Jack Ma steps into ‘mistakes’ brouhaha to boost Alibaba’s morale, urges staff to embrace change and prepare for AI to upend e-commerce
Alibaba Group Holding has fundamentally changed its corporate culture to put customers first in its adaptation of technology, its co-founder Jack Ma wrote, as he stepped into a social media hubbub over the hubris that caused what was once the world’s largest ecommerce platform to lose ground to competitors.
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