After working for months on creative projects for clients like Virgil Abloh and Chris Gibbs, Reginald Jolley, better known as Reggieknow, is barely getting any sleep these days. When I dialed into Reggieknow’s world via Zoom, he spoke to me from a dimly lit office in his Los Angeles duplex. He’s so sleep-deprived from a project he worked on with Abloh that his head is slumping into a cardigan draped over his office chair, which happens to be the same sweater Paul Michael Glaser wore in Starsky & Hutch. But after falling asleep on Zoom, he springs himself awake and is able to answer my question in full. Although it’s hard to make out what his workspace looks like, Reggieknow says he likes decorating his rooms with objects that inspire him—things like Vaughn Bode characters, original ’90s Polo Stadium pieces, and anime toys. The room he’s currently speaking from is modeled after the office of Noble Drew Ali, who founded America’s first Black Muslim organization, the Moorish Science Temple of America. Similar to Ali’s space, an American flag flipped sideways with 48 stars hangs above Reggieknow’s head during our Zoom chats, and it’s all I see whenever his head starts to plop down to his chest.