A Google score of 4.7 out of 5, amassed from around 400 reviews, is a respectable rating for any F&B joint – enough to make this picky foodie decide to give this Thai basil pork rice stall a try.

But the ruse was revealed when I visited the stall in an Ang Mo Kio coffee shop in July. Next to its brightly lit, attractively photographed menu was a sign advertising a free upsized portion in exchange for a five-star Google review.