Fourteen years ago, Amy Porterfield sat in a business meeting with some powerful, rich businessmen, who were sharing their secrets and techniques about online marketing.

'I was the note-taker. I wasn’t even invited to the main table; I was on the side table,' she says.

'They started talking about their businesses, and sharing what worked for them, talking about their fabulous lifestyles. As different as their businesses were, there was one word that their stories all had in common: freedom. Financial freedom. Lifestyle freedom. Creative freedom. Always freedom.