39 Oh-So-Clever Products You'll Enjoy Showing Off A Little Too Much
www.amazon.com, www.amazon.com
Purity is a small business that specializes in tech products and accessories.
Promising review: "I've tried soooo many different types of earbuds over the years with no success. But these Purity open-air headphones are the first pair I've ever tried that actually fit well, don't hurt, and sound great! So, after many years of trying, I've FINALLY found the right ones for my ears!! Woohoo! They are comfortable, lightweight, have great sound clarity, are easy to operate, have great battery life, and people can hear me clearly when I talk on the phone with them. I definitely recommend these, especially if regular in-ear buds don't work for you either." —CPic
Get it from Amazon for $14.99(available in 27 colors).
Perilogics is a small business creating hyper-functional tool holsters and bags for carrying your stuff on the go.
Promising review: "I bought this nifty gadget about six months ago for a multi-leg, ultra-long-haul trip, and it more than held up the entire duration. I was able to finagle it to fit the tray tables on different planes, and like others, I find the height just nice when clamped onto a stowed tray table. It also works on my roller carry-on handle during layovers." —Earendil
Get it from Amazon for $13.97+ (available in seven colors and multipacks).
Emma Lord/BuzzFeed
Emma Lord on the BuzzFeed Shopping team says: HELLO, I AM OBSESSED WITH THESE. Despite all the rave reviews, I was definitely skeptical of space-saving bags that didn't require a vacuum, and even as they were actively squishing my clothes into oblivion, I still couldn't quite believe it. I had easily two suitcases worth of clothes I wanted to pack for a three-week trip to London, and I managed to neatly pack the entirety of my wardrobe in one roller carry-on bag. Truly all I had to do was put my clothes in the bag, push them to the bottom, and then sit on it to get the air out before sealing it up. I had tons of extra bags and made a habit of taking them with me in case other people joining me on trips needed them to be able to pack souvenirs on the way home. I'm never taking a long trip without these again — these are worth every damn penny.
Get a set of eight from Amazon for $15.98.
Emma Lord/BuzzFeed
Check out aTikTok of the foot masks in action.
Emma Lord on our BuzzFeed Shopping team says: I'm a long-ish distance runner, and these were certainly an interesting experience for my feet! You slide them on and, after a few minutes, feel a tingling, mildly burning (in a good way) sensation. It doesn't quite numb your feet, but it relaxes them. I kept them on for 30 minutes and then toweled my feet off, and the tingling sensation slowly faded over the next 30 minutes. After that, my feet felt very refreshed and relaxed at a time of day when they're usually aching from all the miles I put in. The whole thing was a mess-free, easy process, and I will definitely keep them on hand for longer run days!
Promising review: "Very soothing. My husband and l used these on our European vacation, and they definitely felt good on our feet!" —KS2018
Get a set of three pairs from Amazon for $11.97.
Emma Lord/BuzzFeed
Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines.
Promising review: "I truly love this toothbrush. It is just the right size, soft, yet gets in there to every crevice and you really feel an excellent clean! Love the size, feel, and quality! Will only get these from now on!" —Doc Chery
Get a two-pack from Amazon for $9.99.
www.amazon.com, Amazon
Promising review: "Saves me from auto logouts! My brother recommended this handy gadget. I work from home and have three monitors. When I leave my desk for lunch, the computer goes to sleep, and when I come back, everything is logged out, and whatever was on three monitors ends up on two. SO frustrating. This is programmable for three settings, and I use it with minimal movement, so when I come back, everything is just as I left it. Revolutionary! Just remember to turn it on!" —Isaiah
Get it from Amazon for$8.99 (available in eight colors).
www.amazon.com, www.amazon.com
This device contains one full phone charge, meaning you can get the Apple Watch and an iPhone up to about 50% each from zero, if you use the charger on both. If the device is actively charging, though, you can just use this as a charging dock for both devices overnight!
Promising review: "Being able to charge my iPhone 12 and my Apple Watch SE is a total lifesaver when traveling or just out on low battery power. Perfect for every pocket!" —aeonART
Get it from Amazon for$7.99+ (available in 15 colors).
www.amazon.com, Amazon
Sagely is a family-owned small business founded by husband-and-wife team Ellie Glazer and Ivor Miskulin, who spent three years designing the ideal, stress-free pill storage solution. The silicone lids are super secure but also designed for gentle and easy opening and closing to account for users with dexterity issues.
Promising review: "Love this thing!!! [It's] modern and cool. The little slots to push in pills are fantastic, and the containers are very large. It keeps my huge vitamin pills on either side and could fit over 10 large ones if needed. Love this thing. Worth the price, and it looks like it'll last forever. I do wish the magnets were stronger. They just keep them in place but will slide off if bumped. I assume this is helpful for people with arthritis. It's an easy fix. I take down one day's worth of pills, set it on my counter, and now I'm not too lazy to take my pills!" —Chicken McNugget
Get it from Amazon for $34.99 (available in four styles).
www.amazon.com, www.amazon.com
Promising review: "So so CUUUTE! 10/10!! Good product and keeps my straw from getting bugs or germs on it! Plus, it’s really cute." —JennA
Get a set of four from Amazon for$5.99.
Each hanger holds 10 pairs of leggings.
Promising review: "Yes...I have too many clothes. I LOVE my leggings. These saved me soooo much room! Now I have much more space, AND I can see them all easier." —Larry Seymour
Get a pack of two from Amazon for $11.33+ (available in three colors and individually or in a pack of four).
Amazon
Kitchen Gizmos is a small business that specializes in kitchen accessories.
Promising review: "I've owned this for about six months, and I couldn't imagine cooking without it. I hate strainers. They are bulky and fill up the dishwasher, I'm lazy, whatever. This strainer is a lifesaver. Clip it on your pan, strain, and voila! And it is so easy to clean. A little hot water and it's good to go for the next round. I highly recommend this gadget; it will retire your current strainer." —Viola Evens
Get it from Amazon for $9.99+ (available in seven colors).
www.amazon.com, www.amazon.com
Promising review: "I love them!! I bought three already. Durable, portable, great quality, and works great. Fits in your pocket, wallet, or wrist purse, and can be clipped on your keys. I take them in my carry-on when I travel." —LJO
Get it from Amazon for $5.95.
Amazon
PureWine is a small business that specializes in wine accessories.
Promising review: "What a difference these have made in my life. With my allergies, it was impossible to enjoy a glass or two of wine without nasty side effects: stuffy nose, red face, and headaches. Now, I can have a glass of wine and not have to dart to a package of antihistamines! Makes a great gift. Even thinking of splitting a box into stocking stuffers. Each wand is individually wrapped. Have purchased these several times and will continue to do so." —KellyH
Get a set of three from Amazon for $11.99.
Here's what BuzzFeeder Chelsea Stuart has to say about it: "I'm a little embarrassed about how often I think about it. For the first week we owned it, my boyfriend and I both commented daily on what a smart design it is, how much room it freed up in our drawer, and how we wished we knew about it sooner. If you — like me — are at that stage in your late 20s where practical, problem-solving products put a ridiculously wide smile on your face, I'm sure you'll love it."
Promising review: "New way to organize your silverware that has a sleek design. TikTok made me buy this! It’s a perfect design to not have as much clutter in your drawer. Great for ADHD people to see exactly what silverware is in which slot with the tiny pictures indicating a knife, a spoon, a fork!" —Haley Lutz
Get it from Amazon for $7.49.
www.amazon.com, www.amazon.com
Check out a TikTok of the drink dispenser in action.
Promising review: "Super happy with this purchase. Our two little ones (five and three years old) can now easily fill their own drinks. We also purchased a dual cereal dispenser from Amazon, so now the kids can get their own breakfast cereal with milk!" —April M. Ramos
Get it from Amazon for $19.99(available in three colors and in a pack of three).
Check out a TikTok of the Stojo collapsible cup in action.
Stojo is a small business that specializes in dishwasher-, microwave-safe storage and travel products with the goal of eliminating single-use plastics.
Promising review: "I take my lunch to work, and during mid-day, I like to use the Keurig to brew a cup of coffee. The 12-ounce Stojo cup I purchased is very practical. It is thick and durable. The plastic collar enables you to hold the cup without squeezing it or burning your hands on the hot walls of the cup. It seals well, so you don't have to worry about leaking your drink on your shirt. It even has some reasonable thermal properties. There is enough volume in the cup to allow for the 12-ounce brew plus ample creamer. It's not a stainless vacuum cup, but it does hold its temperature better than your typical gas station or coffee shop cup. Plus, you have the advantage of being able to reheat your drink in the microwave, which you can't do with a stainless cup." —ViciousCycle
Get it from Amazon for$14.99+ (available in four sizes and 24 colors).
Amazon, www.amazon.com
Checkout a TikTok of the airplane head rest in action.
Promising review: "This is exactly what I needed for when I travel. I hate that I constantly fall forward or to the side when I fall asleep. This makes it so much easier, and I can still wear my earbuds and be in another world and sleep comfortably. Great idea!" —Miss Erini
Get it from Amazon for $16.98+ (available in eight colors).
www.amazon.com, Amazon
Check out a TikTok of the rectangular Lazy Susan in action.
Promising review: "Wow! I love this turntable organizer! I can fit so many items on it, and because of that, I now have so much more space on the door shelves. With this organizer, I will have easy access to all of those extra items that just don't have their own space. Now they do have a place to go! I would highly recommend this product to everyone who wants to feel more organized and doesn't want to lose items in their fridge." —Amazon Customer
Get it from Amazon for $17.99 (available in two sizes).
www.amazon.com, www.amazon.com
Check out a TikTok of the Buddeez sandwich bread dispenser in action.
Buddeez is a family-owned, Missouri-based small business that specializes in unique household products.
Promising review: "The Buddeez Sandwich Bread Dispenser is great! It does exactly what it was intended for. I live alone, and I don't quite go through bread often enough before the last quarter section of the loaf starts to go stale. I was originally looking for something to put a loaf of bread in as a shell for my vacuum sealer that would keep the bread from getting crushed from the pressure. This dispenser solved all of my problems. Thank you!" —DRMcQuaig
Get it from Amazon for$19.99 (also available in a two-pack).
Promising review: "LOVE this MOP!!!!!! I have been through so many mops in the past five years and this one beats them all! Very compact, easy to use, easy to carry, and my favorite part cost effective! It comes with washable/replaceable heads that trap and clean to a T! I was not expecting this to be a 5-star but it is. I would recommend this to any one that has steps, kids, pets, its a game changer." —erica707
Get it from Amazon for $35.99 (available in 13 bundles and two mop head sizes).
www.amazon.com, Amazon
Springer is a small business that specializes in pet and travel products.
Promising review: "Amazing product! Holds plenty of ice cold water for my Great Dane and Dachshund. Quality is great; size is perfect. It never leaks, even when it’s on its side or tilted. Perfect for on-the-go pups!" —Zon Reviewer
Get a 22 oz. bottle from Amazon for $24.99(available in four sizes and seven colors).
Hover Coveris a small business that specializes in microwave covers for home kitchen use.
Check out a TikTok of the microwave coverin action.
Promising review: "If you live in a small space like I do, this will seriously change your life. No longer do I have to struggle to find somewhere to put my cover if I'm heating up a cup of coffee. Just attach it to the roof of your microwave. Hopefully, you have a flat surface; check before you buy. There is a slight learning curve as to where to put it or the force or lack thereof needed, but after a couple of times, it's second nature. Love, love, love this product. I'm probably going to get some for Christmas presents next year, it's one of those items that you wouldn't necessarily buy for yourself, but it will change your life." —Rachel
Get it from Amazon for $24.95.
Promising review: "I bought this for my cellphone. It comes with a magnet to attach to my cellphone, and then I attach the other magnet to the dash of my car air vent. After I make a call, I attach my cellphone to the magnet so I can talk hands-free. My voice is heard clearly by the recipient of my call. I love it." —Arlene Berge
Get a two-pack from Amazon for $13.98.
www.amazon.com, www.amazon.com
Promising review: "Most awesome thing I bought all year! I have a small sports car, no cup holders. This thing looks awesome, is well-made, and is sturdy! It's everything I needed, and it looks fantastic in my car, even though I have a dark blue leather interior. Fabulous find!" —2019
Get it from Amazon for $21.84+ (available in three colors and two styles).
Swigzy is a small business that specializes in drinkware and accessories.
Promising review: "Fits great in my F-150. I've been manually holding my Yeti for years, oftentimes picking my water bottle off the floor after it slides off my passenger seat. Slide no more. This thing works great. Feels sturdy. Holds all of my oversized cups. Highly recommend." —Bryan
Get it from Amazon for $26.99 (available in two colors and four styles).
Promising review: "This deluxe shaving mirror saves me about 15 minutes in the morning. If you're anything like me, 15 minutes in the morning is like an hour in daytime hours. I really like not having to keep up with and apply the anti-fog sprays to the mirror, which only temporarily work (so I hear). Filling the back with water that goes in the back of the mirror only takes about 10 seconds, and discarding the water after shaving takes about five seconds. Shaving in the shower with all the steam makes your shaving experience much closer and comfortable, I find." —Nicholas
Get it from Amazon for $29.95.
www.amazon.com, www.amazon.com
Promising review: "I love this little guy. I found him on a BuzzFeed list and had to have it as soon as I saw it! I’ve minced as many as five cloves in it in seconds. It’s a little tricky getting all of the garlic out once minced (I use a silicone basting brush to get most of it, but I always use more than the recipe calls for anyway, so it’s not a deal breaker). Cleanup is a breeze because he goes right in the dishwasher!" —Barbie
Get it from Amazon for $16.95.
www.amazon.com, www.amazon.com
Promising review: "I saw this product in a TikTok video for 'products on Amazon you didn’t know you needed' and added it to my cart. I didn’t actually purchase it until I got a new, bigger car, and my kids were sick of me setting my big purse on their feet in the car. It’s easy to snap on and stays in place. Money well spent!" —Asha Brown
Get a set of two from Amazon for $5.99 (available in two colors).
www.amazon.com, www.amazon.com
Check out a TikTok of the key rock in action.
Promising review: "This fake rock was exactly what I had been hoping to find. It blends in extremely well with the rock from my landscaping, and the key fits inside perfectly. The slide on the bottom was very easy to close as well. I definitely recommend it!" —P Gilroy
Get it from Amazon for $6.99+ (available in five colors).
Promising review: "These were awesome! My entire family suffers from motion sickness, especially carsickness. My little one gets sick in the car on a regular car ride through the city. So I knew that a long road trip was going to be a disaster. I was amazed at how well these bands worked for everyone! Not one single person complained about being sick for 12 hours in the car. I have suffered for decades, and now I know better. I will never travel without mine again!" —1SmartCookie
Get a set of two from Amazon for $8.53 (available in six colors).
Frost Buddy is a small business that specializes in universal thermal-controlling drinkware.
It comes with a lid, so you can also use it as a regular thermos to keep drinks icy cold and super hot! TBH, you can even pop a hot coffee cup into this to keep it warm, so the Frostbuddy is technically also a Hotbuddy.
Promising review: "I absolutely love this! I use this all the time for my coffee from Starbucks, and it is amazing! I'll get iced coffee at 9 a.m. and still have ice in it at 7 p.m. I have many Frost Buddy products now, and their entire line is phenomenal. This is definitely a must-have item for coffee or tea drinkers. I love that it also comes with a leakproof lid so that you can put your drink in there, too. Overall, awesome product!" —EHW
Get it from Amazon for $39.99(available in eight colors).
Amazon
UnbuckleMe is a family-owned small business that specializes in car seat accessories.
It's also helpful for older kids to unbuckle themselves at the end of car rides!
Promising review: "I purchased this because I always struggle to unbuckle my sons from their car seats if I have nails. This has allowed me to have my nails done and still be able to do their buckles. I have two. One for the car and one for the diaper bag. It's so worth it." —VASILIY YEFIMOV
Get a set of two from Amazon for$24.99 (available in five color combos).
www.amazon.com, www.amazon.com
Check out a TikTok of the slow feeder attachment in action.
Promising review: "My Boxer threw up from eating too fast a few days in a row. I ordered this. It really slowed down his eating, and he has been doing great!! I was skeptical of the suction cups but works well on our metal dog bowl!" —Kyle Cramsey
Get it from Amazon for $9.99+ (available in four colors).
Amazon, www.amazon.com
Reviewers especially love that it comes in so many colors so family members can each have their own!
Check out a TikTok of the backpack chairin action.
Promising review: "Super recommended! We have only used it a few times, but it has saved my poor legs and our arms from carrying stuff at events. Super lightweight, comfortable to wear, and has lots of space. I am a bigger girl, and it holds me just fine sitting on it." —Purehoney
Get it from Amazon for $27.98+ (available in 11 colors).
Amazon
Check out aTikTok of the insect spray.
Stay Away is a small business that specializes in pest-removing and repelling products.
Promising review: "Deet doesn’t work for me, but this does! I’m the person who gets bitten while everyone else is fine. They follow me, and most repellent isn’t very helpful. This worked great! They came near but didn’t bite. The smell isn’t bad either! I didn’t mind it, and my sister has requested some also (she gets bitten even more than I do). I would have preferred a continuous spray nozzle, but I’m very impressed with how well it kept those dang mosquitoes away in Texas! I did sweat a little, and it didn’t change how well it worked." —eve
Get a four-pack from Amazon for $26.99(also available in other packs).
www.amazon.com, www.amazon.com
Check out aTikTok of the Nespresso lids in action.
Psst — check this company's Amazon storefront for more reusable coffee machine options for Keurigs and Vertuoline!
Promising review: "These were a great purchase! They're easy to use and allow us to customize pods with our own flavors and be more budget friendly as well. As long as you trim the foil edge so it doesn't cover the bar code under the rim of the pod, they'll give you no trouble. I'll definitely purchase these again and again." —Mary D
Get a pack of 100 from Amazon for $7.59 (available in other packs).
Amazon, www.amazon.com
Check out a TikTok of the tumbler ice tray in action.
Promising review: "The Tcamp Ice Cube Tray for Stanley Cup is a game changer! The ice cubes fit perfectly in my Stanley, making it so much easier to enjoy an ice-cold drink without struggling with oversized cubes. The tray itself is sturdy yet flexible, making it super easy to pop the ice out. I love how convenient it is—no more fighting with regular trays that don’t fit! If you use a Stanley cup, this is a must-have!" —shjen
Get it from Amazon for $9.99 (available in seven colors and two sizes).
Amazon, www.amazon.com
Check out a TikTok of the ring-holding necklace in action.
Emily Cis a small business that specializes in innovative, unique jewelry.
Promising review: "I work in healthcare and don’t wear my ring on my finger for fear the gloves will loosen the diamond. This necklace is perfect, so I’m still able to 'wear' my wedding ring every day! I’ve gotten so many compliments on how pretty and clever the necklace is!" —Amazon Customer
Get it from Amazon for $69 (available in six styles).
Amazon
Promising review: "I love this toaster! It has all the options I need: lifter, countdown timer, visual icon of the toast colors, and all the toast varieties anyone could want, from white to grain to bagel to waffle to English muffin to gluten-free. It not only has reheat and defrost options, but you can even add more toasting time. Truly, it has all the bells and whistles anyone could want and is easy to use." —Tanya Feddern-Bekcan
Get it from Amazon for$56.04 (available in a four-slice toaster style).
Reviews have been updated for length and/or clarity.
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