For centuries, a delectable steak or pork loin has been the preferred top of the food chain for diners as societies grew more affluent and improved their diets. No longer. In 2022 chicken consumption is expected to reach 98 million metric tons, double the amount eaten in 1999. That’s more than three times the growth rate of pork and 10 times that of beef, according to US government data. Global chicken consumption is on track to account for 41% of all meat-eating by 2030. And in less than a decade, for better or worse, humans will for the first time consume far more chicken than any other kind of protein.