Gen Z Hawkers Use TikTok & Tech To Survive SG's Tough F&B Scene

Gen Z Hawkers Use TikTok & Tech To Survive SG's Tough F&B Scene

8 DAYS·2026-01-20 01:03

Running an F&B business in Singapore is tough. Between January and October last year, more than 2,400 food outlets — including hawker stalls, cafés, and restaurants — have shuttered. Of those operating for less than five years, 82 per cent never made a profit.

Yet, despite the odds, some Gen Zs continue to step into the F&B scene, hoping to surpass expectations and build successful businesses of their own.

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