Amazon’s new Echo Buds are a nice upgrade But the headphones still fail to truly stand out

Amazon’s new Echo Buds are a nice upgrade But the headphones still fail to truly stand out

TechCrunch·2021-05-14 12:03

It’s hard to recall a consumer electronics category that matured quite as quickly as the fully wireless earbuds. Things went from a handful of plucky startups to virtually every hardware manufacturer over the course of a year or two. When Amazon entered the category, it did so in an already arguably overcrowded field.

The first question you have to answer when you’re late to the party is what you’re bringing to the table. Ultimately, the original Echo Buds didn’t have a particularly compelling answer to the question in a world where you can pick up a pair of Ankers for $40. There were a smattering of other issues, as well, that ultimately ended in a pretty lukewarm write-up from me.

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