Coty has announced two new appointments to drive its Consumer Beauty organization.

Stefano Curti

Stefano Curti joins Coty this week as Chief Brands Officer, Consumer Beauty and will be based in New York. He will focus on strengthening the division’s brand equity, global positioning and innovation performance. Stefano Curti spent almost 30 years working in the beauty and health industry in the U.S., Europe and Latin America. He joins from Markwins Beauty Brands - the largest independent cosmetics company in the U.S., with established mass cosmetics brands including Physicians Formula, LORAC, Black Radiance and WetnWild – where he served as Global President. He spent 22 years at Johnson & Johnson, where he progressed through the marketing organization to the role of Global President Beauty and Baby divisions.