Psst — in case you didn't know, Amazon has a "Most Wished For" section chock-full of both viral and on-the-rise products users have added to their own wishlists and registries. Here are just a few picks we have our eyes on:

1. Aninsulated JavaSok if you're a certified Slow Sipper and you're sick of your iced coffee turning into watered-down bean juice. The neoprene sleeve keeps your drink cold for hours on end and banishes condensation, so no drink rings on your coffee table or clammy hands for you!

www.amazon.com, www.amazon.com

JavaSok is a small biz!

Promising review: "This is the third one I’ve bought... I love them!! The medium fits a large Starbucks or Dutch Bros drink just fine. They keep drinks cold and keep the sweat off of everything. Very cute colors. I keep one in my car and one at home, and I use it for lots of different drinks." —brittney thomas

Price: $14.99+(available in sizes S–XXL and in a set of three)

2. A pair of Beckham Hotel Collection pillows, because you haven't replaced yours in ohhh, three or four years? If they have sweat marks and unexplained stains... they're a lost cause, boo.

Amazon, www.amazon.com

Promising review: "I’ve been on the hunt to buy a down pillow like the ones I slept on at the top-rated Loews Hotel in Philly. This is that pillow! I’ve bought pillows online many times, but nothing compares. This is the first pillow I’ve ever bought that didn’t hurt my neck or make me regret spending the money. I will absolutely be ordering another set! Absolutely the comfiest pillow, you won’t regret it. I never write reviews, but just had to because I know the search for pillows is difficult when you can’t feel them. I promise you won’t regret it!" —Amazon Customer

Price: $49.99+ (available in three sizes)

3. A flat outlet plug that can be placed behind furniture so you can utilize EVERY single outlet in your home. Do you only have a single outlet in your living room, and it happens to be on the only wall that fits your couch? Well, that's no longer a problem!!

www.amazon.com

Promising review: "This is one of the best home upgrades I’ve made. The ultra-thin design lets my furniture sit flush against the wall, and it completely hides messy plugs and cords. It installs in seconds with no tools, and the included adhesive clips help keep everything neat and secure. It looks clean, works perfectly, and makes the space feel much more organized. Highly recommend for anyone tired of bulky plugs and visible cords." —Rosiemelisa

Price: $21.95+ (available in five different lengths/configurations)

4. Miss Mouth's Messy Eater Stain Treater Spray — a magic, nontoxic, biodegradable formula ready to handle literally anything you toss its way, even set-in stains! Reviewers say they've used it on everything from berries and curry powder to blowouts and spaghetti sauce. 

www.amazon.com

Fellow BuzzFeed Shopping editor Heather Braga is a huge fan of this spray: 

"My 1-year-old is a big ice pop fan, so I've got a long life ahead of me to be filled with stain removal. I held her while she sucked down a red ice pop on a 90-degree day, and naturally, it dripped all over my white tank top (note to self: stop wearing white around these kids). I was actually kind of excited because it meant I got to put my newly purchased bottle of Miss Mouth's Messy Eater Stain Treater Spray to the test! I followed the directions on the bottle that said to dampen the stained area, spray it with the stain remover, then pop it into the washing machine as usual. What do ya know — it really worked! Completely cleared away all the red stains! Not sure what witchcraft has been used to make this product, but I'm here for it." 

Promising review: "My 1-year-old has taco meat stains ALL over the sleeves of his shirt. The stains were 2–3 days old, too. I sprayed the shirt, let it sit for about 15 minutes, and then washed the shirt with regular laundry soap. Almost every bit of the stains came out. Definitely buying bulk in this product!" —Sloan Avery

Price: $7.97 (available in three sizes and multipacks)

5. Sol de Janeiro Hair & Body Perfume Mist, which one reviewercalls "a whiff of paradise" and "the essence of summer."  It comes in 11 different scents, but if you're a sucker for a classic, Cheirosa 62 is the one that started it all with notes of warm vanilla, creamy pistachio, and salted caramel.

www.amazon.com, www.amazon.com

Promising review (for Cheirosa 71): "Holy moly! I was expecting something nice, going by the reviews, but this is a great fragrance! I gave one spray on my wrist, brought it up to my nose, and was stunned at the sweet, caramelly, warm, toasty, vanilla wonderland! I can only wear food-scented items; I get headaches from regular perfumes! So I tend toward vanilla, coconut, mango… stuff like that, and have for decades. Let me tell you that, having tried dozens and dozens of vanilla perfumes/sprays, this is the richest, most indulgent, and FRAGRANT spray I have ever used! It’s layered and it’s delicious! My boyfriend took one sniff and tried to bite my arm (jokingly), saying I smelled like cookies! It’s one of the loveliest vanilla-based scents I have ever smelled. You will only need a little spray to have people following you to find out why you smell so good! BUY IT! I’m getting the one that smells like their Brazilian Bum-Bum cream next!" —Julie

Price: $26 (available in 11 scents)

6. A brand new 13-inch 2025 MacBook Air with Apple's super-charged M4 chip (aka more speed and fluidity) and up to 18 hours of battery life. You can easily bounce between Pages, Google, Slack, Photoshop, iMessage — you name it — without worrying about the spinny wheel of death. 

Amazon, www.amazon.com

Promising review: "If you still can see this notebook for $999 (the 512GB version, or $799 for the 256GB), just buy it. There’s no other machine that can compete with it on design, quality, or usefulness, much less for this price! A true powerhouse inside a gorgeous shell, and paired with macOS 26, it's just perfect. If you’re just writing or browsing the internet, expect more than 15 hours of battery life from it. But if you really need to save every cent and don’t need the extra power, you still can go for the M1 Airwithout any doubt!" —Paul Nunes

Price: $799+ (available in three configurations, four colors, and with or without AppleCare+)

7. Medicube's Collagen Overnight Wrapping Mask — a K-beauty fave that combines ceramide NP + collagen extract + adenosine to help maintain hydration and elasticity and reduce fine lines through cell turnover. Plus, you get to cosplay an iguana when you peel it off in the morning. 

Amazon

I LOVE this stuff — check out my full review of Medicube's Collagen Overnight Wrapping Mask here. 

Promising review: "I’ve tried tons of Korean skincare products, but the Medicube Collagen Overnight Wrapping Mask is easily one of the most effective overnight treatments I’ve used. From the very first night, I noticed a visible difference in hydration and skin texture — I woke up with skin that felt plumper, firmer, and more radiant. The formula applies smoothly and dries down into a light, flexible peel-off film, which helps lock in moisture and collagen while you sleep. It doesn’t feel sticky or tight, and it’s comfortable enough to wear through the night. Peeling it off in the morning is super satisfying, and it leaves no residue behind. What sets this mask apart is the hydrolyzed collagen — it really helps improve skin elasticity and reduce that dull, tired look. After consistent use, my jawline looks more defined, and my skin has a healthy, dewy bounce. It’s like a mini spa treatment in a tube! If you’re struggling with sagging, dryness, or dullness, this product is absolutely worth trying. It’s gentle, effective, and fits seamlessly into a nighttime routine. Plus, it feels luxurious without the high-end price tag. K-Beauty does it again! Highly recommend for anyone looking to restore glow, firmness, and hydration overnight." —Nasha May

Price: $19

8. And some Medicube Zero Pore Pads 2.0 with 4.5% AHA lactic acid and 0.45% BHA salicylic acid, which drastically decreases grease and sebum, leaving your pores looking oh-so-petite. 

www.amazon.com, www.amazon.com

Promising review: "These Medicube pads have literally healed my skin. I started using them regularly and noticed such a big difference in how clear and smooth my face looks. They’re gentle but effective, and my skin feels healthier with each use. I love that they’re easy to use and don’t irritate my skin at all. Honestly, they’ve become one of my favorite skincare products and I don’t think I could go without them now." —demian

Price: $18.90

9. Someno-drill, no-tool-at-all window shades so you can get all the privacy and light-blocking goodness you crave without putting holes in your rental walls or shelling out $$$ to hire a TaskRabbit. These babies are cordless and feature a top-down, bottom-up design so you can allow natural light in without putting your first-floor bedroom on display for the whole neighborhood. 

www.amazon.com, Amazon

Promising review: "Quality product. Exactly as described and so very easy to install. Sturdy construction. Fits snugly and does not move when opening from the bottom or top. Perfect privacy for the large primary bathroom window. Perfect room darkening. Opens from the top and bottom easily. I plan to buy several more." Christine O'brien

Price: $49.99+ (available in dozens of sizes and 12 colors)

10. Adiatomaceous earth sink caddy (or a sink bib, if you will), if *nothing* grinds your gears quite like a soapy counter puddle after you just spent precious minutes cleaning dishes because you're not part of the 1% (aka – the dishwasher-owning class).

www.amazon.com, www.amazon.com

Diatomite stone absorbs water super fast, so no more wet countertops!

Promising review: "This splash guard is exactly what my kitchen needed! It fits perfectly behind the faucet and instantly absorbs all those annoying drips and splashes that used to pool on the counter. The material is sturdy, dries super quickly, and looks sleek and modern with my kitchen decor. It also helps keep the sink area clean and dry all day. Easy to install and makes a big difference. I highly recommend it for anyone tired of wiping down wet counters." —Dmathughes

Price: $16.59+(available in five sizes and three colors)

11. Some TikTok-viral Biodance bio-collagen sheet masks, which deeeeeply penetrate skin with oligo-hyaluronic acid and ultra-low molecular collagen — the combination of which helps to refine pores, improve elasticity, and visibly moisturize your skin. 

www.amazon.com

Check out a TikTok of the BioDance mask in action.

Promising review: "Oh… my god… 🤯 No scent. It starts milky white and turns clear. I left it on overnight, woke up, and I was shook!! Pores? Where? Dry patch? Where? Fine wrinkles? Whheeerrrrrre??? Put it on over my lips as well, and it almost looked like I had fillers. It was so plump! 10/10 recommend. Holy grail of face masks <3" —Kichi

Price: $19 for a pack of four (also available in a 16-count)

12. A Frida Baby Control The Flow bath rinser so you can gently rinse your little's hair and body while protecting their ears and eyes. Many reviewers say it's better than a normal ol' cup because they can control the flow of water, and it's more comfortable to hold. 

www.amazon.com, www.amazon.com

Promising review: "My daughter hates to get her hair cleaned in the bath. I could not figure out how to get her to let me wash her hair until I found this rinser. Now, because it has the fun shower pour side (I think that is what it's called, or water sprinkle?) Anyways, she will pour it over her hair herself! She thinks it is so much fun and has made bath time much more enjoyable for both of us! I will be buying these for friends who are expecting or have little ones who hate washing their hair too!" —Christine Keesee

Price:$6.58

13. A six-pack of magnetic cable clips that'll hold your various chargers so you don't have to crawl on the floor or move heavy furniture to retrieve them when they ultimately fall off your desk.  

www.amazon.com, www.amazon.com

Promising review: "These cable clips are a game-changer for organizing cords around the house. They stick well to most surfaces and hold everything from charging cables to thicker cords in place without slipping. Installation is quick — just peel and stick. They keep my workspace, TV area, and nightstand clutter-free and much more manageable. Great quality, clean design, and strong adhesive. A small but effective solution for keeping cords tidy. Highly recommend!" —Rosiemelisa

Price: $11.73+ (also available in a pack of 12)

14. An internet-beloved Ninja Creami if your favorite foods are ice cream, gelato, smoothie bowls, milkshakes, and sorbets. 😊 Whether or not you want to amp up their nutritional value with protein powder is entirely up to you!

www.amazon.com

See the Ninja Creami in action on TikTok here! 

Promising review: "I bought this to make sorbets and dairy-free treats. This is the best machine, and you will use it after summer. All you need is a can of fruit, and it whips up the best sorbet! This is better than any sorbet I have found except in Mikonos. The possibilities are endless with this machine. I love that you can add candy or fruits to make your own blizzards. Everyone in the family loves it and requests their own. The recipe book included is easy to follow and has no hard-to-find ingredients. You do have to freeze the base for 24 hours, but it’s worth the wait. Definitely order extra pints because it’s so easy to make, you will want to make extra flavors." —Krista

Price: $229.99 

15. A stainless-steel Owala water bottle so you can stay hydrated whether you're a Pilates devotee, CrossFitter, or just love a leisurely hot girl walk. It has a built-in straw and an open spout so you can sip or chug. 

www.amazon.com, www.amazon.com

Check out the Owala FreeSip water bottle on TikTok!

Promising review: "This is the second one I have purchased. I love this water bottle for the ease of drinking. The built-in sipping feature is a game-changer, and I appreciate being able to close the top and keep the mouthpiece clean, unlike bottles with exposed straws. Don't ever change the design!" —Jill

Price: $22.99+ (available in 25 colors and four sizes)

16. A fast-acting ChomChom pet hair remover roller ready to put your regular old lint roller to shame. Forget ripping off sheets ’til you run out — this collects everything in a neat little compartment you simply empty out. 

www.amazon.com, www.amazon.com

Promising review: "I have a golden retriever, and the shedding is out of control. My fabric sofa is constantly covered in hair, and I finally decided to try this after reading an article about popular TikTok products. The reviews do not lie, this thing works magic!! I wish I had taken a before-and-after picture because the difference is noticeable. I watched the video tutorial before I tried it to ensure I was using it properly and everything he says is true, you do really have to put your arm to work with vigorous back-and-forth movement! However, I find it's a great arm workout and it works wonders." —Joanne Ertel

Price: $24.99 (available in two colors)

17. A smudge-proof, transfer-proof lip stain masque that goes on blue and then peels off to reveal a natural matte shade that lasts for up to 10 hours! 

Amazon, www.amazon.com

Promising reviews: "I didn’t know what to expect when I received this product, but I have to say I am pleasantly surprised! I absolutely love it! I put it on as soon as it arrived. I kept it on for almost a minute, and when I wiped it off with a damp cotton ball, the color was beautiful. It’s true to its word about the 12-hour stay power. I put a little lip balm over it and enjoyed eating, drinking, and talking. It didn’t come off! Do you like lip stains? Get this product! It’s a keeper. I will be ordering all of the shades." —Brandy

Price:$22 (available in 29 shades)

18. A Hatch Baby alarm clock — with a sleep training setting and soothing white noise — if you love your little one more than anything in the world, but you could both stand to get some additional shut-eye. 

www.amazon.com, www.amazon.com

The clock and nightlight can be controlled anywhere via an app on your smartphone. As far as sleep training goes, it allows you to p𝗋𝗈𝗀𝗋𝖺𝗆 𝖼𝗈𝗅𝗈𝗋s 𝖺𝗇𝖽 𝗌𝗈𝗎𝗇𝖽s 𝗍𝗈 𝗅𝖾𝗍 your little know when it's time to go to bed vs. wake up. 

Promising review: "I was having trouble sleep training my baby and this has been a game changer! There are different sounds you can change it to and you can also change the lights. The versatility is amazing. It also displays the time, which is very helpful. The size is great to give a nice ambiance to the room. Very easy to change the volume. You can change the sound setting with just a tap! Works miracles for helping your little ones sleep better at night." —Jasmine Freeman

Price: $59.99

19. A glare-free, palm-size *mini* Kindle that can hold thousands of books and has a battery life of six weeks!!! That way, you don't have to worry about it dying RIGHT when you get to the good part of your novel. 

www.amazon.com, www.amazon.com

Check out a TikTok of the mini Kindle in action. 

Promising review: "This is such a great Kindle! It’s lightweight, the perfect size for going in a purse or bag, and the matcha is SUCH a great color. I already have a Paperwhite SE that I love, so I decided to get this Kindle for travel purposes. The battery life isn’t as great as my Paperwhite, but it still lasts me a while with daily reading! It fits perfectly in my hands and makes reading very comfortable. The only thing it is missing is the warm light option, but that is not a deal breaker for me. If you are looking for a lightweight and comfortable Kindle, this is the one for you." —Christine Heath

Price: $89.99+ (available in black and matcha, and with or without an ad lock screen)

20. A trio of Touchland sanitizer sprays in de-li-cious scents like wild watermelon, velvet peach, and berry bliss. 🍉🍑🫐  Sometimes a sink is hard to come by when you're running errands or out traveling, but these are the next best thing.

www.amazon.com

Promising review: "I absolutely love this spray hand sanitizer! It’s super convenient to carry in my purse and sprays on easily without feeling sticky. The formula dries quickly, leaving my hands feeling clean and refreshed with a light, pleasant scent. It’s perfect for on-the-go use, especially when soap and water aren’t available. Plus, it doesn’t dry out my skin like some sanitizers do, which is a huge bonus. If you want a reliable, easy-to-use hand sanitizer that keeps your hands fresh and germ-free, this is hands down my favorite!" —Sarah Sykes

Price: $30 (available in various scent combinations; also available in packs of five)

21. The TikTok-famous Bissell Little Green carpet and upholstery cleaner, which is capable of sucking up messes of any caliber. Be warned, though: Reviewers say once you start, you won't stop.

Amazon, www.amazon.com

Promising review: "Yup, saw it on TikTok and had to buy it. My car's upholstery was so dirty from my dogs and years of NOT getting it deep cleaned. This is a game-changer. I should've taken a before and after because it was awesome. Not to mention how satisfying it is to see the dirty water get sucked back into the tank. Easy to prep. Easy to use. Easy to clean. I definitely recommend. This will be perfect for other things in the house as well because if it can tackle MY car with two big dogs, it's gold." —Taylor L.

Price: $123.59+ (available in three configurations) 

22. And a Bissell SteamShot that uses high-pressure, high-temperature steam (no harsh cleaning agents!) to blast away nastiness from hard-to-clean crevices like your toilet skirt. 

www.amazon.com, www.amazon.com

Promising review: "The Bissell steam cleaner works great — we used it to steam-clean tile countertops in our bathrooms that were installed when our house was built some 70 years ago! Cleaned the grout lines and made the tiles shine like they were brand spanking new. Also used the cleaner to get out dirt and dust on our brick walls — again, did a fantastic job. I highly recommend the Bissell steam cleaner for deep-cleaning needs. Two important things: ONLY use distilled water and remember to empty the water tank before each refill so you don't overfill the tank." —Make Happy Happen

Price: $41.99 (comes with 10 multi-functional attachments)

23. A 14-piece Carote nonstick pot and pan set if your $5 Ikea pots and pans gave you exactly the performance you paid for, so it's time for an upgrade. These bbs are made from reinforced die-cast aluminum that's both lightweight and durable, and reviewers love that the bamboo handles aren't hot to the touch. 

www.amazon.com

What's included: 8-inch fry pan, 10-inch fry pan, 2-quart saucepan with lid, 4.5-quart stockpot with lid, 4-quart sauté pan with lid, ladle, slotted spatula, and four pan protectors.

Promising review: "LOVE these new pans!!! Nothing sticks to them, but we still add a little oil when cooking eggs. Cleans so easily. Just rinse and wipe with a towel. The wooden handles are a nice feature and do not get hot at all! The glass, see-through lids make checking on what's cooking easy." —Amazon Customer

Price: $66.49+ (available in four colors)

24. Beats Studio Pro headphones that'll be worth the splurge, I promise. They have built-in spatial audio (it creates a surround sound-like experience), over 40 hours of battery, noise-canceling and transparency modes, and they're ridiculously easy to pair via Bluetooth.

Heather Braga / BuzzFeed

Here's what BuzzFeeder Heather Braga has to say:

"I got the Beats Solo 4 headphones for Christmas and was so excited that 1. they were pink and 2. to really try out my first pair of over-the-ear headphones. The sound quality was fabulous compared to the earbuds I've always used, but I was a little displeased with how the ear cups felt over my ears. I felt like I couldn't wear them for long periods of time or that I needed to take my earrings off to feel more comfortable. Then I was offered the chance to test out the Beats Studio Pro headphones (the ones Kim Kardashian helped design), and I couldn't pass up the opportunity to compare the two styles. Right off the bat, I prefer the Studio Pros solely because the ear cups are a bit larger and cushier — they are so comfy I can easily wear them for hours and nearly forget they're on my head. They charge quickly and *stay* charged for what feels like forever. It took me two seconds to connect them to both my computer and my phone *and* it's extremely easy to swap between the two. I'm an immediate fan and, honestly, can't see myself using another set of headphones possibly ever."

Price: $199.99+ (available in six colors)

25. Atwo-slice slim toaster for anyone SICK of how much room their current clunker of a toaster takes up. This lil' baby is only 3.5 inches wide, so you can tuck it in anywhere. 

www.amazon.com, www.amazon.com

Check out a TikTok of the Bella toaster in action. 

Psst — if you're looking to save space in your kitchen and don't want to sacrifice on aesthetic, check out Bella's matching line of compact, affordable kitchen appliances! 

Promising review: "The narrow width of this toaster helps free up real estate on my small countertop, plus it accommodates two slices of toast, English muffins, or bagels as well as a regular-width toaster. It comes in a beautiful teal color, which I love. And the three toast levels ensure you don’t burn foo,d and the quality of the toast is just right — from light to brown. I highly recommend it!" —Joyce Hill

Price:$24.99 (available in five colors)

26. Eos' Shea Butter Vanilla Cashmere body lotion — an affordable pick that TikTokers are also tripping over themselves to get as they swear it moisturizes and smells as good as much more expensive options from brands like Philosophy and Bath & Body Works. 

www.amazon.com, www.amazon.com

Promising review: "Heaven sent for your skin; heavenly scent to enjoy. This feels absolutely amazing going on. Gets absorbed quickly, for a lotion rich with oil. Doesn't leave a greasy feeling, as long as you give it a minute or two to fully absorb. The scent is, for me anyway, like aromatherapy. It smells like an iced sugar cookie and is a great base layer for fragrance. Very relaxing." —Dragonheart Jo

Price: $9.97 (available in nine scents and multipacks)

27. An easy-wring microfiber spin mop if you're just now realizing that you've neglected to give your floors a proper deep clean since you moved into your apartment, ohhhh, six months ago now? 

www.amazon.com, www.amazon.com

Check out the O'Cedar mop on TikTok here!

Promising review: "I had had it with my broken basic mop and bucket. I tried to just get a dollar store Swiffer to get us by, but that wasn't cutting it at all. With three boys and a dog that makes his rounds on all the furniture and every exposed corner, I had to do something. After seeing a TikTok where a woman demonstrated this mop to clean her walls, and hearing my boss raving about it, I decided to click the Amazon button. Let me tell you, I HATE cleaning, I HATE mopping, but I LOVE for things to be clean. I was able to mop the entire house TWICE (Because it was that dirty. Please don't judge.) within an hour. A few days later, I mopped the entire house again within 10 minutes because they weren't quite as dirty. On another positive note, my boys love the spinner and think it’s a toy! So, every time I get the bucket out, my 10-year-old and 4-year-old ask to mop the house because they think it’s fun. MAJOR BONUS!" —Molly

Price: $32.97

28. An Amazon Fire TV Stick 4K that you can simply plug into your existing TV so you can stream all the shows, movies, and music you want at the push of a button.

www.amazon.com

Promising review: "The Alexa Fire Stick might be the greatest invention since drive-thru coffee. I plugged it in, blinked twice, and boom — it was up and running. I didn’t need a tech degree or a YouTube tutorial narrated by someone whispering in a British accent. Setup? Ridiculously simple. Navigation? Smooth like jazz. Lag? Nonexistent. This thing moves faster than I do when someone says, 'Free snacks in the break room.' I press the mic button and say, “Find mystery shows,” and Alexa serves them up like a psychic with a popcorn addiction. No scrolling, no back-and-forth, no spelling out titles like I’m on Wheel of Fortune. Easy. Fast. Zero drama. Just like I pretend to be in real life." —momsaysitsgood

Price: $29.99

29. A teensy tiny 14-ounce Stanley Cup if you have a little one who INSISTS on drinking out of your cup and doesn't understand the concept of backwash quite yet. Maybe, just maybe, getting them a matching one will solve that problem. 

Amazon, www.amazon.com

Check out a TikTok of the baby Stanley in action. 

Promising review: "Wonderful. Coffee stays a lot hotter in this cup. Great size. Matter of fact, it's perfect." —LaHoma

Price: $20 (available in 35 colors and larger sizes, which come in dozens of colors)

Reviews in this post have been edited for length and/or clarity.