31 Things That Must Have Been Designed By Geniuses
A lightweight Quickflip reversible backpack hoodie because sometimes the day can't decide if it wants to be warm or chilly, and if you're gonna lug around an extra layer just in case — it might as well double as a backpack!
A pair of tweezers with a built-in camera that streams live to your phone so you can target hairs, splinters, and more with surgical precision —especially when they're in places you can't quite see with a mirror.
A phone/tablet stand with a built-in speaker here to revolutionize the way you FaceTime with your fam, watch videos and movies, listen to music and audiobooks, and more! Reviewers love the volume and sound quality of the speaker as well as the sturdiness of the stand.
Promising review: "One second, I’m wearing a cozy hoodie. The next? Bam! It’s a sleek backpack. I’ve never felt so efficient in my life. It’s soft, warm, and makes me feel like a low-key superhero. Perfect for travel, unpredictable weather, or just impressing people with my newfound sorcery. 10/10, would flip again." —JBrownBrains
Get it from Amazon for $44.95 (available in five colors and seven sizes).
Amazon, m.media-amazon.com
Promising review: "I bought the Bluetooth speaker tablet stand as a gift for my daughter, and it’s been perfect for her schoolwork and entertainment! The adjustable tablet stand allows her to find the perfect viewing angle, whether she’s taking notes or just watching a video. The built-in Bluetooth speakers provide clear, rich sound, which enhances her experience when watching videos or listening to audio lessons. Now, everyone wants one!" —Shopaholic
Get it from Amazon for $26.99+ (available in nine colors).
Flaus is a woman-owned small business engineering the future of flossing.
Promising review: "I love this thing. I am not a consistent flosser and never have been, despite knowing better. I decided on a whim to give this a try to see if I’d keep up with it better if it weren’t so time-consuming and messy. This thing is a total game changer! I’m flossing nightly because it’s easy and convenient to do so! The floss holds up great and doesn’t shred at all. It holds a charge great as well. If you are an inconsistent flosser looking to take the hassle out of flossing with that old-school floss that cuts off blood circulation to your fingers while also shredding apart between your teeth, then you need this thing!!! The refills are reasonably priced as well — bonus!" —Alyssa
Get it from Amazon for $118.98 (available in gentle and extra strength versions).
www.amazon.com, www.amazon.com
Twist It Up is the brainchild of Noel Durity. After realizing that rubbing his tennis racket across his hair created the quick, painless twists he was after, he got to work creating a twist comb that features the same cross-weave with none of the drawbacks. AND the purchase of every comb helps support unhoused youth.
Promising review: "This comb is amazing! I bought it for my son, who has really thick hair. The sponges weren’t able to give his hair that natural twist look that he wanted, so when I came across this comb, I thought I’d try it out, and it worked better and faster than I thought. Even with his dry, thick hair, the comb didn’t break or bend. The best part is he can clean it out after use and take it with him for on-the-go touch-ups. I’m very happy with this purchase and highly recommend it. Thank you, Twist It Up!" —cbcb
Get it from Amazon for $19.95+ (available in five colors).
www.amazon.com, www.amazon.com
Promising review: "I've recently gotten into kettlebell training, and I've been trying to find 15-lb kettlebells to purchase, but can't find them anywhere. I do have a complete set of dumbbells from 5 lbs up, and with the help of the Kettle Gryp, I can quickly turn the plain vanilla hex dumbbell into a kettlebell within seconds. I really love the versatility of this product and am delighted that I won't ever have to buy kettlebells ever again. These really maximize the utility of my already existing dumbbells and save me tons of money. They are also durable and easy to use. Thumbs up!" —Jonathan G. Smith
Get it from Amazon for $34.95.
Amazon
Moodmatcher is a small business that specializes in color-changing lipstick.
Promising review: "This color is beautiful, and shows up differently on everyone. This thing that I like most about this product, is that it stays on all day even through eating multiple meals. I have to use a microfiber cloth to remove it at night!" —Whats Good Alex?
Get it from Amazon for $6.59 (available in 10 shades).
www.amazon.com, www.amazon.com
It easily mounts to just about any tree by wrapping it around the trunk, hanging it from a branch, or a combination of the two. Also, reviewers note that it's easy to swap out the included rope toy with a new one if need be.
Promising review: "My pitfall puppy has destroyed every 'tough' and 'durable' toy possible, but this little guy? Lasted us almost a full year. Our older pitbull/lab is incredibly strong, and it still hasn't broken under his weight. It tired them out, too, which is great. I also found it's great for training the dog to drop/leave it because they can't run away from the ball, which makes it easier to train." —Ashlyn
Get it from Amazon for $29.99+ (available in black and green).
Promising review: "I always wanted the ability to have tweezers with a camera attached to be able to see in spots I normally can't see without having to be in front of a mirror. These are my go-to tweezers any time I need help with a splinter removal or want to remove unwanted hair from my ear. They are designed great; the quality is great! They feel good in the hand, not heavy, and the tip is perfectly aligned with the distance from the camera. Only wish they were Bluetooth. My wife uses them all the time. I wish I had bought at least one more. They are totally worth the money." —Giovanni Frank pantoja
Get it from Amazon for $39.99 (available in black or white).
amazon.com, Amazon
Promising review: "The small Oxo salad dressing shaker is the perfect size! The design is well thought out — easy to pour, shake, and store. I love making my own dressings, and this makes the process simple and mess-free." —JMC
Get it from Amazon for $11.99.
www.amazon.com, www.amazon.com
Promising review: "This is both ridiculous and spectacular. It just might be my best Amazon impulse buy ever." —Meredith
Get it from Amazon for $19.72.
www.youtube.com, www.youtube.com
Promising review: "Great for a patio or stealth-camping. I always love hanging out around a campfire, but sometimes you can't just build a blaze. The Radiate throws a lot of warmth and light for its size, making it really feel like being around a campfire. It's safe to roast marshmallows over too!
Whether you're on a patio, a beach, or anywhere else you can't build a fire, this is a perfect solution. It doesn't produce much smoke, but it still keeps the bugs away. I'm a backpacker, so normally I would write something like this off as WAY too heavy to carry into the backcountry, but I've carried a Radiate several times as a 'luxury item' because it's so safe and convenient when a normal fire is not an option.
The tin also makes a good trash bin when you're packing out (LEAVE NO TRACE!). $30 might feel like a lot for something to burn (unless you smoke cigars), but compared to a cold, dark night in the woods, it's very worth it!" —Amazon Customer
Get it from Amazon for $34.19+ (also available in multipacks).
Amazon
Promising review: "I needed a way to wrangle our cookbooks and foodie magazines without taking up any cabinet or counter space. This is perfect on top of our refrigerator. Super cute, well-made, adjustable, and great color. It keeps the books accessible while looking neat and decorative." —JillyBean
Get it from Amazon for $37.99 (available in two colors).
www.amazon.com, www.amazon.com
Purity is a small business that specializes in tech products and accessories.
Promising review: "I've tried soooo many different types of earbuds over the years with no success. But these Purity open-air headphones are the first pair I've ever tried that actually fit well, don't hurt, and sound great! So, after many years of trying, I've FINALLY found the right ones for my ears!! Woohoo! They are comfortable, lightweight, have great sound clarity, are easy to operate, have great battery life, and people can hear me clearly when I talk on the phone with them. I definitely recommend these, especially if regular in-ear buds don't work for you either." —CPic
Get it from Amazon for $16.99+ (available in 54 styles).
TrayMask is a small business that specializes in table tray covers.
Check out aTikTok of the TrayMask in action.
Promising review: "Love these. First thing I do whenever I get on a plane is put this on the tray. It fits perfectly and doesn’t fall off." —Debra Cirelli
Get a set of 10 from Amazon for $12.99 (also available as a pack of 20).
Promising review: "I've been searching for something to remove the weeds for a while, and came across this amazing tool. Since I refuse to use chemicals in my yard, I've been left with scraped knuckles every time I attempt to remove weeds. The weeds have grown so tightly in the concrete cracks that I pretty much gave up; even weed-whacking it didn't help much. Yes, you do have to use a little bit of effort, but the end result was so worth it!" —Shelley Arakaki
Get it from Amazon for $16.95.
Seed Geeks/ Etsy
Seed Geeks is a small business based in Missouri that sells heirloom seeds and handmade skincare products.
Promising review: "Shipped in a timely manner. I love the design embossed on the bar! It smells so good too! As someone who constantly gets bitten if I’m not wearing bug spray, I was excited to try out this more natural alternative. I’ve only tried it once so far, but it seemed to work really well! I highly recommend this!!" —Kelsey
Get it from Seed Geeks on Etsy for $6.49 (originally $13.90).
www.amazon.com, www.amazon.com
Promising review: "It’s half my height and it’s softer than I expected it to be. Takes up a good portion of my bed. It came inside a vacuum-sealed bag, and it fluffed up in seconds. It was not flat whatsoever. My dog thought it was real 😂. Just took a nap with it. Very comfortable, especially when I sleep in the fetal position. It looks very realistic and goes well with my France Countryball plush. Would 100% recommend." —Emily C.
Get it from Amazon for $21.83+ (available in three sizes).
TS Designs/ Etsy
Heads up that you shouldn't use fabric softener on these!
TS Designs is an Etsy shop based in West Leroy, Michigan, that sells eco-friendly products like reusable water balloons, mop pads, and sandwich and snack bags. They also offer a cute selection of gifts like fleece mittens, mugs, and affirmation cards.
Promising review: "These are very well made and a great addition to my cleaning supplies. I love them! They fit perfectly on the Swiffer and are easy to wash." —Frances Weckmann
Get it from TS Designs on Etsy for $4 (available in 10 colors).
www.amazon.com, www.amazon.com
Promising review: "I must say, I was a bit skeptical when I first purchased this, but after setting it up, I was absolutely amazed. I hooked it up just outside the back door at our main house, and I have incredible service in the garage apartment. Can run all computers, TV. It really is a wonderful device and definitely worth the money!" —Texas
Get it from Amazon for $34.99.
Amazon
To use it, just hook this onto your U-shaped door latch in your vehicle's doors. This *new* design can fit any car. Btw, you might've seen this on Shark Tank!
Rightline Gear is a small business that designs and manufactures outdoor gear for cars and people.
Promising review: "Really well made. Very pleased with this product. I tested it on a 2025 Subaru Forester, and it works great — no indication of denting the car body when using. Great product! I’ve spent years climbing up, hanging on with my toes on the seats when installing pods. Well, no longer." —Al Harlow
Get it from Amazon for $34.99.
Amazon, www.amazon.com
Sweet Feeders is a family-owned small business that toured with their feeders at state fairs across Texas before moving the business online in 2017.
Promising review: "I have to admit, it took a few weeks for the hummingbirds to find this feeder, but now that they visit it frequently, this beautiful feeder is a source of continual joy. Easy to use, lovely to look at on its own, and a true wonder to watch the hummingbirds feed a few inches away. The perspective this feeder offers is wondrous. I have already purchased one for a friend who lives in a much more wooded region, and she had hummingbirds feeding at it faster than I did. It's artsy, easy, genius, and fun!" —Tristram
Get it from Amazon for $27.99+ (available in two materials).
Promising review: "Travel essential. I don’t travel without these! We need makeup wipes on the go, WITHOUT the bulky, regular-sized packs. The individuals are so cute and small. They fit in your pocket! " —Amina G.
Get a pack of 20 from Amazon for $6.49+ (also available in a fragrance-free version).
Promising reviews: "Great essential to have when traveling or on-the-go! Not to mention the soap smells amazing! Also includes two razor blades. Great value." —Myles Allbee
Get it from Amazon for $14 (available in two colors).
www.amazon.com, www.amazon.com
Check out aTikTok of the popcorn makerin action.
Promising review: "This little popcorn popper is perfect! No fuss, no mess, no chasing popcorn kernels!! Fabulous! Easy to use — the popcorn maker part fits into the bowl part for easy storage. This is one perfect unit!" —Chrystal
Get it from Amazon for $35.11.
www.amazon.com, www.amazon.com
Promising review: "The first thing that caught my eye was the adorable design. The pink resin hand is not only functional but also adds a touch of whimsy to my vanity or bedside table. Practicality-wise, it's a gem. The fingers securely hold my rings in place, making it easy to keep them organized and accessible." —E. Kaz
Get it from Amazon for $8.99+ (available in six colors).
Amazon
Promising review: "Saw it one day when I was just browsing. That’s usually dangerous, I know. It’s actually heavier than I thought it would be, in a good way though. It’s not cheaply made. I’ve gotten a few laughs from people in other vehicles. The only side effect is if you get upset at other drivers, it isn’t very intimidating when you’re giving the mad stare. LOL. I was pleased with the purchase in all." —Charles Ramsey
Get it from Amazon for $7.99+ (available in 11 animals).
BuzzFeed / Rachel Dunkel
Rumpl is an Oregon-based small business specializing in outdoor blankets that donates a portion of its revenue to environmental nonprofits.
Promising review: "I've used it in Wisconsin to continue having outdoor hangouts with my friends. It's that extra cozy layer for patio dining and porch sitting. Packs down tight to keep in the car for impromptu outdoor happy hour!" —Julie K.
Check out our full Rumpl puffer blanket review for more details!
Get it from Amazon for $74.25+ (available in a variety of colors) or from Rumpl for $99+ (available in a variety of colors).
Mindsight is a small business that specializes in calming personal care and decor products.
Promising review (for the original style): "I started meditating over a decade ago. Intermittent in the beginning, progressing deeper, and finding new joys over time. With Breathing Buddha, the last thoughts have dropped away as counting breath always seemed to keep me conscious of, well, counting. Granted, I have always dropped the counting after a handful of breaths, but Breathing Buddha has made for a delightful transition as I realize it doesn't have to count at all. It is a lovely concept, well executed, and very easy to start using." —Lynn
Get it from Amazon for $23.95 (available in four styles).
Amazon
Promising review: "I didn’t believe it would be that good, seeing as that, it was so cheap. But to my surprise, this carpet is absolutely incredible. It’s soft, colorful, and all of my guests love it! You will not regret buying this funky carpet. I can assure you, you are not going to be disappointed. I know that’s hard to believe because you don’t know me, but trust me, you’re going to want to buy this. Believe me." —izzella
Get it from Amazon for $25.99+ (available in three styles and two sizes).
Amazon
Promising review: "I love this S'mores maker! I recently bought s'mores supplies at the store, and wanted to make them without a bonfire... I read online about all of the different s'mores machines and I'm SO happy I chose this one! Right out of the box, it started heating quickly. After it was glowing red, we started toasting marshmallows! I was surprised how brown and toasty it was able to get the marshmallows, and so quickly. After reading some other reviews about the long wait time, I was worried. But in my home, the time to get the marshmallow toasty was just about equivalent to a bonfire (minus the bonfire smell!!). The s'mores do even have that outdoor familiar taste. We love it and will be using it again and again! Great product." —Ashley Schenkel
Get it from Amazon for $23.99+ (available in four styles).
www.amazon.com, www.amazon.com
Promising review: "Honestly, I saw this tarot deck and thought I needed this for ha has. But man. This deck’s images are hilarious. It’s so much fun, and I felt so drawn to it as soon as it was in my hands. I am smitten over these kittens. 😍 10,000% worth the purchase!" —Kathryn Taniyo
Get it from Amazon for $17.96.
The reviews for this post have been edited for length and clarity.
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