1. A limited edition (!!) Eos Marshmallow "Super Balm" lip treatment from the brand's "secret menu" so good that reviewers say it's better than Carmex for healing and better than Summer Fridays for quality. Lip care that also tastes like you're perpetually eating a s'more for less than $5?? My friends, life is good. 

www.amazon.com, Amazon

Check out a TikTok of the marshmallow lip treatmentin action. 

Promising review: "My new must-have! My number one go-to for healing lips was Carmex. This beat it. I love the consistency (very creamy/smooth), it’s not heavily flavored or goopy, and it obviously smells amazing. It isn’t overbearing and also doesn’t keep coating your mouth like the Eos stick balms (still great, but more wax)." —Breanah Shirazi

Get ti from Amazon for $4.99 (also available in Strawberry Acai). 

2. A slouchy open-back yoga top reviewers compare to a popular mall brand's $48 version 👀. If you're looking for a loose, soft, breezy option that won't overheat you in the summer, this "workout in the front, party in the back" shirt has got your name on it. 

Amazon, www.amazon.com

Promising review: "This workout top is super cute and comfy. The keyhole back adds such a fun touch without being too revealing. It gives great airflow when you’re working out, but also just makes the top feel a little more styled and put-together. The material is soft, stretchy, and holds up well during workouts, and is super versatile for casual wear. I’ve already gotten compliments on it! It’s one of those tops that makes you feel a little more confident just putting it on. Definitely a favorite in my activewear lineup." —Lauren Carlson

Get it from Amazon for $16.99(available in women's sizes S–XXL and 16 colors). 

3. Gold Bond's firming neck and chest cream your skin will be SO happy to soak up — this is formulated with aloe, salicylic acid, and jojoba oil to help hydrate, tighten, and gently exfoliate your skin so effectively that you should be able to see early results in two weeks. Reviewers especially love how affordable this is compared to creams that often cost three times this $12 price tag (or more)! 

www.amazon.com

Promising review: "I am a lotion user every single day. I use face moisturizers that I love. I am over the moon how good this is. I mainly use it on my neck, hands and forearms. The difference is amazing. My skin actually feels so good. I wish I could but larger containers of it." —Kimberly P. 

Get it from Amazon for $11.97. 

4. A tinted lip balm that's eerily close to the same magic as "Black Honey," TikTok's beloved $25 ~universal shade~ from Clinique, that it will genuinely startle you — especially when you see the price. This is a perfect, non-sticky "go-to" lippie that's just a step above the "no makeup makeup" look, giving the perfect subtly polished effect. 

www.amazon.com, www.amazon.com

I bought this because I crave that Black Honey and will buy it until the day I die, but I am always paranoid of losing it, so I almost never let it leave my bag. I have tried probably five or six "almost" versions of Black Honey that came close, but this one genuinely spooked me. It has the same easy glide, same buildability, and the same refreshingly hydrating effect. It was a two-pack so I gave one to my BFF, another Black Honey fan, who also could not detect the difference! 

Promising review: "Better than Clinique! I bought this one on a whim but never liked the real Black Honey Almost Lipstick by Clinique, since it tends to run red on me. This shade, in my opinion, is exactly what Black Honey SHOULD be, as it looks more like Black Honey in pictures. For the price, it can’t be beat, so I’m buying more." —HAC 

Get it from Amazon for $6.99 (also available in the pink honey version, and in a two-pack that mixes both!). 

5. A cult-favorite Persian Garden fragrance rollerballwith warm florals, ocean air, and light amber that reviewers compare to Glossier's $78 "You." This is from TikTok-famous small business brand Kuumba Made, known for its luxury scents at ridiculously affordable prices, so you know they're on their game — reviewers especially love how clean and long-lasting this sweet but elevated fragrance feels, and how nicely it plays with other scents! 

www.amazon.com

Kuumba Made is a small business that specializes in luxury scents at affordable price points. 

Promising review: This is my absolute favorite scent. I heard of this from someone I follow on TikTok and figured I would try it out. I fell in love with it the second I put it on. The scent is nice, not super strong, which I like because most perfumes bother my allergies. The scent lasts for a while. One bottle lasts me a few months. I recommend this scent to all my friends. I have tried other scents from this brand, but I think this one is the best." —rich allen 

Get it from Amazon for $9.99 (and check out the rest ofKuumba Made's scents for more options!). 

6. A delightfully affordableinstant foot peeling sprayfor anyone ready to go full YEEHAW!! on a pedicure, without the big salon price tag. This not only helps gently remove dead skin, but moisturizes dry and cracked heels, so you'll really get some refreshing bang for your buck. 

www.amazon.com, www.amazon.com

Promising review: "This product delivers exactly as promised and is incredibly easy to use. I suffer from dry skin and often apply various products to soften my feet. With this, I simply spray it on and immediately massage it in with my hands. The dead skin comes off effortlessly. There's no waiting time, and it's gentle on the skin. It leaves my feet feeling exceptionally soft. This has quickly become my new favorite thing." —KimT

Get it from Amazon for $5.48. 

7. Hawaiian Tropic's SPF 30 Mineral Powder Sunscreen Brush, aka your scalp's BFF this summer — reviewers don't just swear by this for face coverage and a protective setting powder, but for protecting their hairline without their hair getting goopy from sunscreen scalp sprays or regular sunscreen lotion. Bonus — this is a heck of a lot cheaper than its competitors, like the $35 Supergoop  and $36 Brush On Block! 

www.amazon.com, www.amazon.com

Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! 

Promising review: "Wish I would have found this sooner! Works great and so far the cheapest option I have found for powder sunscreen. Love that my face isn’t greasy anymore from normal sunscreen!" —Michelle

"I have fine hair so anytime I’m in the sun I get burnt on my scalp. Regular sunscreen make my hair super oily and gross and I cannot stand wearing hats. I'm so glad I found this. You do have to apply it more often, and also it doesn’t work if it gets wet. Love this stuff, it's such a lifesaver." —james

Get it from Amazon for$16.99. 

8. Lottabody's Coconut Oil Foaming Curl Mousse designed for all hair types to give you satisfyingly hydrated, volumized, frizz-free curls at a FRACTION of the price of its competitors. 

www.amazon.com, www.amazon.com

Promising review: "I have super frizzy, curly hair and live in New England where we have super humid summers. I have been struggling to find a product that de-frizzes my hair without making it look oiled down, and this is it. I put it in my wet hair after washing, towel dried, and put my hair in a pony tail to go to work. My hair was frizz-free all night — even working outside in high humidity. People even asked if I did something to my hair! This is an amazing product for the price. Absolutely buying again and would recommend to anyone with a frizz issue." —Marissa 

Get it from Amazon for $3.98. 

9. A Baccarat Rouge 540-inspired moisturizing body wash infused with white jasmine, red currant, and sweet amber that reviewers swear by for a cheap alternative to keep that delectably luxe scent on them all day long. Nothing wrong with smelling a lil' ~~expensive~~! 

Amazon, Emma Lord/BuzzFeed

I bought this after being peer-pressured by all the lovely reviews, and I'm happy to report it lives up to the hype. The scent is lovely — it has depth with a hint of floral, but it's light and not at all overpowering. My favorite thing about it is how easily it pairs other scents, because I am a body mist gremlin who swaps out her scents every day. The lather is also deeply satisfying and I feel quite refreshed and squeaky clean without ever feeling dry. 

Promising review: "Cremo's body wash is nothing short of exceptional. If you’re a fan of luxurious fragrances, this product will quickly become your new favorite. It boasts an incredible scent that perfectly mimics Baccarat Rouge 540 — a fragrance renowned for its sophisticated and captivating aroma. What sets this body wash apart is not just its stunning scent but also its longevity. The fragrance lingers beautifully throughout the day, ensuring you stay enveloped in that luxurious aroma long after your shower." —Ralph D. Thompson II

Get it from Amazon for $9.99. 

10. Catrice "Instant Awake" Under Eye Brightener, which will be your holy grail for concealing and brightening dark circles under your eyes when your summer schedule is throwing you for a loop. This lightweight, color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference — one that a lot of reviewers compare to the $33 Becca version. 

www.amazon.com, www.amazon.com

The color-adaptive formula is designed so one of four shades will work on any skin tone. 

Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T. 

Get it from Amazon for $6 (available in four shades). 

11. A set of lightweight, oh-so-dainty ruffled pajamas inspired by the $89 Piyama version. Revievers are in loooove with this set for summer, saying the fabric is so high quality that it feels like linen. If you're looking for breezy warm weather loungewear, this adorable set fits the bill! 

www.amazon.com, www.amazon.com

Promising review: "So comfortable and so, so cute! From a pajama lover — I think these might just be my new favorites. I’ve tried all brands (designer and otherwise) and these top my list without a doubt. The ruffles are such a cute touch! Highly recommend!" —Melissa 

Get it from Amazon for $26.99 (available in women's sizes S–XXL and 10 colors). 

12. A set of biodegradable ultra-soft face towels inspired by the much pricier Clean Skin Club version — a lot of folks with sensitive skin and acne *swear* by these, particularly because it helps prevent exposing their skin to bacteria that may collect in ordinary reusable towels. 

www.amazon.com

Promising review: "All my life I've used a rag for cleaning my face. I started having breakouts. I saw this on TikTok so I decided to purchase. Since I've been using these, I no longer have breakouts. The towel is soft to the skin and works very well since I have sensitive skin. I will most definitely purchase again." —India Freeman

Get a set of 50 from Amazon for $9.49. 

13. A set of Victoria's Secret–inspiredseamless "invisible" underwear so soft and stretchy your butt will want to *sing* when you slide them on. This is a true holy grail underwear that doesn't show, doesn't ride up, and somehow manages to look cute all at the same time. 

www.amazon.com, www.amazon.com

Promising review: "These are my new favorite. They are comfortable and do not show under all my clothes. They are super soft too and hold up all day without gapping. I have been buying Victoria’s Secret underwear for many years spending unnecessary money. I’ll repurchase these over and over again." —Joshua

Psst — if you're looking for a thong option, reviewers are obsessed with these Skims-inspired thongs that are also on Amazon! 

Get a set of six from Amazon for$19.99 (available in women's sizes XS–XL and 12 sets). 

14. E.l.f. Sheer For It Blush Tint, the $5 answer to the beloved $26 Benetint that does just as brilliant of a job despite costing five times less. This flush of pigment for your lips and cheeks is perfect for those lightweight, "no makeup makeup" looks that are especially key on a day when the sun is showing no mercy. 

www.amazon.com, www.amazon.com

Promising review: "The Sheer For It cheek and lip tint is amazing! It's surprisingly long-lasting for a more sheer product (but it is definitely buildable). I bought the shade Cherry Cola which is a beautiful, warm, reddish-brown tone. So excited to try the rest of the shades! I highly recommend!!" —Amy Pomykal 

Get it from Amazon for $5 (available in four shades). 

15. E.l.f's Lash XTNDR Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required. 

Emma Lord/BuzzFeed

Check out a TikTok of the E.l.f. tubing mascara in action. 

I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!), but it also comes in black and soft black. 

Get it from Amazon for $7 (available in three shades). 

16. L'Oreal Paris Infallible 3-Second Setting Spray Mist so darn phenomenal at its job that one reviewer calls it "hairspray for your face," and several compare it to the $34 One/Size setting spray at triple the price. This ultra-fine formula sprays on lightly and leaves a natural finish, but just one spray is designed to LOCK IN your look for 36 hours. 

www.amazon.com, www.amazon.com

Promising review: "I’ve used this setting spray a few times now and I absolutely love it. It really helps my makeup stay in place all day without needing touch-ups, even in heat or humidity. The mist is super fine and dries quickly without feeling sticky or heavy on the skin. It sets everything beautifully without ruining your makeup or leaving any residue. I also love that it doesn’t have a strong scent. If you want your makeup to last and still feel comfortable, this is a great choice. Definitely a new favorite in my routine!" —YSantiago

Get it from Amazon for $10.98. 

17. A set of super affordablehydrocolloid nose pore patches(compare to the $16 Mighty Patch equivalent) that will make you go "boy HOWDY" when you see how much gunk collects on them overnight. Reviewers swear by these for gently lifting out sebum from pores and pimples and minimizing their appearance! 

www.amazon.com, Amazon

Peach Slicesis a small business that specializes in affordable skincare products. 

Promising review: "I use these once a week and they really help my huge nose pores look way smaller and cleaner. The first time I still had some oil and gunk in my pores but the second time I had even less. By the third time I used them, the only oil was on the patch, and my nose has never looked better. My pores appear smaller and my nose is smoother." —Sarah Cavasos

Get a pack of seven from Amazon for $9.98. 

18. A three-pack of vintage-inspired polarized sunglasses for anyone who needs to stock up on a few "these look like Ray-Bans, but I won't cry into my Baja Blast if I accidentally leave them in the Taco Bell parking lot" pairs this year. These are especially handy because you can match the subtle prints to whatever 'fit you're wearing! 

www.amazon.com, www.amazon.com

Promising review: "I’ve been buying these for years. They replaced my Ray-Bans that look identical! Fit great and with the price point I don’t have to worry too much with my kids and being on the go!" —Jessica M

Get a pack of three from Amazon for $15.19+ (clip the 20% off coupon on the product page for this price; available in 16 sets, as well as two-packs and individual pairs). 

19. Billion Dollar Brows Eyebrow Powder to fill in your brows as naturally and realistically as the $23 Anastasia Brow Duo version for less than half the price. Reviewers are stunned by how effective this is and how long it lasts, especially at such a low price point. 

www.amazon.com

Billion Dollar Brows is a small business that specializes in beauty products. 

Promising review: "I have found a new eyebrow enhancer powder! I’m blonde, and my eyebrows don’t show up very well. I have tried a lot of colors and products, but the rich, soft color of this one beats them all. Easily glides on, covers my gray brow hairs, and helps my eyebrows frame my face. And this one stays on all day until I wash it off! Well worth the price and the quality surprised me!!" —Pammer

Get it from Amazon for $10.99+ (available in five shades and multipacks). 

20. A pair of cheerful, super lightweight boxer-style shorts so comfy and adorable that you are about to put your denim shorts on notice for the rest of the year — especially since these are a MUCH cheaper alternative to the $98 Reformation version. 

www.amazon.com, www.amazon.com

Promising review: "So comfy and  they look just like the photo! The quality is great, they aren't see through, and I love the bright color! They fit true to size. They are definitely a great value for the money." —Hope

Get it from Amazon for$9.99+ (available in women's sizes XS–XXL and 22 styles). 

21. Monday Haircare Dry Shampoo with all the oil-absorbing, refreshing power of its competitors, *plus* added keratin for protection against frizz and breakage. The subtle gardenia scent is just extra extra credit after all that. 

www.amazon.com

Check out a TikTok of the Monday Dry Shampoo in action. 

Promising review: "I was thoroughly impressed with this dry shampoo. It's affordable, effective, and everyone compliments how great I smell when I use it. Two bottles lasted me a few months. It does have a white cast, but that can easily be worked into the hair to become undetectable." —Meg B. 

Get it from Amazon for $6.97. 

22. A simple faux diamond tennis bracelet to add a touch of sophistication to any outfit without the price of name-brand versions like Swarovski (even though reviewers agree this looks like the Real Deal 👀). 

Amazon, www.amazon.com

Promising review: "Soooo pretty. It’s 100% [similar to] Swarovski for so cheap. Looks exactly like the photo and I wear it every day." —Trysten Walters

For what it's worth, Pavoi — the company behind this piece — has gone TikTok viral time and time again for its classic, modern, and expensive-looking pieces. I personally own almost all my "daily wear" jewelry from Pavoi and swear by it. Everything is so easy to accessorize and makes my outfits look and feel so much more put together, and the pieces are so durable that they're easily worth twice what I paid. Check out the rest of Pavoi's line of jewelryfor more options, including earrings, bracelets, and anklets! 

Get it from Amazon for $22.45+ (available in four colors, two styles, and three sizes). 

23. A shockingly affordable "Glow Up!" Vitamin C Face Serum that packs a punch as powerful as the $30+ versions — reviewers swear by this for reducing dark spots, brightening skin, restoring tone, and giving skin a more radiant, firm look. This particular serum's secret is the 3-O Ethyl Ascorbic Acid, which helps boost ~radiance~, in addition to the hyaluronic acid, aloe vera, and vitamin E to help with hydration. 

www.amazon.com

Promising review: "I've been using the Vitamin C Face Serum for a few weeks now, and I’m absolutely in love with it! My skin feels so much smoother and brighter, and I’ve noticed a significant reduction in the dark spots I’ve been struggling with. The serum absorbs quickly, leaving no greasy residue, and it has a lovely, light scent. My complexion is looking more even, and I can see a visible improvement in my skin tone. I also appreciate how gentle it is on my skin, with no irritation at all. This serum has quickly become a must-have in my skincare routine! Highly recommend for anyone looking to tackle dark spots and brighten their skin." —Patricia D. 

Get it from Amazon for $9.98. 

24. A roll-up wide brim UPF 50 sun hat to protect your cheeks from the sun's rays *and* keep you looking effortlessly chic no matter how many days it's been since your last hair wash. This one is a real winner because of how absurdly packable it is, making it perfect for shoving into a tote bag on long days and a suitcase on vacation — and how affordable it is compared to $87+ versions from brands like Bloomingdale's, Wallaroo, and Cuyana. 

www.amazon.com, www.amazon.com

Promising review: "I wasn’t sure what to expect with buying a hat that’s half the price of my usual Wallaroo hats. The hat arrived pretty compressed, and I was worried that it might not regain its shape, but it did! It’s very good quality, comfortable, and looks attractive. I actually like it better than my Wallaroos because it’s a tad smaller and just feels more proportional. I’m going to buy more colors and back-ups. Good hat at a good price." —LPF

Get it from Amazon for$25.99 (available in three sizes and 21 colors). 

25. E.l.f.'s Squeeze Me More Lip Balm Duo with some real "Laneige, but make it cheap" energy. This mango and watermelon duo is actually the oh-so-tropical remix of the brand's wildly beloved Squeeze Me More Lip Balm that came out last year, so reviewers are already obsessed with how lightweight, hydrating, and deeelicious these go-to balms are. 

www.amazon.com, Amazon

Promising review: "My favorite lippie. I am absolutely in LOVE with E.l.f. products. The consistency is rich and stays on your lips for hours. Considering the cost, these have quickly become my go-to lip product." —Paula Johnson

Get it from Amazon for $8 (and check out five other flavors, including Vanilla Frosting, here!). 

26. A Lululemon-inspired mini wristlet wallet set that looks just like their $50 version, and also easily holds cash, cards, and lip balms, so you don't have to deal with the whole muss and fuss of a purse if you're going on a walk around the neighborhood. Plus, you know what they say — keep your friends close and your beloved lippies closer. 

www.amazon.com, Amazon

Promising review: "I got these for my girls for Christmas. They are very good quality and comparable to Lululemon. My girls love these and are now asking for them in all of the colors." —Placeholder

"Really cute! Love how easy it is to take cards/cash out of the pouch! Also love how many things you can fit in the bigger bag!!" —Abri M 

Get it from Amazon for$7.98 (available in 11 styles). 

27. An Anthropologie-inspired reversible quilted throw blanket you can get in all kinds of fun, lively sprints that will startle your boring couch into having a personality, or give your bed a *much* needed reset. 

Amazon, www.amazon.com

Promising review: "Wow wow wow!!! 🤩 This blanket is so soft and the colors and image is so vibrant! The material is great. Lightweight but also snuggly weighted, I don’t know how to describe it. I almost bought the one from Anthropologie, but this is exactly like it way less price! I think I’ll be gifting a few of these because they are so nice!" —Amy

Get it from Amazon for $34.82 (available in 16 styles). 

28. A square neck "going out" top that isn't NOT a near perfect lookalike for the $38 Skims and $40 Abercrombie versions. This is an excellent find for anyone who is ~choosy~ about colors, because this comes in a whole rainbow's worth of them. 

www.amazon.com, www.amazon.com

Promising review: "This is a must-have! The double-layer design provides just the right amount of support and coverage — no see-through issues at all. The square neckline adds a chic touch to a basic top. It’s tight-fitting but comfortable, with a nice stretch that hugs the body perfectly. I’ve worn it alone and layered under jackets, and it looks amazing either way. Great for casual days, going out, or even light workouts. I’ll definitely be ordering more colors!" —Jasmine XAR

Get it from Amazon for $19.99(available in women's sizes XS–XL and 24 colors). 

29. Olay's Firming Body Lotion full of collagen peptides and a Vitamin B3 complex for *ultra* hydration designed to visibly plump, firm, and moisturize your skin — all at a fraction of the price of other firming lotions, like the internet's beloved $48 Elasti-Cream. 

Amazon

Psst — there's a matchingelasticity-boosting collagen body wash as well! 

Promising review: "I have spent a lifetime looking for a lotion as good as this one. I am so happy to have tried this, and now I will use it forever. It smells fantastic, comes in a cute bottle, is reasonably priced, and my skin is softer and more hydrated than ever. I've tried everything for dry, itchy, sensitive skin. I use this daily, and I love it. Butters and oils leave me feeling gross and greasy, and most lotions simply do not do the job, and I'll have to reapply constantly. This I apply once daily, and my skin is so soft and healthy now." —Paige

Get it from Amazon for$10.32 (available in four other styles). 

30. E.l.f. Halo Glow Liquid Filter that looked at the iconic (and expensive) $49 Charlotte Tilbury Flawless Filter and said, "Game on, pal." Not only does this give that dewy, soft, "barely there" finish, but it's designed to hydrate your skin with hyaluronic acid, helping improve your moisture barrier for long-term glowiness, too. 

www.amazon.com, www.amazon.com

Promising reviews: "This stuff is so legit I’ve gone through three bottles. Adds the perfect glow to your skin! Sometimes I use it under foundation and sometimes I use it solo with a bit of concealer. I will never not repurchase it for the price and how beautifully it sits on the skin. This stuff is viral for a reason!!" —mapagill

"If you like Charlotte Tilbury Flawless Filter, this is leaps and bounds better! Just buy it. The coverage is better, [it] makes my skin have the most amazing natural glow! The colors run with a more warm/yellow undertone which worked great for me! Spend a fraction of the price and just get it, you will be happy you did!" —Amazonreview

Get it from Amazon for $13.21 (available in 12 shades).

31. A pair of pretty pastelwireless over-the-ear headphones crafted to look like AirPods Max, so you can still enjoy the comfort and chic style of their iconic headphones without shelling out hundreds of dollars. These feature premium cushion padding, a built-in mic with the ability to take calls, 10 hours of playtime per charge, and surprisingly decent noise blocking for the price. 

Emma Lord/BuzzFeed, www.amazon.com

iJoy is a small business that specializes in headphones and tech accessories. 

I own a pair of these, and because I'm vain as heck and need to own all things pink, but I was decently surprised by how well they muffle noise! I feel like these are ideal for people who still want to hear some of the world around them (read: parents, people working in open offices), but still want to listen to their tunes comfortably. The charge on these goes for at least four hours (I haven't tried it beyond that yet), and the Bluetooth connects to my devices super easily. Excellent pair of headphones for the price point. 

Promising review: "These headphones surprised me. I thought they were not going to be as great because of how cheap they are, but the bass is amazing! The noise cancellation is so good that I can’t hear anything. The volume is loud and sound quality is a win, and just how I like it. Very snug and comfy, recommend! Thanks TikTok, lol :)." —Chevelle Revero

Get it from Amazon for $19.99+ (available in five colors). 

32. A buttery soft (and pregnancy-friendly!) Butterluxe athletic skort so lightweight, comfortable, and breezy that it will become the MVP of your warm weather wardrobe in no time flat. 

www.amazon.com, www.amazon.com

Promising review: "The BEST! I love this skort. You can dress it up or down. It is an amazing travel piece! Fits great and the material it stretchy and soft at the same time." —Amazon Customer

Get it from Amazon for $28(available in women's sizes XXS–XL and 10 colors). 

33. And a pair of high-waisted"Secretsculpt" biker shortswith some real booty-lifting action (AND NO FRONT SEAM!!) that will have you admiring your reflection in shop windows all summer long. Psst — reviewers compare these to the WAY more expensive Lululemon Align shorts and Halara's UltraSculpt, and these come in a whopping 11 colors!! 

www.amazon.com, Amazon

Promising review: "I am actually really impressed with the quality of these. I’d compare them to Lululemon Align. Not too thin, not see through, plenty of coverage, but also soft and super comfortable. The butt scrunch isn’t super noticeable which I love, but still gives you a nice shape. I wouldn’t say the fit is like compression, but they aren’t going anywhere. I’ll def get them in more colors, I’m so impressed." —Megan Lindsay

Get it from Amazon for $26(available in women's sizes XXS–XL and eleven colors). 

34. Mise En Scene Perfect Serum, a beloved K-beauty staple reviewers compare to the $46 Gisou version for MEGA hair hydration and heat protection up to 450 degrees, so you can style your hair without sacrificing on ✨shine✨. This unique blend of seven-oil blend Moroccan argan, olive, coconut, apricot, Marula, jojoba, and camellia oil not only protects hair, but helps correct damage from dryness, *and* reduces drying time. 

www.amazon.com, Amazon

Promising review: "Literally, the best hair product you can possibly get that is affordable and doesn’t leave your hair greasy — it makes it shiny and super soft. After I get out of the shower when my hair is still damp I put some on my ends and work the rest up into the top of my head. Sometimes I blow my hair dry after I get out of the shower and put it on and then after I blow dry I put it on some more, and it looks absolutely beautiful — no greasy hair here. My hair type is fine and gets oily really fast and yet somehow this product tames it a bit and keeps it looking healthy for days! Will purchase again and again!!!" —Tara Klein

Get it from Amazon for $18.99+ (available in two sizes, a mist style, and four other formulas).

35. A plated, jewel-embedded ring you can buy yourself as a little treat if the $1,250 Cartier Love Ring is decidedly out of your budget. Dare I say this version is ... prettier than the designer one? 

www.amazon.com, www.amazon.com

Promising review: "The perfect non-name-brand ring you can find honestly. I wasn't looking for a Cartier knock-off when I found this ring, but I have had people ask me if it's the real deal. I honestly love this ring though, the sizing was accurate, it is weighted well, none of the 'diamonds' have fallen off, and it hasn't tarnished! I've worn it daily for almost a year now and it has held up well. It has some very small scratches on it, but that's typical of most rings. For the price, I am super happy with this ring and I honestly can't believe how well it has handled everything I've put it through." —Eva Richterkessing

Get it from Amazon for $9.99 (available in sizes 5–12, three finishes, and two styles).

36. And a dainty gold-plated station necklace, another home run from jewelry brand Pavoi so close to the real diamond versions from Quince and Dorsey that run $400+ that it'll turn all your everyday looks into ~quietly expensive~ looks. 

Amazon

Promising review: "I bought this before I was gifted the Dorsey necklace and they are almost identical. If you don’t want to spend $$$ on the Dorsey necklace, this is a great option." —Bianca

Get it from Amazon for $14.95+ (available in yellow gold, rose gold, white gold, and three other styles). 

37. Catrice's Magic Shaper Face Cream Paletteas an $8 alternative to the $88 (!!) Makeup Forever Palette. This includes a range of highly-pigmented, super blendable shades to help you contour, highlight, and bronze on days when your Gcal just say "GO GO GO" all the way down. (Psst — this is the same brand behind the TikTok-famous $6 Under Eye Brightener, so you know they mean business!) 

www.amazon.com, Amazon

Check out a TikTok of the Magic Shaper Face Cream Palette in action. 

Promising review: "I love this palette. The blush is so pigmented and so are the bronzers. Good travel size. I am a professional makeup artist who travels weekly and it’s easy to throw into my touch up kit for backstage too, as it doesn’t take up much room and is very light." —Deja Victoria Seif

Get it from Amazon for$8. 

38. An effortlessly chic, surprisingly roomy woven straw summer purse designed to look like $100+ woven purses from Staud or Revolve that are taking this year by storm. 

www.amazon.com, Amazon

Psst — a lot of reviewers got creative and added decorative charms to the straps! 

Promising review: "I found the perfect summer purse that I absolutely love. Normally, I'm not a fan of shoulder purses, but this one is so lightweight that it doesn't hurt to carry. It looks far more expensive than it is, and despite its small size, it holds a surprising amount. I can fit my full-sized brush, wallet, compact makeup powder, keys, and a pill bottle without any trouble. It has a little slip on the side for a lip balm/card, something small and flat. The bottom does tend to get dirty easily and might fray, but I'm generally rough on my purses.  I would happily repurchase this purse and I’ve been using it almost every day since I got it." —B

Get it from Amazon for $28.99(available in six colors). 

39. An affordable, Lululemon-esque longline sports braso comfy, supportive, and versatile that reviewers love it both for outdoor workouts, gym use, *and* errand running. This is designed to be supportive without being too compressive, with lightweight fabric that keeps you breezy in the heat. 

www.amazon.com, www.amazon.com

Promising review: "LOVE. It is super comfortable to wear and is great for supporting my chest when I go on a run. Doesn't collect sweat, very nice and cool material for hotter environments. I have it is so many colors because I love them so much. HIGHLY recommend!" —Cheyenne

Get it from Amazon for $19.99 (available in women's sizes XS–3XL and 29 colors). 

40. The Face Shop's Rice Water Bright Foaming Facial Cleanser, a gentle, cult-fave Korean beauty product reviewers swear by as an alternative to the pricey Tatcha Rice Wash. This hydrating cleanser removes waterproof makeup and sunscreen with ease, has an ohhhh-so-satisfying lather, and leaves skin moisturized after use. 

www.amazon.com

Promising review: "I have combination skin and the Tatcha Rice Wash is the only thing I can use. I was gonna spend my last few dollars on the Tatcha but then I saw this. With the price I thought if it doesn’t work, it isn’t a huge deal. I’m never going back, this is like the exact same thing and you barely need any, the scent is the only difference besides it being a bit thicker BUT THAT'S GOOD because it’s BARELY thicker AND that means even less goes a much longer way. This is a holy grail item. If you haven’t tried it, I soooo highly recommend." —Lingaling

Get it from Amazon for $12+ (available in two sizes). 

41. A Skims-inspired square-neck compressive body suit that's basically 10 outfits in one — you can rock it solo, wear it as a bodysuit tucked into jeans, or pair it with a hoodie or a jacket. Go, little base layer, gooooo! 

Amazon

Popilush is a small business that specializes in activewear and shapewear. 

Promising review: "Run to get this! PURCHASE!! I ordered a large — I’m usually wearing an XL, however, it fit perfectly. It does not cut off my thighs, so so comfy! No bra needed, will be a staple this summer. It’s not overly thick, but it’s not cheap material. I’m obsessed!" —Andrea

Get it from Amazon for $39.99 (available in women's sizes S–XXL and eight colors). 

42. E.l.f.'s Holy Hydration! Thirst Burst Drops, another home run from the brand's moisturizing "Holy Hydration" line that reviewers are comparing to the $35 Watermelon Dew Drops from Glow Recipe. This lightweight formula is designed to brighten and plump skin for a dewy effect, whether you're wearing it alone, applying it under your makeup, or mixing it with your foundation. 

www.amazon.com, Amazon

Promising review: "Love these drops. So effective, a little goes a long way. Great for a boost of hydration, especially in the colder and/or drier months. Great as a primer before makeup to smooth the skin. Such a value for a product that packs a punch. My skin hasn't looked better!" —Ken

Get it from Amazon for $11.97. 

43. An affordablesleeveless exercise romperyou will be SO glad you bought on days when the sun is trying to bake you like cookie dough. These are medium-compressive, soft, breezy, and SUPER easy to throw on when your brain is too fried to match a top and a bottom in the heat. Bonus — these are comparable to Aerie, Abercrombie, and Hollister versions that can go for three times this price! 

www.amazon.com, www.amazon.com

Promising review: "I get so many compliments! It's so comfy! Perfect for walking and hiking or even running errands! I want to buy it in every color!!!" —Addison Dalton 

Get it from Amazon for $32.89 (available in women's sizes S–XL and ten colors). 

44. A multipurpose blush stick reviewers compare to the$18 Pixi Beauty version — this version may be cheaper, but it's also easily buildable, blendable, and perfect for that light, dewy, "kissed by a happy pink cloud" look. 

www.amazon.com

Promising review: "I bought this and my daughter immediately tried to steal it because she thought it was the real thing. Ha! This is so easy to use and a little goes a long way. This will last for a while. And was a fraction of the price of the brand name." —Amazon Customer

Get it from Amazon for $6.99 (available in three shades). 

45. A set of Bala Bangle-inspired wrist and ankle weights to get your ~fitness~ on this summer — these serve all the same cuteness and function without the $55 price tag. Not to mention this has a TON more colors available to match your 'fits. 

www.amazon.com, www.amazon.com

These are ultra adjustable thanks to a strong Velcro and the ability to add and remove some of the weights to tailor it to your workout! 

Promising review: "I love these! So great for yoga or mat Pilates. I like that they are 2 pounds each, which is the perfect weight, and you can even take off weight as well. I use them every week for my workouts. Very durable band as well!" —Robyn

Get a pair from Amazon for $29.99+ (available in two sizes and 15 colors).

46. A set of golden bracelets giving ~quiet luxury~ vibes at "I want to pay rent this month" prices. Reviewers especially love these mix-and-match sets because they look like expensive versions from Cartier — the middle one is giving the $8,000 "Juste Un Clou" and the studded one is giving the $6,000 "Love Bracelet!"

www.amazon.com

Promising review: "I absolutely love this bracelet set! The pieces are delicate yet sturdy, and they can be worn together or separately for different looks. The design is simple but elegant, making it perfect for both casual and formal occasions. They’re also really comfortable to wear all day. Definitely worth the price!" —Brandy Gay 

Get a set of three from Amazon for $18.99 (also available in sets of two). 

47. Moodmatcher color-changing lipstick, an affordable WinkyLux alternative that not only adapts to the pH of your skin to create a personalized, perfect shade for your skin tone, but lasts for HOURS. Reviewers marvel at its all-day staying power even after meals and breaking a sweat. Look at that lil' green lipstick go!! 

Amazon

Moodmatcher is a small business that specializes in color-changing lipstick. 

Promising review: "This color is beautiful, and shows up differently on everyone. This thing that I like most about this product, is that it stays on all day even through eating several meals. I have to use a microfiber cloth to remove it at night!" —Rasheda

Get it from Amazon for $6.59 (available in 10 shades). 

48. MagicMinerals AirBrush Foundation, your new favorite alternative to Dior's (discontinued!!) Airflash that lives up to the hype — one quick spray of the foundation on the included brush, and it glides so smoothly and subtly over your skin texture that you'll feel like a makeup artist did it for you. Reviewers in their thirties, forties, and up especially swear by this lightweight but effective formula, and love that it's ridiculously easy to use. 

www.amazon.com, www.amazon.com

Jerome Alexander is a small business that specializes in airbrush cosmetic products. 

HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT. 

Promising review: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." —Smickens

Get it from Amazon for $14.99 (available in 12 shades). 

49. An affordable cult-favorite luxury-scented candle with a scent reminiscent of Le Labo's Santal 33, and a throw so satisfying that reviewers can't stop gushing about it. If you're in the market for a signature scent for your space this fall, look no further than this jasmine, oud, and sandalwood blend. 

www.amazon.com

Lulu Candles is a US-based small business that specializes in scented candles and perfumes. 

Promising review: "This is such a great candle that fills the room quickly with a really nice strong smell that is soothing and relaxing. I was looking for a less expensive Le Labo Santal 33 scent candle, and this one is very, very close! It's a bit stronger, but I love it! The shipment arrived fast, and I just love how fast it fills up the room without being lit for so long!" —Cristina Bertolotto

Get it from Amazon for$16.95+ (available in three sizes, in gift box options, in packs of two, and in a variety of scents).  

50. A pair of leakproof period "Cloudfeel" boyshortsthat compare to the$39 Thinx version, designed to hold up to 12 (!!) tampons worth of period blood and give you tons of protection on heavier flow days or overnight. Reviewers love how ultra soft and comfortable the fabric feels — not to mention the money it saves on disposable period products! 

Amazon, www.amazon.com

Promising review: "I am in love with the texture and have been looking for an alternative to wear to bed. These are no show, and very comfortable. The design is actually very cute and doesn’t make you feel like you are wearing something bulky! Very happy!" —Hannah Brantly 

Get it from Amazon for$22.99 (available in women's sizes XXS–5XL). 

51. Essence's Drop of Sunshine Bronzing Drops, aka the more affordable version of the beloved $39 Drunk Elephant version. This buildable, hydrating formula is an easy way to add a ~sunkissed touch~ to your beauty routine without breaking the bank (or compromising your skin!). 

www.amazon.com, Amazon

Promising review: "I love this so I ordered a second for backup! Depending on my day I will add no more than one or two drops to my moisturizer or my primer. Takes away the winter pallor of my face which definitely has not had enough sun lately. The bottle is small, but you don’t need to use much. Reasonably priced for the amount. I would say buy it." —Incognito

Get it from Amazon for $5.99. 

52. And a pair of elevated, effortlessly chic wide leg petal sweatpantsthat look like they fell out of an Anthropologie ad. Reviewers love how cozy and breathable these are, and that the style is perfect for indoor lounging *and* outdoor errands. 

Amazon, www.amazon.com

Promising review: "Really well constructed. Comfortable fabric. I don't wear shorts, so these will be great for summer. The fit is great. I ordered these pants in three more colors the day after the first pair arrived. Excellent value!" —Montana Fam

Get it from Amazon for $32.99+ (available in women's sizes XS–XXL and ten colors). 

53. A ridiculously soft oversized hoodie reviewers compare to $$ brands like Skims, Aritzia, and Abercrombie. You know how on TikTok sometimes people say "this hoodie hoodies" like it's a noun and a verb? Enter this cult-favorite, reviewer-beloved hoodie, which does, in fact, hoodie. 

www.amazon.com, www.amazon.com

Promising review: "I’m obsessed with this hoodie. I’ve been looking for a warm, soft hoodie with a big hood for a long time. This quality is excellent and feels more expensive. It is an oversized fit. I usually wear an XL top and sometimes L. The large fit perfectly! I want one in every color now." —LindsayW

Get it from Amazon for $32.99+ (available in women's sizes XXS–4X and 33 colors). 

54. A suuuuper easy to use Beachwaver B1 Rotating Curling Iron with automatic curling technology similar to the $599 (!!) Dyson Airwrap that not only creates (LITERALLY) effortless curls, but is designed with a ceramic heat barrel that makes them hold up the whole day.  

Amazon, www.amazon.com

Promising review: "This automatic 1-inch ceramic curling iron has completely transformed my hair routine. The rotating feature makes it incredibly easy to use — no more awkward wrist twists or worrying about uneven curls. It creates beautiful, long-lasting curls with just a press of a button! The ceramic barrel is a game-changer, leaving my hair smooth and shiny without any frizz. The 1-inch size is perfect for creating loose, natural-looking curls that last all day. I also love how quick it heats up and how easy it is to adjust the temperature for different hair types. Overall, this curling iron is a must-have for anyone looking to create effortless, professional-looking curls at home." —Shawn H. 

Here's what BuzzFeed'sElizabeth Lillyhas to say about it: "I've used about every kind of hair styling tool on the planet and had given up on curling irons with clamps. I was fully a curling wand girlie because I'm adept at heat styling and it gave me covetable mermaid waves I wanted. Then I tried a Beachwaver and haven't looked back since. I have them in two barrel sizes and now can zone out while I do my hair. The directional buttons for the tool are easy to use and if I accidentally press the button for the opposite way of which I'd like the barrel to spin, it's a quick and easy correction. I try all sorts of products for my job but this has quickly become one that I talk about all the time." 

Get it from Amazon for $99. 

Reviews have been edited for length and/or clarity.

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