This past Tuesday, April 20, a group of Black leaders in Georgia called on citizens to boycott The Home Depot, saying the company had not done enough to fight against the state's new, restrictive voting law.

Conservatives online, including pundit and former Breitbart editor Ben Shapiro, were enraged by the "cancellation" of the massive company, which is based in Georgia and is one of the state's largest employers.

Shapiro was so eager to stop a potential boycott in its tracks, in fact, he traveled to a nearby Home Depot himself and did his part for the chain by buying a single plank of wood and carrying it out in a plastic bag.