We’ve seen some mysteriously large crisps before but nothing quite matches up to this 10 metre long Wotsit.

The snack was created at the Walkers factory in Leicester in an attempt to break the world record for the longest puffed corn snack on the planet.

After adjudicator Paulina Sapinska measured the Wotsit, she declared it was exactly 10.66m and ruled it was a world record.