Amazon $3.22+ (available in eight flavors and various packs).

14. A bright and colorful handcrafted Sacred Heart sculpture to help you honor your culture, faith, and Maximalista aesthetic. These traditional Hojalatas (aka decorated thin sheets of tin) can help bring a lot of color into your home!

Copalli Mexican Folk Art

Copalli Mexican Folk Art is an NYC-based pop-up store curating and selling handcrafted items from Mexico and Mexican artisans.

Get it from Copalli Mexican Folk Art for $35+ (available in six styles).

15. A pair of oversized glasses aptly called the "Blessed" style, because you're about to be ~blessed~ with so many questions. I'm not saying passersby will stop you on the street to ask where you got your glasses...but it's always a possibility!

Coco and Breezy

Coco and Breezy is an Afro-Latinx-owned business started by twins Corianna and Brianna Dotson.

Get them from Coco and Breezy for $249 (available in three colors and with prescription lenses).

16. Touchland's ~Rose Water~ Glow Mist Hand Sanitizer so you're a quick spritz away from killing 99.9% of germs on your hands and moisturizing your skin at the same time. It's common knowledge that sanitizer can be very drying for your skin, but this glow mist does the *exact* opposite and works to rejuvenate skin, too!

Amanda Davis / BuzzFeed

"This particular Touchland sanitizer is scented with rosewater, and I absolutely love it! Aside from killing daily germs (which, as the main point of sanitizer, is awesome), it also smells amazing and leaves my hands feeling soft, refreshed, and *not* sticky like many other options on the market. I was so excited to finally get away from the strong, alcohol-scented hand sanitizers and love that this hydrates my hands, too. In my opinion, it's 100% worth the price (especially for my skincare lovers!). It literally never leaves my purse!"  —Amanda

Touchland is a Latine woman-owned company that was started in Barcelona by founder and CEO, Andrea Lisbona in 2010. 

Promising review: "Sanitizer just doesn't get better than this! The lightweight feel, the hydration, and the fresh rose scent, ugh! Perfection 10/10!" —Natalie S.

Get it straight from Touchland for $16 (available in 20 other scents for $10+) or get a two-pack from Amazon for $26

17. A Ceremonia scalp scrub made with papaya enzymes and pink salt to exfoliate the scalp, balance oil, and revitalize hair. It can even help remove impurities and product buildup that's causing irritation! This formula also contains guava leaf and prickly pear cactus extracts to moisturize the scalp. Bonus: This vegan, cruelty-free formula is made for ALL hair types.

Sephora, Ceremonia

Ceremonia, founded by Babba Rivera, is a Latinx clean hair care brand that curates products made with natural ingredients from the hearts of Latin America.  

Promising review: "I never write product reviews but this product is worth all the hype! A little goes a long way, it smells absolutely delicious, lathers nicely, and leaves your hair feeling clean and most importantly, healthy! I use it once a week and have noticed such a difference in my hair texture and the way it air drys (less frizz at the roots). Not to mention how aesthetically pleasing the packaging is!" —jacrene

Get it from Sephora for $36 (also available in a smaller size). 

18. A BeautyBlender that'll help blend out your foundation, concealer, or highlighter so your makeup look is *flawless*. Just wet the sponge (it'll double in size!) and then start using it. It's designed to absorb minimal product, so your favorite products don't pull a super fast disappearing act on you. Bonus: it can last up to six months!

www.amazon.com

Beautyblender was started by makeup artist Rea Ann Silva, who has Mexican, Portuguese, Spanish, and Irish roots. 

Promising review: "I have always used blending sponges and foundation brushes but didn’t fall into the hype of using 'The Original Beautyblender'...until now. I HAVE BEEN MISSING OUT! I had decided it was 'too overpriced' and probably worked the same as the cheaper brands. That was dumb. I was wrong. This blender is absolutely worth the hype and extra cost. It blends to perfection and IT LASTS! I would’ve saved money if I had just bought this to begin with. Instead, I wasted tons of money on blending sponges that don’t work as well and fall apart after a few washes. And I’ve lost even more money on expensive foundations that get soaked up into a cheap sponge instead of going into my skin before drying into the blender. Stop buying the cheaper versions, using them for a few months, throwing them away after they fall apart, and buying new cheap versions. Just suck it up, spend the $20, and then you’ll have a sponge that lasts." —Elam12

Get it from Amazon for $20 (available in two colors and multi-packs).

19. A bold and daring, 100% cotton tote bag to help back up your RBF while carrying all the fresh produce you just bought at the mercado near you.

Bella Donna

Bella Donna is a best friend-owned and operated small business inspired by the owners' Chicano roots and their love of LA. If you wanna look and feel fly, start here.

Get it from Bella Donna for $25.

20. A bag of Señor Mango dried mangos, which uses a special kind of mango called a Kent mango. It's grown in Northern Mexico, and the brand describes it as "the most coveted, coolest, and most delicious mango of all." While I'm usually inclined to ignore marketing speak, someone said that it "definitely earned a permanent spot in my pantry," so, like, sounds like that description is spot-on.

Amazon

Señor Mango was founded by sisters Daniela, Paola, and Pamela Wong, whose father worked in mango farms in Mexico. They loved Kent mangos so much, the sisters created a business to share them with the world. 

Promising review: "I purchased the variety pack, and all the flavors were incredibly delicious. I eat A LOT of dried mango, and this is some of the best I've ever tasted. The mango pieces were expertly dried — not too dry — and had that fabulous chewiness I love. I wasn't familiar with the Kent mango variety, and it's so tasty. I'll definitely be reordering all of the flavors. They were all so seriously good that I couldn't pick a favorite." —T. Owens

Get them from Amazon for $11.83+ (available in three pack sizes and two variations). 

21. The viral Rare Beauty Soft Pinch liquid blush with a highly pigmented, super-lightweight formula that has reviewers obsessed. All it takes is a tiny dot on the cheeks for full color to come through. Which also means that one tube of this stuff will last you a long while. You've even got the choice between dewy and matte finishes!

www.instagram.com, Sephora

This Latina-owned business (from founder Selena Gomez, to be more specific!) was launched in 2020 with the goal of helping people celebrate their individuality and their own beauty, nixing the world's impossible beauty standards in the process. And BTW, all Rare Beauty products are vegan and cruelty-free!

Promising reviews: "Love, love, love!! I'm obsessed with the color and the formula!! So pigmented, easy to blend, and long-lasting. I have oily skin, and this is the only cream/liquid blush that doesn’t make my skin greasy but glowy and look natural." —Phoebenguyenn

"This is a game changer. Never been a blush girl, but I fell IN LOVE!! I got the matte formula because my skin can get a little oily, and it is absolutely lovely. Dries quickly but is still easy to spread. A little goes a long way!!!" —Allieschmidt

Get it from Sephora for $25 (available in two sizes, two finishes, and 12 shades).

22. A two-pack of organic seasoning to give your taste buds the kick of (salt-free) flavor they deserve! If you wanna spice up a bland meal with some delicious Latin flavor, look no further than this super savory duo. Both spices are USDA-certified organic and great for those with sodium or gluten sensitivities. They're keto and paleo friendly too!

Loisa

Loisa is here to upgrade your Latin flavors. They created organic versions of the most famous Latin seasoning pair — Sazón y Adobo — for all to share.

Promising review: "I purchased the no-salt Adobo and Sazon due to a diagnosis of hypertension. I was so happy with my purchase. I am able to prepare traditional recipes packed with flavor and minus the sodium." —Iliana C.

Get a two-pack from Loisa for $19 (also available in larger multipacks). 

23. A pack of seasoning bombs to simplify dinner on busy nights. One seasoning bomb + 6 pounds of meat + water + onions = an explosion of flavor and a delicious meal that can feed up to 12 people. And all you had to do was push a button!

www.amazon.com, www.amazon.com

EZ Bombs is a woman-owned small business that sells a variety of spice bombs. You can use these spice bombs on the stovetop, slow cooker, or pressure cooker.

Promising review: "SO GOOD, SO EASY! I toss mine in the Crock-Pot and cook on low, no water needed! The flavor is amazing from these bombs, and the price is not bad for two meals! Love the smell of these cooking all day. The taste is amazing! Topped our tostadas with lettuce, queso fresco, and sour cream, SO good! Love this company, we always buy thebirria bombs, but will definitely be ordering these again." —Bran

Get a pack of two from Amazon for $19.99.

24. A pair of spluge-worthy Eberjey pajamas that feel *super* soft, have the perfect thickness, and will make you super excited for PJ time. Now that colder weather is on the horizon, you'll want to snuggle up in this long-sleeve and pant set to feel extra warm from the bitter cold. And if you're not convinced these will be your favorite pair of pajames ever, one reviewer said these "feel like heaven" and when they die, to bury them in Eberjey. 👀

Eberjey

Eberjey was founded by two friends, Ali Mejia and Mariela Rovito.

"I have a pair of these, and I am not lying when I say that they are truly the comfiest pajamas that I own, hands down. I've contemplated buying a pair for every day of the week because there's a period of the year, usually around early November until spring, when these are glued to my body, only to be removed for laundry day, and then they go straight back on me. The weight is nice (decently heavy without being too hot), and the fabric is incredibly soft and offers a fantastic stretch, so I can pretzel my body on the couch to get comfy for an all-day movie marathon without feeling like my pajamas are constricting me. These pajamas will ruin all other pajamas for you because nothing else will feel as comfy and cozy." —Melanie

Promising review: "Once you go Eberjey, you will never want to wear another pair of pajamas. Washes well, soft, great material. The best." —Nicole DeFontes

Get it from Amazon for $158 (available in women's sizes XXS–XXL Plus and 0–16, and 41 colors) or Eberjey for $158 (available in women's sizes XS–XXL, 20 colors, and with a Monogram option).

25. A pair of Bomba Curls hair care treatments consisting of a coffee-seed- and castor oil-infused hair oil and a hair mask formulated with cupuacu butter, cinnamon extract, and turmeric. Don't ask questions when your curls are revitalized and your scalp is calmed — just know that it's all thanks to growth secrets unique to the Dominican Republic. Retain length and moisture while also giving your locks the shine of a lifetime.

Bomba Curls

Bomba Curls is an Afro-Dominican woman-owned haircare brand celebrating curls by creating Dominican-inspired recipes with moisture-retaining formulas.

Promising review: "My hair drinks it in, it smells incredible and works wonders. I started using this in 2021 and it’s been a staple in my hair care routine ever since! A must-have!" —Gabie C.

Get it from Bomba Curls for $45.

26. A copy of Save Me! (From Myself): Crushes, Cats, and Existential Crises by So Lazo, a guide to early adulthood that tackles relatable topics like feelings (good and bad), emotions (good and bad), and the occasional extistential crisis we may all experience at one point or another — all wrapped up in a pretty, digestable, and pretty funny package that was beautifully illustrated by Lazo themself!

Barnes & Noble

So Lazo makes uniquely designed clothing, accessories, home goods, stationery, and tech accessories — all featuring original illustrations from El Salvadorian artist and founder Sonia Lazo.

Promising reviews: "Save Me! (From Myself) is like a children’s self-help book for grown-ups. It’s an intimate, emotional, and raw look into So Lazo’s mind through their art. And yet, as they describe in the intro to the book, it is not only about them. It is about all of us, every one of us should be able to see ourselves, a family member, or friend in one of Lazo’s quotes or drawings. Lazo lays their heart exposed for all to see through their stories and pictures in a way that is both heartbreaking and uplifting. I related [to] a lot of the snippets and enjoyed Lazo’s unique style of drawing. I especially loved their color choices: bright and dynamic. I appreciate Lazo for taking their innermost fears and desires and illustrating them for others to imbibe. I am giving this book-art 5 stars not only because it spoke to me personally, but because I appreciate the courage it took for Lazo to share their feelings and art with the world, and in such a unique manner." —KeepCalmBlogOn

Get it from Amazon or from Barnes & Noble for $14.95.

27. A Hija De Tu Madre cozy fleece zip-up jacket with a vibrant tile design that'll remind you of sunnier, warmer climates when the temps start getting a lil' nippy.

Walmart

Patty Delgado, the designer and founder of Hija De Tu Madre is an LA-based artist and the daughter of Mexican immigrants.

Get it from Walmart for $22.98 (available in unisex sizes XS–3XL — and matching joggers are also available!).

Latine Heritage Month is here! Join us from Sept. 15–Oct. 15 as we celebrate la cultura here on BuzzFeed, as well as on our Pero Like Instagram, Facebook, and TikTok.

Charlotte Gomez / BuzzFeed

The reviews for this post have been edited for length and clarity.

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