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29 TikTok-Famous Beauty Products Reviewers Say They’ll Buy Again

“It blurred my pores and blended my makeup so well that even my husband noticed.” —A reviewer who is planning on buying more of this viral K-Beauty powder.

Posted 7 hours ago

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by Daysha Edewi BuzzFeed BuzzFeed Staff

As a resident writer on the BuzzFeed Shopping team, I can't believe that I get to search the internet to help you find the best, most unique, life-changing products for my job.

1. Gold Bond's firming neck and chest cream packed with hyaluronic acid, aloe, salicylic acid, and jojoba oil that all magically mix together to help smooth, firm, and improve the elasticity of your skin. It's lightweight, nourishing, and easy to layer under your favorite moisturizer or SPF. Reviewers are obsessed with how fast it works! Plus, can we talk about how much cheaper this is compared to Estee Lauder's v pricey neck cream?

www.amazon.com

Check out a TikTok of Gold Bond in action. 

Promising review: "This cream has tightened the skin around my neck beyond my expectations. I’ve been using daily (morning and evening) for over two months and still have product left. I’ve even tried it on my face and it gives me a bit of a 'face lift.' I’m officially a Bond girl. A bit sticky to the touch after a few hours of wear, but that doesn’t bother me. Will order again." —AP Wang

Get it from Amazon for $11.84. 

2. Laneige's Neo Blurring Powder if you're tired of your forehead looking more glazed than a donut by 3 p.m. every day. This super-viral K-Beauty powder is packed with three ultra-fine powders plus Blue Hyaluronic Acid, which is unbelievably good at blurring your pores, absorbing excess oil, and doing so without making you look dry or cakey. Everyone will ask what filter you're using in your photos, but you'll get to revel in the knowledge that it's actually this powdery witchcraft.

Amazon, www.amazon.com

Check out a TikTok of the Laneige Neo Blurring Powder in action. 

Promising review: "I loved this setting powder, it blurred my pores and blended my makeup so well that even my husband noticed. Wow! I will be buying more before people find it and sell it all out, hehehe." —Charlotte Laim 

Get it from Amazon for $25. 

3. Clinique Almost Lipstick Tinted Lip Balm in Black Honey that somehow, some way, looks amazing on literally everyone. It's basically the plot of my next YA novel, "Sisterhood of the Traveling Lip Balm," because just one swipe gives a soft, effortless tint that makes your lips look the perfect shade at all times. It's buildable, but also lightweight — reviewers go gaga for the silky texture. 

Amazon

Fellow Buzzfeed Shopping writer, Emma Lord, actually owns this "holy grail" lippy and says: "I was very adamant about not buying this for the longest time because I am stubborn about "expensive" beauty products, but this is worth every penny and then some. It's so lightweight and layerable, it's foolproof to apply, and I have yet to wear a single outfit it doesn't complement??? Ilove watching it instantly elevate a casual look or add simple elegance to dressy ones. I wear it every day now, and after weeks of use, I've barely made a dent. Also, and maybe this is just me, but I tend to get pigment on my teeth with a lot of lip products, and I've simply never had an issue with this magic stick."

And check out this TikTok of someone using it on their lips AND cheeks!

Promising review: "This lipstick is a game changer. It goes on and stays on well. It is pretty sheer, but buildable. I have trouble with most red lipsticks turning pink after a bit. So, I will put this over my other colors, and it absolutely makes a difference. It's a great staple to keep in your cosmetic bag. It is something I will definitely buy again. You should absolutely try it!" —Amy H. 

Get it from Amazon for $25 (also available in nude honey and pink honey!). 

4. Olay Super Serum Body Wash if you're looking for your body wash to do more than just clean you (because, for real, for real, in this economy, you're gonna need your products to double up on some things). This baby is *packed* with skincare heavy hitters like niacinamide, BHA, collagen peptides, vitamin E, and shea butter. So, you know your skin is about to be moisturized before you even step out of the shower and ~radiant~ all day long thanks to their 24-hour hydration formula. If you know you're too lazy to put on lotion after you shower but despise the feeling of being dry, lemme just go on and add this to your cart real quick.

www.instagram.com, Amazon

Also this is the body wash version of their mega viral and effective facial Super Serum.

Check out a TikTok of the Olay Super Serum Body Washin action. 

Promising review: "I love love love this body wash. It smells SO expensive and like a luxurious perfume without being too much — still very much gentle but long-lasting at the same time. Delicious spicy scent that's also delicate. It really made my skin feel smooth and soft after use with good moisture level. Totally useful. Good for my sensitive skin. Large bottle and easy-to-use pump. I will 100% buy again!" —Jordan Alderon

Get it from Amazon for $13.97 (available in three styles). 

5. Dae's Hair Cactus Fruit 3-In-1 Styling Cream & Taming Wand that's like having a lil' stylist in your pocket. It smooths flyaways, styles edges, and helps with frizz with its built-in wand applicator. So now you don’t have to keep like six different products on you *and* you can easily touch up your look while on the go!

Amazon

Dae is a small business that specializes in haircare and styling products. 

Check out a TikTok of the taming wand in action. 

(It goes without saying that you don't need to lay your edges if you don't want to, but this is a handy option if you do.) 

Promising reviews: "I’ve tried numerous products for taming baby hairs, especially post-partum, and this is hands down the best thing I’ve tried. It also smells incredible! Love the size of the styling wand!" —Completely happy customer! 

"LOVE!!! It doesn't make hair greasy, it gets rid of my super frizzy hair, and smooths it down. Easily applied and the applicator is super functional. I love and will definitely buy again for the price! Super good look to it." —Devon Reid

Get it from Amazon for $20.

6. AnSPF 50 Airy Sunstick Smoothing Bar — a K-Beauty staple that glides on clear, controls oil, and leaves a smooth semi-matte finish that won’t budge under makeup. It also packs in ceramides, peptides, and sunflower seed oil for hydration. You'll never leave the house without it, and your skin will feel SO spoiled with every swipe.

www.amazon.com, www.amazon.com

Check out a TikTok of the Airy Sunstick Smoothing Bar in action. 

Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! 

Promising reviews: "NO WHITE CAST! I've been looking for a stick sunscreen, and this was just exactly what was needed!! I'm a medium-toned Black woman, and looking for something without a white cast is always a challenge. I have applied it on my bare skin, and there isn't a white cast at all! It's a 'soft matte' finish, for sure, and looks like natural skin. Like you're not wearing anything at all." —Martina

"One of the best facial sunscreens I've ever used. The design is amazing and contours your face perfectly. It works well on its own or layered under makeup. No issues with clogging my pores or breakouts. I wore it on a trip to Mexico, and it did its job flawlessly. I will repurchase again and again." —Tlong

Get it from Amazon for $16.33. 

7. A TikTok-beloved "Soft" perfume rollerball that'll become that signature scent your friends know you for. With a blend of soft rose, citrus, vetiver, and vanilla, it smells fresh, warm, and subtly seductive. And the roll-on design makes reapplying a breeze — so you can easily whip it out mid-hang and say, "Oh, this old thing?" when they ask about the divine smell, like the effortlessly cool friend that you are.

www.amazon.com

Some reviewers even say it's like getting this $75 bottle of Pink Sugar.

Promising reviews: "Like so many, I found this scent on TikTok. I was a bit skeptical at first, but finally got around to trying it. First off, this scent smells amazing! Almost every time I've worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it." —Chrissy

"I was apprehensive when I bought this. I typically don't love perfumes with lemon because they remind me of cleaning products. This was definitely not like the others. Every time I wear it, at least one person will ask who made the cookies. It's a nice, light, lemon pound cake type scent. I'm buying again for sure!" —Melissa Fitzgerald

Get it from Amazon for $5.50. 

8. Mise En Scene Perfect Serum you'll def want to have on hand this summer if your hair turns into a frizzy puffball the second humidity hits. It's a K-Beauty fave that delivers long-lasting hydration, smooths split ends, and helps detangle rough, dry strands without weighing them down. It also offers up to 450 degrees of heat protection for my peeps who love a good blowout, using a curling iron, or running their locks through a straightener a few times. ~And~ the nourishing blend of Moroccan argan, olive, coconut, apricot, Marula, jojoba, and camellia oils will have people breaking their necks to check out how soft and glossy your hair looks.

www.amazon.com, Amazon

Psst —Reviewers also say this is a great, affordable alternative to the $46 Gisou hair oil for combating frizz.

Check out a TikTok of the serum in action. 

Promising review: "Literally, the best hair product you can possibly get that is affordable and doesn’t leave your hair greasy — it makes it shiny and super soft. After I get out of the shower, when my hair is still damp, I put some on my ends and work the rest up into the top of my head. Sometimes I blow my hair dry after I get out of the shower and put it on and then after I blow dry I put it on some more, and it looks absolutely beautiful — no greasy hair here. My hair type is fine and gets oily really fast, and yet somehow this product tames it a bit and keeps it looking healthy for days! Will purchase again and again!!!" —Tara Klein

Get it from Amazon for $18.99+ (available in two sizes and in seven other options).

9. A nail-renewal formula so you don't have to feel like you want to hide your feet every time you sleep over at your boo's place. It uses urea and lactic acid to gently exfoliate and hydrate your nails and can help them start to look clearer, smoother, and less brittle over time. Plus, the targeted applicator means you can dab it right where it’s needed without coating your whole foot in product.

www.amazon.com

Check out a TikTok of the nail formula in action. 

Promising reviews: “AMAZING!!! I followed the directions exactly and saw results within a week! My big toe has been in bad shape for about eight years. It is quickly changing the color of my toe nail back to normal, my nail is becoming thin again, and the curve in my nail is moving back to its normal position. I HIGHLY recommend this product! I can’t wait to see the final result once I complete the process. Don’t hesitate, JUST GET IT!!" —Mariaelena

"I left it for five minutes after soaking in warm water. No burns, no discomfort. This left my feet looking new. Will buy again." —Naomi Ram 

Get it from Amazon for $19.97+ (also available with nail files, in a patch version, an advanced formula version and in packs of two).

10. Coco & Eve's Sunless Face Tanning Micromist that combines tanning and skincare in one, so you look like a bronzed, clear-skinned statue. It shoots out an antioxidant-boosted formula through an ultra-fine mister to give you a lightweight, even tan and a radiant glow. Plus, if you've never been a fan of the traditional self-tanner smell, you'll love that this actually smells like a mix of vanilla, peach, coconut, and florals!

Amazon

After application, you should allow for six hours for the tan to fully develop. 

Promising reviews: "I saw a review of this on TikTok, but never thought that I would love this product as much as I do. I actually bought another because I can’t get my daughters to stop using it. Smells great, no color transfer on clothing, and goes on perfectly." —Suzette Beristain

"I hate self-tanner. It stinks. It’s streaky and messy and unnatural and fades unevenly. Ugh. But this? Chef’s kiss! The spritz is light and refreshing, and you get a subtle glow WITHOUT THE STINK. The product feels lightly moisturizing, too. I have sensitive skin, and this mist is not irritating at all. I actually want to use this product. I am absolutely buying this again and investigating their full product line." —CaboChica99

Get it from Amazon for $29. 

11. Catrice "Instant Awake" Under Eye Brightener, the inexpensive gem for your beauty arsenal that will make your friends constantly ask, “Wait, how do you always look so awake?” — especially after a night out. This little tub of magic, that works just as well as the $33 Becca version, has hyaluronic acid and shea butter to nourish the skin under your eyes while also using color-correcting tones to cancel out dark circles and fake that rested *glow*.

www.amazon.com, www.amazon.com

The color adaptive formula is designed so one of four shades will work on any skin tone. Check out a TikTok of the brightenerin action. 

Promising reviews: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T. 

"Seriously amazing for the price. This product makes it looks like I didn’t just have a toddler who kept me up all night. Will definitely buy again." —Bethany Richardson

Get it from Amazon for $6 (available in four shades). 

12. Plus, Good Molecules Yerba Mate Wake Up Eye Gel, a beloved skincare product packed with caffeine, yerba mate, and hyaluronic acid to hydrate, depuff, and brighten the skin around your eyes. Use it morning or night, and suddenly you’re not just glowing — you’re the go-to person in your group for products that help people look refreshed.

www.amazon.com, www.amazon.com

Good Molecules is a small business that specializes in affordable skincare products. 

Check out aTikTok of the eye gel in action. 

Promising review: "I was skeptical to order this because I have tried so many others like it claiming to work and I end up just wasting my money. I am happy to say that this product actually works GREAT! It is soothing and has a cooling sensation when you apply it. There is no sticky residue and your makeup does not clump under the eye from it. I have tried products that were ten times the cost and didn’t work like this does. I am on my second order and will order again!" —Keri Clark

Get it from Amazon for $5.94. 

13. A bottle of callus-removing gel if the idea of wearing open-toed shoes gives you intense anxiety because you know your heels have been looking rough. This gel is totally the game changer your dry and cracked feet need. All you do is soak your feet, add this stuff for five minutes, and then use a pumice stone or foot file and watch as years of dead skin just melt off your feet — and reveal the softest and most hydrated toesies and heels. Your corns and calluses will be shivering in fear when you bust this out.

www.amazon.com, www.amazon.com

You can grab apumice stoneorfoot fileon Amazon! 

Promising reviews: "I saw this product on TikTok. My feet were sort of rough and I used it as directed, and after four applications my feet are baby smooth." —Coresa

"Easy to use, incredibly effective, and did not irritate my skin. I also appreciate that it doesn’t have a scent. I have neuropathy in my feet from fibromyalgia and my calluses were deep into the layers of my skin on the side of my foot and the tops of my toes, right above the nails. I wasn’t sure if this product would help but I was willing to give it a chance. After one use, I was able to remove most of the calluses with little pain. I’m incredibly impressed with this product and would buy it again." —Steve Shepherd

Get it from Amazon for $14.99 (available in three scents, in a pack of two and a combo pack with a foot file).

14. Essence's Lash Princess mascara that delivers dramatic length for only around $5! It has a game-changing sculpting fiber brush that clings to even the tiniest lashes and gives you a bold, fluttery look that rivals falsies in just a few swipes. 

Emma Lord/BuzzFeed

Fellow Buzzfeed Shopping writer, Emma Lord, actually owns this and says: "Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time."

Promising reviews: "Saw this product on TikTok and thought it would be expensive, looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5, you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

"I'm 65 and have thinning eyelashes. I've had a problem finding a mascara that would make my lashes look thicker again without being clumpy. Essence False Lash Effect has solved that problem. I can now confidently leave my house knowing that my lashes are visible and pretty and look natural. I will be buying this mascara for as long as they make it." —Tracey Weiss

Get it from Amazon for $4.97+ (available in four colors and a pack of three).

15. MagicMinerals AirBrush Foundation if you hate that heavy feel but still want real coverage. You just spray it, blend with the included kabuki brush, and you'll have a natural matte finish that's designed to stay put through sweat and humidity. It's the next best thing to Dior's (sadly discontinued) Airflash, and many reviewers in their 30s and up rave about the lightweight formula.

www.amazon.com, www.amazon.com

Jerome Alexander is a small business that specializes in airbrush cosmetic products. 

Fellow Buzzfeed Shopping writer, Emma Lord, actually owns this and says: "HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT." 

Promising reviews: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." —Smickens

"Okay WOW. I've never used an airbrush foundation before, so I was pretty skeptical, but oh my goodness, this covered everything and looked SO natural. And it took five seconds! Not tacky or sticky at all, and not drying either. A little goes a long way, lesson quickly learned, and the brush is your best friend for blending it out. Just keep blending and keep blending, and it looks better and better. I still looked fresh-faced and flawless after a full day of family and running around. Will definitely be buying this again." —Katy 

Get it from Amazon for $22.99 (available in 12 shades). 

16. A bottle of sulfate-free biotin shampoo that has coconut oil, rosemary, and a whole lineup of nourishing oils to help revive thirsty strands, calm dry scalp drama, and create a fuller, more voluminous look with hair. *THOUSANDS* of reviewers swear by this for fuller hair over time.

www.amazon.com

Read more about how biotin shampoo could help with the fullness of hair at Cleveland Clinic.

Maple Holisticsis a small business that specializes in beauty products with all-natural ingredients. Check out a TikTok of the biotin shampoo in action. 

Promising review: "After using this for the first time, I knew it was worth the price. It's wonderfully luxurious! The shampoo is not runny, which is good because you have to leave it on the lathered hair for at least three minutes, and it doesn't get in my eyes during that time. The smell is not strong or medicinal; it is pleasant enough. It doesn't seem drying to my hair like some of the volumizing shampoos I've used. This product makes my hair feel so good and look so healthy. I will be buying this again!" —Rachel Elaine

Get it from Amazon for $14.95 (available in seven scents, four sizes and a pack of two).

Psst — reviewers mention this is most effective when paired with a scalp massager to work it into their roots! 

17. EOS Shea Butter Vanilla Cashmere body lotion, aka what you wear when you want to smell edible and expensive. It delivers all-day hydration without that sticky, heavy lotion feel thanks to 100% natural shea butter and seven skin-loving oils in the formula. With notes of whipped vanilla, caramel, and soft musk, it feels like being wrapped in a cocoon of luxury.

www.amazon.com, www.amazon.com

Promising reviews: "Better than TikTok said! OMRyan Gosling, this is an amazing lotion!!! Run, don’t walk, and buy this lotion! The name is vanilla cashmere and that is exactly what this is! Love love love!" —DeeDra Billings

"BEST LOTION EVER!!! I bought this after seeing an influencer using it. It smells so good and feels great. I put it on at night and wake up still feeling and smelling great. It is smooth and keeps your skin moisturized! Will be buying again ASAP!"—Desiree Spots 

Get it from Amazon for $9.97. 

18. A v aesthetically packaged Touchland Power Mist hydrating hand sanitizer, because life is full of "Did I really just touch that?" situations, especially when you’re taking the subway or picking up your coffee. It’s a skincare-forward mist that comes in divine scents (like rosewater and lilies) and leaves your hands looking smoother and softer with every spray. Instead of it feeling like a chore, you might actually look forward to giving your hands a spritz with this gem while on the go.

Amazon

Touchland is a small business that specializes in hand sanitizers. 

Check out a TikTok of the hand sanitizer in action.

Promising reviews: "Touchland's hand sanitizers are absolutely beautiful! Not only is the packaging functional for travel, but it’s pretty! Absolutely no issues with the product or the design of the packaging leaking, and it’s extremely easy to use! No sticky residue, and your hands feel completely hydrated and soft after each use. I’m especially impressed with this perk, considering most hand sanitizers leave your skin feeling tight and dry. No leaks, great hydration, phenomenal fragrance…. what’s not to LOVE!!!? 🤍 SPOIL YOURSELF, NO EXCUSES NECESSARY!" —Briana R. 

"I love the light fragrance of this sanitizer and how it doesn’t dry my skin. Definitely will buy again." —Lindsey Ogden

Get it from Amazon for $16 (available in Lily of the Valley and Rose scents; check out Touchland's Amazon storefront for more options). 

19. A benzene-free, travel-friendly applicator of I Dew Care's dry shampoo powder to make touching up between washes easy peasy. You just pat it on your hairline to immediately absorb oil and sweat. And it contains black ginseng and biotin to help with adding volume. If you hate using aerosols on your hair, this is a great alternative since there are so many spray dry shampoo options out there.

www.amazon.com, www.amazon.com

Check out a TikTok of the dry shampoo in action. 

Promising review: "Will be buying again!! This is a fantastic product. I have incredibly thin hair that gets very oily very easily. This is the first product that I’ve tried that actually works! I am so very happy!" —NaNa KeKe

Get it from Amazon for $13.59+ (available in two scents, a refill option, four hair colors, and in a pack of two or three).

20. A sensitive gum-friendly "flossing toothbrush" that is basically the overachiever of oral care. It doesn't just have one layer of bristles to keep your gums looking healthy and spotless, but TWO — regular firm ones and longer ones that are ten times thinner and mimic flossing (but do not replace it). Reviewers love how deep the clean feels, with one reviewer saying, "It feels like a fresh dental cleaning every time!" 

Emma Lord/BuzzFeed

Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines. 

Fellow Buzzfeed Shopping writer, Emma Lord, actually owns this and says: "I've had one of these for awhile, and I love it! I usually use an electric toothbrush, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular."

Promising reviews: "This was another one of my TikTok purchases! I was skeptical, but my kids hate flossing their teeth, so thought this might help in between making them floss. They work amazing! My kids said they could see and feel a difference on the first use, and I agree! They are definitely worth a try! I would suggest not pushing too hard. Those tiny bristles really get in there, and if you push too hard, you might be sore like I was. It felt like after going to a dental cleaning." —Amy N. 

"Its long, soft bristles are great for reaching under edge of your gums and between teeth, as well as scrubbing off plaque. And it doesn’t hurt your gums. I will buy again." —Liz L

Get a two-pack from Amazon for $9.99. 

21. Lumify Eye Drops, a cult-fave on the clock app that is basically a reset button for red, irritated-looking eyes. One drop works in just ~60 seconds~ to calm redness and keep your eyes looking bright and fresh for up to 8 hours — with no reapplying needed! And word on the street is that many people prefer this to other brands.

www.amazon.com

Learn more about different kinds of eye drops and what they can do at Cleveland Clinic. Note that eye drops can potentially mask symptoms of eye conditions, so you should talk to your eye doctor about what's right for you. And according to Mayo Clinic, you should avoid redness-reducing drops if you're looking for dry eye relief.

Check out a TikTok of Lumify in action — it is UNREAL how quickly it works. 

Promising review: "These eyedrops are pretty magical. It definitely tripped me out the first time I used them because of how clear my eyes were. They clear your eyes instantly. They did burn a little the first time I used them but they didn’t burn after using them the second and third time. My eyes feel feel great after using them and it keeps my eyes clear for a decent amount of time. I typically only use them for special occasions. Would definitely purchase again." —BC

Get it from Amazon for$11.93. 

22. E.l.f.'s sheer tint, hyaluronic acid-infusedmoisturizing "Squeeze Me" lip balm for anyone who wants that effortless, juicy-lip look without having to reapply every five minutes. It’s packed with shea butter and hyaluronic acid, so your lips stay soft, smooth, and a little bit glowy. And it's also got just a smidge of color to give your lips that soft, clean girl, natural look. Trust that everyone’s going to ask what you’re wearing when you have this on.

Emma Lord/BuzzFeed, Amazon

Fellow Buzzfeed Shopping writer, Emma Lord, actually owns this and says: "I love love love this lip balm. I compare it to the $24 version from Summer Fridays, which I've been splurging on — I love that brand because it lasts so long and is so high quality, but this $4 E.l.f. version feels comparable and, more excitingly, comes in smaller versions so I can stock my totes and bathroom with them whether I'm at home or on the go. It's hydrating, lightweight, doesn't get sticky, and adds a perfect ~subtle~ gloss whether I'm using it alone or on top of a lip color. I love the vanilla flavor so much, it's got a similar vibe to the birthday cake flavor that Glossier sometimes carries."

Promising reviews: "I got this product because of the hype of it on TikTok. This lip balm smells SO GOOD. And hydrated my lips." —kayla

"Love the vanilla frosting flavor. Very potent hydration for lips and I will buy this over and over again. Holy grail status." —Travis Bronson

Get it from Amazon for$5 (available in nine flavors and in a pack of two). 

23. Londontown "Nail Veil" Protectant — basically the manicure equivalent of a tinted moisturizer for your nails. It comes in a variety of sheer shades that are meant to blur imperfections, while also giving your nails a clean, polished glow. *Plus* it also includes nail-strengthening ingredients like biotin and AHAs that work behind the scenes to improve your nail health while you wear it! So, if you want the look of a fresh manicure without the time-consuming process of putting on a top coat and bottom coat, this will definitely become your newest obsession.

Amazon, www.amazon.com

Londontown is a small business that specializes in nail care products. 

Check out a TikTok of the nail veilin action. 

Promising reviews: "This nail veil is so pretty and perfect for a simple, bare nail look! It applies very smoothly, and one to two coats work well. With a top coat, it lasts almost perfectly for about five days, but chips are not very noticeable, so you can easily wear it for longer! I also feel confident in this brand's use of healthier, higher-quality ingredients, which makes it well worth the extra cost. My nails aren't left damaged by this product, and it has become my go-to when I don't have the time for a full-color look but still want my nails to look polished and pretty!" —Sofia K 

"Beautiful color: subtle but elegant. Lasts well. Small bottle, but plenty to use before it gets thicker. Would definitely buy again. Recommended." —Kokopelli

Get it from Amazon for $16+ (available in 10 shades and a combo pack). 

24. Briotech spray — a soothing and gentle elixir that can also help to keep your sunburns in check. And if you're someone who hates seeing a ton of ingredients in your skincare products that you can't pronounce, then you'll love that this only contains *TWO* ingredients: deionized water and pure salt. Reviewers also say it's fantastic for dealing with the redness and irritations that can come from acne, rosacea, eczema, and dermatitis (even on the scalp).

www.amazon.com, www.amazon.com

Check out aTikTok of the Briotech spray in action. 

Promising reviews: "This spray is amazing. I had a rash on my face and it disappeared after one use of this spray. I had a stye in my eye and the skin around the eye was irritated. This spray fixed not only the irritation but the stye went away as well. Any sort of blemish or acne is taken care of with this simple inexpensive spray. Great for after-sun care or workout redness. Everyone loves Tower 28's expensive SOS spray. TheSOS spray contains hypochlorous acid, which is the exact same ingredient in the Briotech spray for much less money. It’s a miracle worker." —Squid466

"I think the Briotech spray is great. I bought it because I have sensitive skin and it was very irritated and red. When I used this spray, the redness went away and the irritation lessened. It seems to help heal breakouts too. I like it for any burning or itchy skin problems. I will definitely buy this again." —grace cimilucca

Get it from Amazon for $17.99+ (available in five sizes and up to packs of four).

25. A bottle of Color Wow Dream Coat Supernatural Spray so you can maintain that ultra-smooth, frizz-free feeling that you have whenever you get a blowout at the salon, but at home. It's lightweight, but one spritz can lock in that sleek, shiny glass hair look for up to three shampoos! So you're def getting a lot of bang for your buck with this.

www.amazon.com, www.amazon.com

And a wide range of reviewers with different hair types report having amazing results with this stuff — from people with waves, curls, and 4C hair. 

Check out aTikTok of the Color Wow Dream Coat Supernatural Spray in action. 

Promising review: "I rarely — I don't think ever — rave about a hair product, but this is an exception. I got it to smooth out the frizzies in my hair, and it performed above and beyond my expectations. I'm not a fan of the price, but I'll keep buying it because it's worth it. I highly recommend this product!" —CheckFirstWithAmazon

Get it from Amazon for $14+ (available in two sizes). 

Psst — you can also get this in an"extra strength" version and a curly hair version! 

26. A dark spot-removing soap bar, because tank top season is here, and you'd love to clear up the dark spots that have started appearing on your underarm area. This skin brightening wonder is packed with some serious skincare heavy hitters like vitamin C, retinol, and collagen that can help brighten and smooth things out, while its key ingredient, turmeric, works to balance out uneven skin tones and reduce the appearance of scars. And then, as if it couldn't get any better, it incorporates hyaluronic acid, shea butter, and olive oil to keep things nice and hydrated so your skin doesn’t feel stripped. "Packed" is truly an understatement when it comes to this.

www.amazon.com, www.amazon.com

Promising reviews: "If you're someone who has sensitive skin like me, this product is for you! I highly recommend it. I learned about this product on TikTok and decided to try it out. It's worth the money. The smell is not overbearing, and it reminds you of a refreshing citrusy fruit. I'm very particular about trying skincare products, but this is your go-to. It will have your face feeling refreshed and clean, and there's no white cast." —Elisabeth L. 

"I love this because it’s inexpensive, effective, AND you get two of them in a pack. Will 100% buy again." —Mallory 

Get a two-pack from Amazon for $14.99+ (also available in packs of three, four and five, as well as with accessories like a bag or a soap holder).

27. Kahi Wrinkle Bounce Hydrating Multi-Balm, a K-Beauty darling packed with collagen, fermented oils, and salmon complex to keep your skin smooth and radiant without a 10-step routine. It hydrates, smooths, primes, and adds a glow with just one swipe. You can dab it on your lips, cheeks, under-eyes, or wherever you need a little pick-me-up.

Amazon, www.amazon.com

Check out a TikTok of the wrinkle balm in action. 

Promising reviews: "Okay! So I was skeptical at first, but honestly this stick is life changing!!! In a matter of minutes my skin felt hydrated and plumped. After an hour, still hydrated. No greasy after feeling, very light, and you can feel your skin hydrated and absorbing. I love the fact that you can use it on your eyes, lips and wrinkles!! Game changer for me, will def try the others!" —Kristy 

"Amazing. This stuff makes my face feel so soft and has a nice scent. I use it every day and will buy again when I run out!" —Cyndy1

Get it from Amazon for $24.99 (also available in five other styles). 

28. Skala's Mais Cacho Hair 2-in-1 Conditioning Treatment that curly-haired users of the clock app go feral over. Packed with nourishing ingredients like shea butter and castor oil, it delivers the most luscious and super-defined bouncy curls, while also keeping frizz at bay throughout the day. Plus, its versatile formula means that you can use it as a deep conditioning mask, rinse-out conditioner, or leave-in treatment. So you're basically getting three products for only $6!

www.amazon.com, www.amazon.com

This treatment is for all curl types! 

Promising reviews: "I saw this on TikTok and decided to try it, and it did not disappoint. No frizz, soft curls, and no shrinkage. It has great slip and not a strong smell at all; very pleasant. The size of the product is huge, and it will last me a while. Definitely a staple for me. Highly recommend!" —MamaAKC

"This works like a dream. It smells great and brought my curls back to life. The amount of product you get for the price you pay *chef's kiss*. I will definitely be buying this again." —Lily

Get it from Amazon for $6 (available in packs of two or six). 

29. A pack of unscented antiperspirant wipes if your sweat glands work a lil' too well under your armpits and you can't wear a long sleeve shirt without checking for pit stains every few minutes. These use pure aluminum chloride to block sweat before it even starts. Just swipe right before bed, and you'll be sweat-free under there for up to seven days!

Amazon

And make sure to do a "patch test" on a small area of skin before putting it on to ensure you don't have any reaction. Each box lasts two months!

Promising reviews: "I saw this product on TikTok, and I decided to give it a shot since it was only like $20 for 10 wipes (that's 10 weeks, 2.5 months) of no underarm sweat. It worked! I was so happy to finally be able to wear all the shirts I own that are not black!" —Nes172011

"It works! Really does. Follow the instructions, and you won’t be disappointed. A small downside I have experienced is that it makes my underarms itchy on the first night. I would say the protection lasts 3–4 days 100%, then slowly drops off to about 10 percent on that seventh day. I am absolutely buying this again. (From a guy who has tried everything possible.)" —Kyle Moran

Get a 10-pack from Amazon for $19.97+ (also available in a pack of 20 or 30).

Still searching for the perfect addition to your beauty routine? Try these:

* To Say Reviewers Are Obsessed With These 34 Beauty Products Would Be An Understatement

* Things That Should Be Nominated At The "Best Beauty Product Ever" Awards

* Products That’ll Help Your Makeup Actually Stick To Your Face During The Sweatiest Months Of The Year

* Just 25 SPF Beauty Products You Need If You’re *Very* Serious About Sun Protection

Plus, lip stains, easy-to-use makeup items and finds from Amazon, Sephora, and Walmart.

Why Trust BuzzFeed Shopping?

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Reviews have been updated for length and/or clarity.