Arya.ag, a grain commerce platform based in India, has appointed Priyanka Seth Wadhera as its group chief financial officer, effective May 2025.

The announcement was made on June 5.

Wadhera has over 23 years of experience in financial leadership across fintech, non-banking financial companies, and global banking institutions.

She most recently served as group CFO at Indifi Technologies, where she managed equity fundraising and led the company to profitability.

Her past roles include positions at Clix, Barclays, Religare, Citi, and PwC.

According to Arya.ag, Wadhera’s appointment is part of its strategy to strengthen financial systems and support growth within India’s agricultural value chains.

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🔗 Source: Arya.ag

🧠 Food for thought

1️⃣ Arya.ag’s exceptional growth trajectory makes this a strategic CFO appointment

Arya.ag’s recent financial performance demonstrates why strengthening financial leadership is critical at this juncture of the company’s evolution.

The company reported a remarkable 70% jump in profit after tax to Rs 32 crore in FY25, while revenue grew by 27% to Rs 447 crore in the same period 1.

This follows an even more impressive profit surge of 2.5 times in FY24, indicating accelerating profitability momentum over consecutive years 2.

The scale of operations has expanded significantly, with the company now managing agricultural commodities valued at Rs 26,961 crore and handling 7.37 million metric tonnes of produce 3.

Priyanka Seth Wadhera’s appointment comes at a particularly strategic moment as Arya.ag is reportedly planning an initial public offering by 2027, making her capital markets experience and track record of raising equity (₹430 crore at Indifi) especially relevant 4.

Her background transitioning Indifi Technologies to profitability mirrors Arya.ag’s own journey as “India’s largest and only profitable grain commerce platform.”

2️⃣ Agricultural finance represents a massive growth opportunity in India’s agritech revolution

Arya.ag’s financial services represent a critical solution to one of Indian agriculture’s most persistent challenges, access to affordable credit for farmers.

The company facilitated an impressive Rs 14,181 crore in agricultural loans through its internal balance sheet and banking partnerships in FY25, demonstrating the enormous scale of financing needs in the sector 1.

Arya.ag’s warehouse receipt financing through its subsidiary Aryadhan enables farmers to avoid distress sales by providing post-harvest credit against stored commodities 5.

This financing model is particularly impactful considering India’s agricultural challenges, where high-interest loans have traditionally burdened farmers, as noted in studies of the sector 6.

The model appears to be working effectively, as Arya.ag reports a low non-performing asset ratio while maintaining significant loan disbursement volumes 1.

Priyanka’s extensive experience across FinTech, NBFCs, and global banking institutions positions her well to scale this financing operation, especially as agriculture is projected to contribute around $600 billion to India’s GDP by 2030 7.

3️⃣ Technology-enabled agricultural infrastructure addresses critical inefficiencies

Arya.ag’s business model targets fundamental inefficiencies in India’s agricultural supply chains through its integrated technology platform.

The company operates over 5,500 warehouses across 21 states with more than 5 million tonnes of storage capacity, directly addressing post-harvest losses that have plagued Indian agriculture 5.

This infrastructure investment is showing measurable impact, with 67% of farmers reporting reduced produce wastage due to the company’s near-farm storage solutions 2.

The platform’s reach extends to previously underserved communities, with 79% of farmers accessing Arya.ag’s services for the first time, indicating the company is expanding formal agricultural markets 2.

Beyond storage, Arya.ag has implemented AI-driven tools for quality assessment and satellite monitoring for commodity forecasting, aligning with broader industry trends toward technology adoption in agriculture 1.

As McKinsey research indicates, such digital transformation in agriculture is essential for enhancing productivity and mitigating risks associated with climate change in India’s agricultural sector 7.

Recent Arya.ag developments

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