Beyond The Vines rebrands into a full-fledged design studio with a permanent menswear collection and lifestyle products

Beyond The Vines rebrands into a full-fledged design studio with a permanent menswear collection and lifestyle products

Buro 24/7 Singapore·2020-10-22 10:32

Charlie Lim, Singer-Songwriter and Jeanette Wee, Ceramicist

Yah-Leng Yu and Arthur Chin, Founders of Foreign Policy Design Group

Rebecca Ting and Daniel Chew, Founders of Beyond The Vines

Ken Yuktasevi, Founder and Creative Director of Parable Studio and Jade Fulleylove, Homemaker

Yunos Brothers, New Generation Mee Rebus Hawkers

Charmaine Seah, Founder of Elementary Co and Russell Seah, Financial Consultant (

Edwin Foo, Business Owner and Renee Foo, Logistics and Accounts Manager at Beyond The Vines

"The crux of it is to peel the layers off. It has a lot to do with humility and human relations. We wanted to put a brand out that had a personality and a soul," remarks Rebecca Ting, co-founder of Beyond The Vines.

Step past the freshly painted mint-green doors of Beyond The Vines' new concept store at Ngee Ann City, and get whirled away into a world of colour. Established in 2015, homegrown label Beyond The Vines, founded by husband-and-wife duo Daniel Chew and Rebecca Ting, was established with the belief of making good design accessible to all. Five years on, the brand has now rebranded from a women's ready-to-wear label into a full-fledged design studio. A vision that they've always wanted to pursue since their entry into the retail scene with RTW.

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