Joe Nichols and his wife Heather have always agreed on one thing when it came to his music videos — and that was that Heather would never be in one.

"I'm kind of old school," the country music hitmaker, 44, laughs during an interview with PEOPLE about the exclusive behind-the-scenes look at the official music video for his new single "Home Run." "There's always been this feeling that it would be the kiss of death. You know, you put somebody into a video and all of a sudden you break up and you got to live with that video forever. I know it's an old dumb superstition, but we didn't want to test it."