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It’s Taken Me Forever To Find The Right Foundation For My Redness-Prone Skin

This serum foundation tones down my red cheeks — without caking or clinging to dry patches.

Posted on Oct 30, 2026 UTC

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by Vivian Chung HuffPost Writer

HuffPost Writer

For those who want more coverage than a typical skin tint but don’t love the feel of heavier foundations, Tower 28’s Swipe serum foundation deserves a spot in your makeup bag. It delivers buildable medium coverage with a natural, skin-like finish, leaving your skin looking fresh and radiant without feeling weighed down. I should know, because I’ve struggled to find the right foundation that will mask the redness on my cheeks without bothering my skin.

For those who want more coverage than a typical skin tint but don’t love the feel of heavier foundations, Tower 28’s Swipe serum foundation deserves a spot in your makeup bag. It delivers buildable medium coverage with a natural, skin-like finish, leaving your skin looking fresh and radiant without feeling weighed down.

Like other products in the brand’s lineup, this lightweight liquid formula is designed with sensitive skin in mind, including skin prone to eczema, rosacea, psoriasis and acne. As someone with eczema on my cheeks, I know the struggle of finding a foundation that covers redness without making my skin feel even more irritated. My cheeks are naturally rosy, some days more than others, and this foundation helps even out my complexion without looking like I’m wearing much makeup. 

The formula is non-comedogenic, non-acnegenic, and fragrance-free, with skin-supporting ingredients such as fermented oat to help maintain the skin barrier and lactobacillus ferment to soothe skin. It also contains portulaca oleracea extract, an ingredient valued for its antimicrobial properties, making this an appealing option for shoppers looking for complexion makeup that takes sensitive skin into consideration.

And there’s another reason for sensitive-skin shoppers to celebrate: the Swipe Serum Foundation recently earned the National Eczema Association’s Seal of Acceptance, the first foundation to receive this distinction. 

As someone with eczema on my cheeks, I know the struggle of finding a foundation that covers redness without making my skin feel even more irritated.

Vivian Chung / HuffPost

As for how it performs, on days when I want lighter coverage, I squeeze one pump onto my hand and work the formula into my skin with my fingers. Some foundations are so sheer that the redness on my cheeks still peeks through, making me feel like I have to skip blush altogether. This one provides enough coverage to tone down the redness while leaving me free to add a little extra color exactly where I want it. For more coverage, I simply build it up. True to its name, the serum formula has a silky texture that glides over my combination skin and leaves behind a glowy finish. When my cheeks feel extra dry, I prep my skin with more lightweight moisturizer and let it fully absorb before patting on the foundation. This helps the formula go on smoothly without caking or clinging to dry patches and texture. Even after 12 hours of wear, the coverage holds up well. That said, my skin tends to get oily throughout the day, so I touch up with a little powder to keep shine in check.

Priced at $36 for a 30-milliliter bottle, the foundation comes in 36 shades, making it worth a look if you’re after customizable coverage and a hydrated, skin-like finish. 

It provides enough coverage to tone down the redness while leaving me free to add a little extra color exactly where I want it.

Vivian Chung / HuffPost

Get it from Sephora for $36 (available in 36 shades).