33 TikTok-Famous Products That Are Actually Worth It, According To Reviewers

33 TikTok-Famous Products That Are Actually Worth It, According To Reviewers

BuzzFeed-Shopping·2025-06-11 05:04

1. A set of seamless "invisible" underwear that over 1,500 5-star reviewers swear by, saying they're soft, don't ride up, and are just as good as a similar version from Victoria's Secret. 

www.amazon.com, www.amazon.com

Check out a TikTok of the seamless underwear in action. 

Promising reviews: "This is my second purchase of these underwear. They are so soft, provide full coverage, are no-show under pants or skirts, and last a looong time. I bought more because they have outlasted all my other pairs. The colors are really pretty and don't fade. I recommend." —It's_Cori

"Move over Victoria's Secret! I wear them with my yoga pants and capris leggings and was surprised how seamless they looked. They’re so thin that I didn’t think they’d stay in place but they do and are super comfy. Highly recommend." —Nori

If you're looking for a thong option, reviewers are also obsessed with these!

Get a set of six from Amazon for$19.99 (available in women's sizes XS–XL and 12 sets; check out a plus-size version here). 

2. Anua heartleaf pore-clearing cleansing oil, a viral sensation proving that seeing is believing: Reviewers say they could actually watch the gunk leaving their skin. It dissolves makeup, attacks blackheads, and works to remove excess sebum without stripping away natural oils or drying out your skin.

www.amazon.com, www.amazon.com, www.amazon.com

The heartleaf extract soothes sensitive and acne-prone skin. The brand recommends you follow this up with a foaming cleanser!

Promising review: "This is my first time ordering an oil-based cleanser and I’m so glad I purchased this one. I originally saw this product on TikTok and wanted to see what the hype was all about. After using the cleanser on my dry face for two to three minutes, I could visibly see my white- and blackheads on my fingers. I was a little hesitant to try oil cleansing because I have acne-prone skin, however, my face has never looked better. After each use, my face is as soft as a baby's bottom and my scarring doesn’t look as deep! The cleanser has a light clean scent. Not super strong! I am currently pairing this cleanser with the Anua Heartleaf soothing toner to achieve glass skin. #glassskinera" —Myshel Cagle

Get it from Amazon for $17.69.

3. A reusable plug-in fly trap with a built-in light that'll work like a siren song, luring hapless flying insects to their demise. It calls out to fruit flies and gnats up to 400 feet away so you can finally reclaim your home WITHOUT having to look at a gross fly trap roll. 

www.amazon.com, www.amazon.com

Check out a TikTok of the plug-in fly trap in action. 

Promising review: "I can’t say enough wonderful things about these handy little bug catchers! They are simple to use, cheap to refill, and catch a ton of small bugs and flies. I have eight of them now, all around my house! It’s a little gross how many tiny flying insects are around…but it makes me feel a lot better now that I have these!" —Chris H. 

Get a pack of two from Amazon for $14.97 (available in multiple pack sizes).

4. An instant foot peeling spray that will show dead skin the door. Just spray the coconut and aloe-infused formula and rub away the layer of skin that begins to peel off. You'll feel like a snake shedding its skin, but unlike a snake, you'll have a pair of fresh, soft feet to show off. 

www.amazon.com

Promising review: "Does exactly as advertised. I purchased this item because of TikTok and was so happy to find it actually worked! Love it and use it all the time. My skin is smooth like butter. 10/10 would highly recommend." —TikTok Finds

Get it from Amazon for $5.99.

5. An intriguing foaming drain cleaner for anyone who misses playing with shaving cream as a kid. Just press the can onto your drain, and the deodorizing foam will force dirt and clogs out of your pipes. Leave your gross dessert-like concoction for about an hour and then rinse it away. Who knew cleaning sinks, bathtubs, and floor drains could be...fun?

Amazon, www.amazon.com

Check out a TikTok of the foaming pink drain cleaner in action. 

Promising review: "Wow! I don't think I've ever been more excited to use a cleaning product before. Who knew you could get so much satisfaction from a drain cleaner. I could probably make an ASMR video and post it, as it is that satisfying! Even though I had to angle this over my sink drain, to avoid the low faucet, it worked perfectly. The foam went down the drain and up through the overflow, bringing lots of black, yucky gunk with it. I have used lots of drain cleaners before, but not one that actually came up through the overflow. I'd never even considered what stuff was in there. It did a great job of cleaning everything out and it left the sink smelling fresh and clean as well." —Amazon Customer 

Get it from Amazon for $15.98 (also available in a two-pack).

6. A Catrice "Instant Awake" Under Eye Brightener to expertly conceal and brighten dark circles under your eyes. The lightweight, color-adapting formula blends so seamlessly under makeup that your old concealer will throw itself out. 

www.amazon.com

Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T. 

Get it from Amazon for $6 (available in four shades). 

7. A set of durable matte hair clips that are extra grabby, making them great for most hair types. Reviewers say they can comfortably wear these babes all day long. 

www.amazon.com, Amazon

Promising review: "I will admit I bought these from seeing them on TikTok, and I needed new clips for my thick hair. I am not disappointed and beyond glad I got them. The colors are gorgeous, and they stay put without hurting my head. I'm very impressed." —Jessica Lynn

Get a set of four from Amazon for $7.99

8. All-in-one decor paint for an Extreme Makeover: Home Edition-worthy transformation. The chalk-like paint comes with a built-in primer to help it cling to most surfaces, from upholstery and wood to metal and glass. With over 50 colors to choose from, this paint can help you revitalize every room in the house. Aaand it dries in just 30 minutes! 

www.amazon.com, www.amazon.com

Country Chic Paint is a family-owned small business that specializes in all-in-one paint. 

Promising review: "I've bought a total of four of these things. I went on a kick of painting all of my generic black/dark brown Ikea furniture. I used this on both the shiny/smooth furniture and the wood furniture, and it worked well on both of them. It definitely worked better on the wood furniture, though. The paint was unexpectedly very easy to use, and the color came out a LOT prettier than expected! It was easy to clean off my hands and brushes, and the paint came right off my clothes in the wash as well. Overall, I'm very very pleased with this paint and will purchase more if I need any crafty paint in the future." —Anna

"I saw this on TikTok and it looked so easy. I've hated my TV stand since I bought it. It was all black and just brought the room down. I used two coats and it is perfect! 10 outta 10 recommend!" —Gig94Em

Get it from Amazon for $28.95 (available in 55 colors). 

9. AnSPF 50 Airy Sunstick Smoothing Bar that works like a giant lip balm for your face. It's non-sticky, glides on clear, works nicely as a primer, and is so easy to apply (check out the curved shape), you may actually remember to reapply for once. 

www.amazon.com, www.amazon.com

Check out a TikTok of the Airy Sunstick Smoothing Bar in action. 

Promising review: "NO WHITE CAST! I've been looking for a stick sunscreen and this was just exactly what was needed!! I'm a medium-toned black woman and looking for something without a white cast is always a challenge. I have applied it on my bare skin and there isn't a white cast at all! It's a 'soft matte' finish, for sure, and looks like natural skin. Like you're not wearing anything at all." —Martina

Get it from Amazon for $17.02 (also available in a two-pack). 

10. Burn After Writing — a guided journal with questions and thought experiments that encourage readers to reflect, explore their feelings, and get to know themselves a little deeper. The first step to bettering yourself is knowing where to start, after all. One reviewer called this a life-changing purchase! 

www.amazon.com, www.amazon.com

Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It’s a great way to look at things from a different perspective and truly hold yourself accountable for different things in your life. I love what it stands for, and I look forward to when I burn mine after I’m done. Self-love, self-care, and meditation for a better state of mind tomorrow are always the goal. I definitely recommend it to those susceptible to change and the willingness to try things differently." —Brent Helm

Get it from Amazon for$7.70.  

11. A clever 2-in-1 knife and cutting board for when you want to quickly cut like, one thing. The scissor-like device offers a built-in surface for your food to rest on, so you can slice things directly over a bowl and *without* having to wash a cutting board. Slice scallions over your salad, snip up some steak for your sandwich, or just cut a single lemon for squeezing. 

www.amazon.com, Amazon

YES, that is a picture of the tool cutting through an avocado pit. No reviewers mention trying this feat, so recreate at your own risk. Ronan is a small business that specializes in multipurpose tools for home use. Check out a TikTok of the scissors in action. 

Promising review: "This is a kitchen must-have. We use it all the time — it's so easy to use that even our kids use it. Very durable blade that continues to perform and get value for your money." —Dawn R. 

Get it from Amazon for$15.99

12. A non-aerosol dry shampoo with a little pouf you can pat on your scalp to release a grease-absorbing powder with root-boosting black ginseng and biotin. Now you can go an extra day between washes and try not to remember those days you suffered from greasy, weighed-down hair. Brunettes rejoice: The powder comes in a bunch of shades. 

Amazon

Check out a TikTok of the dry shampoo in action. 

Promising review: "I have been an avid user of dry shampoo for over a decade…I have very fine hair that gets oily the day after I wash it, so it has just been a part of my daily routine. After trying this product last fall, I have sworn off all other dry shampoos. I love that it’s not an aerosol container, I love that it isn’t heavily scented, and I love that I use it once and I can go three or four days without washing my hair again. Try this product; you will not regret it." —Erica McGregor

Get it from Amazon for $18 (available in six colors).

13. An airtight Deli ProKeeper people on FridgeTok (yes, real thing) are raving about. It offers a sleek-looking place for your cold cuts and cheese, keeping it fresh for longer so you can actually eat all of it. If you've ever lamented seeing condensation-soaked ham in your deli drawer, this one is for you. 

www.amazon.com

Promising review: "I bought this because I have the outlandish idea that my refrigerator will look just like those on TikTok, but I am pleasantly surprised to find that it keeps my cold cuts fresher for much longer than expected. It's large enough to hold a pound or more of cold cuts or cheese, which is a bonus. The sealing technology is superb and strong. At one point, I almost could not open the container due to the seal being so airtight. Not only does this product look good in my fridge, but it is saving me money, so definitely a win-win for me." —IrishEyes

Get it from Amazon for $18.04 (also available in another style).

14. Olay Super Serum Body Wash — the body wash version of their viral, super effective facial Super Serum. It's packed with niacinamide, shea butter, and collagen peptides to make your skin feel next-level nourished. 

www.amazon.com, Amazon

Check out a TikTok of the Olay Super Serum body washin action. 

Promising review: "I recently tried the Olay Super Serum Body Wash, and I am absolutely in love with it! The formula is incredibly hydrating, leaving my skin feeling soft and smooth after every use. It lathers beautifully and has a lovely, light fragrance that isn't overpowering. After just a few uses, I noticed my skin looked more radiant and felt deeply moisturized. The addition of serums in the body wash is a game changer. My skin feels nourished, and I no longer need to apply lotion right after showering. Highly recommend this to anyone looking for a luxurious, skin-loving body wash!" —Darina 

Get it from Amazon for $12.97 (available in three styles). 

15. A kitchen s'mores maker that'll bring the best part of camping indoors, thus eliminating the need for camping at all. Indoor people, rejoice!

www.amazon.com

It even comes with two roasting forks! Check out the TikTok here.

Promising review: "We have been really enjoying this little s'mores maker — it's not big, doesn't take up a lot of space, but does exactly what it's meant to do. We can't build fires or anything like that around where I live, so this was our next best option. It's worked out great for us. The only thing is it only has two of the little roaster sticks, so if you have multiple people roasting, you would need something else to use to stick your marshmallow on." —Devin

Get it from Amazon for $27.99.

16. A game secretly disguised as a painting! Open it up to reveal a beautiful card game. You play as a painter competing in an art competition — collect art cards and layer three to create a unique painting. 

www.amazon.com

Note: This says Kickstarter Exclusive, but it's just the regular version. Check out the TikTok here.

Promising review: "This is a terrific and unique entry-level game that can; however, be enjoyed by a wide variety of gamers. The rules are simple, but the decisions can drive you crazy. Perfect. My wife of 47 years, a wonderful sketch artist in her own right, has begun to find gaming difficult due to Lyme and fibromyalgia. I bought this game based on its theme and what I learned of its gameplay through several videos. I thought if anything might bring her back to the table, this might. I was right. And, again, it's all because the gameplay is simple; the scoring is simple — but the game does challenge with the occasional frustrating demands for choice. Do I lose this to gain this? What will give me the most bang for my buck, aka the most points in the long run? All-in-all, we're enjoying Canvas." —Richard S. Parker

Get it from Amazon for $24.99.

17. Cloning paste that can be applied to any nodes on the stem of your plant to promote new growth. So see that leggy plant over there that's all stem, no bushy leaves? This fancy goo can help! It's made for orchids (hence the name; the keiki is a plant produced asexually by an orchid plant) but works on a variety of plants, like begonias.

www.amazon.com

Here's how it works: Find a node and peel away the bract to reveal the bud. Apply a small amount of the paste, and in two to eight weeks, a clone will grow out of the node! Check out the TikTok by here.

Promising review: "This is truly the best product I've ever purchased for plant rehabilitation. It literally and honestly does exactly what it's intended for. You know the plants that drop their bottom leaves, causing a stem or branch to become leggy? This is the fix! You no longer have to chop the plant and start over. I tested this on one plant originally. Every node where there was no leaf is now growing back. I've gone around and pretty much put it on any leggy branch or vine I could find. All I do is scrape the node, either with the end of the sticks provided or my fingernail, nothing fancy and I slopped the paste on. That's it. This is a must for those of us who love our plants!" —S Van Son

Get it from Amazon for $16.97.

18. A shower lamp I've seen make many an appearance in various TikToker's bathrooms. The wireless, water-resistant gadget adds a little sultry ambiance to your shower. It may even conjure up some truly inspired shower thoughts. 

www.amazon.com, www.amazon.com

This is IP44 waterproof certified, meaning it can withstand splashes of water. Keep this somewhere out of the direct stream of water where it can't be knocked into your bath. Hear one TikToker's thoughts on the shower lamp.

Promising review: "I bought this kind of as a joke for our shower, but it's the best thing I've purchased so far in 2025! It's easy to use, love the dimmer, and it creates a nice ambiance." —Holla

Get it from Amazon for $33.99 (available in five colors).

19. A set of dermaplaning razors that will make quick work of fuzz, stray hairs, and eyebrows in need of a touch-up. They're designed with micro-guards, which means you don't have to worry about nicking yourself, even if you don't have the steadiest hand. Now, you can extend the time between threading appointments — or skip them altogether. 

www.amazon.com, Amazon

This tool also helps soften skin by gently exfoliating as you use it!

Promising review: "I saw these on TikTok and was skeptical, but they work so well. I use them for any facial peach fuzz and to shape my eyebrows, and they're perfect." —Megan Kopicko

Get a set of three from Amazon for $5.49.

20. A tube of Grip Clean, a TikTok- and Shark Tank-famous product that'll cut through grease, oil, ink, odors, and more — without relying on harsh artificial ingredients. It's made with ingredients like coconut and olive oils, so even those with sensitive skin and suffering from dry, cracked, or irritated hands can use it regularly.

www.amazon.com

Check out the TikTok here

Promising review: "An apprentice brought in what he called 'TikTok Soap.' We all laughed at him thinking this was some gimmick but have all been pleasantly surprised. I know there have been around six big bottles bought and multiple little bottles just on my shift. This soap should be in every shop bathroom and every sink." —Michael

Get it from Amazon for $12.49.

21. A children's camera that beats taking pics on your phone: It's lightweight, adorable, has 15 photo frames, and boasts filters that put Instagram to shame. Amazon didn't have good review pictures, so I beg you to watch the TikTok.

www.amazon.com

It's charged with a USB port and comes with a memory card. Check out the TikTok here

Promising review: "Love it! Gonna document my summer on it, LOL! I got it because of TikTok — video quality and pic quality look OK, but the sound is awful, haha. Still cute and fun. I'm gonna order one for my little sister too!" —Sarah Grace

Get it from Amazon for $22.99+ (available in six colors).

22. A nail and cuticle oil to bring life back to your damaged nails, even if you did something really bad like — gasp! — peel off a gel manicure. Bonus: Reviewers say the oil smells amazing, so be prepared for people to compliment your "perfume."

www.amazon.com

Promising review: "Found it on TikTok, and I’m so pleased with the results. My nails are getting stronger and growing. And the best of all, not chipping. Love it." —sidna saavedra

Get it from Amazon for $9.90+ (available in three sizes).

23. A tablet holder with an attached pillow so reading time (or binge-watching shows in bed) can be extra snuggly. The stand rotates 360 degrees and comes on a curved pillow that's designed to wrap around your body — it'll give you something to hold onto when you hit a really tense part of your book!

amazon.com, amazon.com

Check out the TikTok here.

Promising review: "Best Kindle stand for reading in bed. I said what I said. This looks ridiculous, but it works so well for reading in bed. I used to have one that was clamped to my bedside table, but it was limited to my side of the bed, made reading while side sleeping difficult, and was an eyesore. Tragic. Then I found this and never looked back. This can easily be hidden when not in use, and allows you to read however/whenever you want. Seems like it will be great for use during road trips too." —Jenny

Get it from Amazon for $37.99 (available in three colors).

24. The iconic, much-loved Balmuda toaster that is known for cooking the perfect piece of toast. This spendy Japanese gadget uses steam, which crisps the outside while keeping moisture locked inside. 

Amazon, www.amazon.com

Check out the TikTok here.

Promising review: "Holy moly! Best toast I have ever made. I did a comparison taste test with the Balmuda toaster versus my cheapie $60 toaster oven. You can really taste the difference in the toast with the texture and the moisture of the inside of the toast. Hands down, Balmuda blew my other toaster out the water. So happy with purchase." —JL

Get it from Amazon for $309 (available in four colors).

25. Mise En Scene Perfect Serum, a K-beauty favorite that promises intense hydration and heat protection up to 450 degrees. With the help of a blend of oils (Moroccan argan, olive, jojoba, coconut, etc), it can help repair damaged hair and reduce frizz, even in hot, humid weather. It's so effective, reviewers compare it to the $46 Gisou version

www.amazon.com, Amazon

Promising reviews: "Literally, the best hair product you can possibly get that is affordable and doesn’t leave your hair greasy — it makes it shiny and super soft. After I get out of the shower when my hair is still damp I put some on my ends and work the rest up into the top of my head. Sometimes I blow my hair dry after I get out of the shower and put it on and then after I blow dry I put it on some more, and it looks absolutely beautiful — no greasy hair here. My hair type is fine and gets oily really fast and yet somehow this product tames it a bit and keeps it looking healthy for days! Will purchase again and again!!!" —Tara Klein

"I love this product! I bought it after seeing it on TikTok. It makes your hair extra soft after using it. Definitely would recommend the purchase." —Lena

Get it from Amazon for $18.99+ (available in two sizes, a mist style, and four other formulas).

26. A leakproof, portable dog water bottle with a mini dish so your pup can stay hydrated on long walks or car rides. This is way more efficient than those collapsible dishes (speaking from experience). 

Amazon

Promising review: "I saw this on a TikTok video and checked on Amazon and ordered it. My toy poodle loves it and drank out of it with no hesitation. With the heat wave we are having in California right now I want to be sure she is well hydrated. Before I leave the house I fill the holder with ice and water, and I am set. Easy to clean and no spilled water in the car. Easy to throw in my purse and have it when we are out walking around. I know what people with dogs are getting for Christmas this year." —Amazon Customer

Get it from Amazon for $13.29+ (available in three sizes and four colors). 

27. A sliding magnet you can adjust to reflect the current state of the dishwasher. Never again will you accidentally wash the dishes twice — or worse, put away dirty dishes.

www.amazon.com

Check out the TikTok here

Promising review: "I bought this because of a TikTok video. Super cool and now nobody has to ask me if the dishes are clean or not." —D. Washington

Get it from Amazon for $6.99+ (available in four styles). 

28. An EasyWring microfiber spin mop, beloved by seemingly all of CleanTok. This mop is machine washable and has an automatic wringer, so it's basically like a cleaning assistant. It's also great for sneaking into nooks and crannies, so that one dusty corner in your kitchen better watch out. 

O-Cedar/YouTube / Via www.youtube.com

Promising review: "I had had it with my broken basic mop and bucket. I tried to just get a dollar store Swiffer to get us by, but that wasn't cutting it at all. With three boys and a dog that makes his rounds on all the furniture and every exposed corner, I had to do something. After seeing a TikTok where a woman demonstrated this mop to clean her walls, and hearing my boss raving about it, I decided to click the Amazon button. Let me tell you, I HATE cleaning, I HATE mopping, but I LOVE for things to be clean. I was able to mop the entire house TWICE (because it was that dirty — please don't judge) within an hour. A few days later, I mopped the entire house again within 10 minutes because they weren't quite as dirty. On another positive note, my boys love the spinner and think it’s a toy! So, every time I get the bucket out, my 10-year-old and 4-year-old ask to mop the house because they think it’s fun. MAJOR BONUS!" —Molly

Get it from Amazon for $34.43

29. A puffy laptop sleeve with a magnetic closure so your computer can feel nice and cozy while rattling around in your tote bag.

Amazon, amazon.com

Visit the whole Comfyable Amazon store to see more styles and colors. See the laptop case in action on TikTok.

Promising review: "First, I would like to say that this is the most amazing laptop case I own. The color and material are so cute, and I didn’t know this when I got it, but it’s a magnetic closure! The magnets are pretty strong so you don’t have to worry about it spilling and falling out! I also love that it’s padded inside as well! Super soft on the inside and outside, best purchase!!" —lily nguyen

Get it from Amazon for $30.99+ (available in two sizes and eight colors).

30. An ultra-fine continuous water mister when you just wanna spritz your hair or face, not completely drench it. It's also great for giving your houseplants a little pick-me-up! 

Amazon

Promising review: "Another amazing product TikTok made me buy. Was looking for something for when I wet my hair in the mornings. My old typical spray bottles kept breaking or leaking. This one has a longer spray time and the mist is perfect when I don’t want to get my hair too wet. All in all, worth it especially for the price." —M. Zuniga 

Get it from Amazon for $8.99+ (available in four sizes and three colors). 

31. A viral "Soft" perfume rollerball for anyone who wants people to think of them and think "yum." Reviewers compare this ~$5 fragrance to caramel, lemon cupcakes, warm vanilla scones, cotton candy, and this $65 bottle of Pink Sugar!  

www.amazon.com

Promising review: "Like so many, I found this scent on TikTok. I was a bit skeptical at first, but finally got around to trying it. First off, this scent smells amazing! Almost every time I've worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it." —Chrissy

"I was apprehensive when I bought this. I typically don't love perfumes with lemon because they remind me of cleaning products. This was definitely not like the others. Every time I wear it, at least one person will ask who made the cookies. It's a nice, light, lemon pound cake type scent. I'm buying again for sure!" —Melissa Fitzgerald

Get it from Amazon for $4.39.

32. Gold Bond's firming neck and chest cream to pamper your décolletage with some special skincare attention. The glycerin and aloe hydrate while the salicylic acid gently exfoliates, leaving firmer, softer skin. 

www.amazon.com

Check out a TikTok of Gold Bond in action. 

Promising review: "This cream has tightened the skin around my neck beyond my expectations. I’ve been using daily (morning and evening) for over two months and still have product left. I’ve even tried it on my face and it gives me a bit of a 'face lift.' I’m officially a Bond girl. A bit sticky to the touch after a few hours of wear, but that doesn’t bother me. Will order again." —AP Wang

Get it from Amazon for $11.97

33. AChom Chom pet hair remover if you'd prefer your furniture to be fur-free but don't have the patience to vacuum for a century. It has a clingy roller (no wasteful adhesive strips) that grabs hair and deposits it into a built-in compartment. You can tell Fido to stay off the couch all you want, but dogs don't speak Human! Instead, use this reusable roller to reclaim your seating.

www.amazon.com, www.amazon.com

Promising review: "I have a golden retriever and the shedding is out of control. My fabric sofa is constantly covered in hair and I finally decided to try this after reading an article about popular TikTok products. The reviews do not lie, this thing works magic!! I wish I had taken a before and after picture because the difference is noticeable. I watched the video tutorial before I tried it to ensure I was using it properly and everything he says is true, you do really have to put your arm to work with vigorous back and forth movement! However I find it's a great arm workout and it works wonders." —Joanne Ertel

Get it from Amazon for $24.99 (available in four colors).

Reviews for this post have been edited for length and clarity.

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