Just 40 Products You’re Going To Wish You Started Using Sooner
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These products can’t fix all your problems, but life will sure as heck get a teensy bit easier.
Posted 13 hours ago
by Karly Jacklin BuzzFeed BuzzFeed Staff
I'm a resident writer, cat mom, and obsessive online shopper who is passionate about quirky pet products, home decor, size-inclusive fashion, and, above all, perfumes.
www.amazon.com, www.amazon.com
It's color-adapting, so one of four shades will work well for any skin tone! To use, apply this in thin layers to avoid creasing, then follow with your favorite concealer and setting powder if you like. If you don't like applying products with your fingers, they also make a triangle-shaped puff that's perfect for using with this.
Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T.
Get it from Amazon for $6 (available in four shades).
Promising review: "I saw this product on TikTok and decided to try it out for myself. The name doesn’t lie — spray it on, shut the bathroom door, and in a few hours, the shower is 100 times cleaner. Usually I’ll let it sit overnight, and by morning, the visible grime on the shower is gone, including soap scum. I’ll usually let the shower water rinse the residue out, and then will take a bucket just to get everything off the shower walls. It is a bit slick if you try to get in the shower without rinsing the residue, but otherwise it’s a worthy cleaning staple in my house." —Tara D.
Get it from Amazon for $19.99+ (available in two scents and two sizes).
www.amazon.com, Amazon
Promising review: "I was not expecting this brush to be so amazing. I usually use a Wet Brush, and NO MORE of that. This one doesn't pull when the Wet Brush did. Feels amazing on my scalp. Just a very refreshing brush to find. I would definitely recommend this to everybody that has a hard time brushing their hair (even kids), very soft, and the price is excellent as well. Love love love this brush. Would definitely buy again and again." —Katy Shoemaker
Get it from Amazon for $7.99 (available in four colors).
Promising review: "I was skeptical after I sprayed this on my arm in a nice air-conditioned house. It smelled lovely, and a quick sting of mint hit my skin. I was very underwhelmed. It has been a warm day, and I took this outside since I knew I would be sweaty and warm. I sprayed this on my 'underboob' per package instructions. Holy wintery coolness! It’s been 10 minutes, and I’m still feeling the chill. Apparently, it works REALLY well if you’re sweating. It dries almost instantly, and I’m a tingly fresh still." —Michelle
Get it from Amazon for $12.99+ (available in mint or lavender).
Amazon, www.amazon.com
Promising review: "Between me (medium long hair) and my overly fluffy cat, a lot of hair and fluff was continually getting caught up on the roller brush of my vacuum. I dreaded vacuuming because it took so long to pull and snip the hairs wrapped up on the roller brush out with scissors. Not anymore! This silly, little, inexpensive thing works great! Super quick to remove all the hair/fur — in virtually a minute, then back to vacuuming with my lovely Miele vacuum." —MKS
Get it from Amazon for $8.99.
Promising review: "The product was easy to assemble. It offers great storage, and I am happy to get bags off the floor and knickknacks in a great space. The color pink works with the aesthetic. It is a great value for money. I hope to purchase another one for one of my older daughters. I definitely recommend it." —Africa
Get it from Amazon for $25.99 (available in three sizes and four colors).
Amazon
Londontown is a small biz that sells nail products.
Promising review: "I rarely ding my nails, but did recently just as I was leaving the salon. I carry this with me in my manicure bag and it works perfectly. My manicurist was amazed! Highly recommend." —ZLIONNE
Get it from Amazon for $17.
www.amazon.com, Amazon
Promising review (wearing Smooth Neutral): "I AM OBSESSED with this nail system. My nails look better than they have in a long time. Lasts perfectly for about a week with heavy use of hands, which is the longest I’ve had a nail polish last. Looks like you have a subtle milky polish. The pictures are with two coats, looks even better in person!" —Jennifer
Get it from Amazon for $19 (available in four shades).
Amazon
Promising review: "Wasn’t sure what to expect and boy was I pleasantly surprised! This was more delicious than I expected and is now my go-to instead of plain butter. Everyone take a chance and try, you won’t regret it." —Linda Ambrose
Get a 3 oz jar from Amazon for $9.74 (also available in a pack of two and a12 oz jar).
www.amazon.com, www.amazon.com
Promising review: "I absolutely love this product. Now I’m able to light candles where the candle wax has melted down, and it’s hard to reach inside the jar. I also love the fact that you charge this with a USB cable, and the charge lasts for a long time. It has indicator lights to let you know how much of a charge is remaining. I’ve only had to charge it once since I purchased it. I Very durable and a great value for the price. I definitely recommend this." —Cassandra S.
"Another product I got from TikTok. It’s a necessity. No more struggling and almost burning yourself. Stays charged for days. A week at most if you use it frequently." —Nijada
Get it from Amazon for$13.28+ (available in nine colors and in two-packs).
Amazon, www.amazon.com
Promising review: "So why do I like mopping slippers? I have a 2-year-old, and the slippers are great for mopping up little splashes. Drops of water from doing dishes and the extra padding is nice. No paper towels wasted, and it's immediate. Plus, these are cute. You have to have a sense of whimsy for this functional novelty item." —G. Kim
Get it from Amazon for $13.99+ (available in four sizes and 17 styles).
Sink Topper is a small biz that specializes in this product.
Promising review: "Great for messy teenagers. Cool item for my teenager's bathroom. She likes to lay her hair/makeup stuff on it so she can keep her other bathroom decor on the sides. When she's done she puts what she was using under the sink and folds up the sink tray so it can slide under the sink as well." —Melina
Get it from Amazon for $25.39+ (available in two sizes and seven colors).
www.amazon.com, www.amazon.com
This is designed to support babies and toddlers up to 45 pounds.
Promising review: "Do yourself, your hips, and your back a favor and order this baby seat carrier! This is the best thing that has ever been invented. It is so easy to use and great to use anywhere. I specifically purchased this item to use at Disneyland so that while my 15-month-old wanted to be carried in line, we wouldn't be super exhausted — well, it worked. Super easy to use and adjust. Love that it had some compartments to carry small items. We will be traveling soon, and I can't wait to use this at the airport. This is a LIFESAVER, make sure you order it!" —Celeste Montes De Oca
Get it from Amazon for $63.75+ (available in four colors).
www.amazon.com, Amazon
Promising review: "These are microwaveable and light to carry. Love the colors. Wish they were available in one color only, but I can’t complain. I primarily bought these for microwave purposes. But can be used for salads, hot soup, etc. Also it’s an in-between size like a medium. Just right for me." —M. Zolnosky
Get a set of four from Amazon for $8.95 (also available as bowls!).
Check out a TikTok of the cactus dryer ball.
Promising review: "This is my first time using these, and I'm already in love! I saw someone say these can catch hair, but I didn't know if these would really catch hair until I used them. They even captured cat hair, which is life changing for me! 😄😻" —E & D
Get a set of four from Amazon for $8.99 (also available in a pack of six, and two other styles).
www.amazon.com, www.amazon.com
Promising review: "I have had this wine bottle opener for over two years and I'm so happy with this purchase. I love the aesthetic and that I can leave it on the counter. When you receive the product, you just have to plug it in to charge, and then it’s ready to use. It’s convenient to have the foil cutter. It’s also still sharp after two years. In just a few seconds, the bottle is opened, and I’m ready to enjoy a glass of wine!" —Rebecca Anne
Get it from Amazon for$29.99 (available in two colors).
Promising review: "These Color Catcher sheets really protect colors from bleeding. It makes all clothes/laundry brighter and looking like new — not that old washed color after just one wash without these sheets. I give this product 5+ stars. Highly recommend. A few pennies spent additionally on your laundry makes one look like wearing new clothes all the time." —Nikita
Get 72 sheets from Amazon for $8.95.
www.amazon.com, www.amazon.com
Promising review: "I've been using this pillow for a week now and can't be happier. I thought I could never sleep without sweating until I used this pillow. No sweating and no waking up in the middle of the night. My life has changed because I can sleep at night. Awesome pillow!!!!!!" —Farhad
Get it from Amazon for $29.99+(available in six sizes and packs of two).
Promising review: "After moving into a house owned by older adults, a lot was neglected. Feeling overwhelmed by the hard water left in our shower, I avoided it for months. After watching TikTok, I found this product recommendation, and MY GOD did it change my life. It is SUPER messy, so wear gloves, and it’s easiest to squeeze on a paper towel, apply, and then scrub with a wool scrub after. But once you figure out the flow, boy, does it work!!!" —Alicia
Get it from Amazon for $15.77+ (available in three sizes).
This contraption provides 360-degree support thanks to a wraparound design and clips that connect it to your seat's headrest.
Promising review: "Just took a 15-hour flight with this travel pillow, and this was the best travel pillow by far. I've used inflatable and memory foam neck pillows before; the major problem is that they don't secure your head and torso, so either your muscles have to hold your body up, or your head and torso will end up swinging around, and both are disruptive to sleep. With this travel pillow, my muscles can relax, and the padded eye mask will hold up my head and torso. One minor downside is that the pillow needs to be mounted on your seat's headrest; if someone bumps your seat, it can be disruptive, but this rarely happens. Its size and weight are also much less than memory foam neck pillows, and I don't have to bring an extra eye mask, so it is very travel-friendly." —Sky
Get it from Amazon for $19.59+ (available in 10 colors).
Promising review: "Best dish rack! This truly hold so many dishes at varying sizes. It has a pretty substantial footprint, and was sturdier than I expected. I like the thoughtful design elements like the knife holders, wine glass or bottle support points, and the additional extension tray option. Very easy to use and clean when needed, and matches my other Dash items." —Liz
Get it from Amazon for $69.99 (available in two colors).
www.amazon.com, Amazon
Promising review: "Saves me from auto logouts! My brother recommended this handy gadget. I work from home and have three monitors. When I leave my desk for lunch, the computer goes to sleep and when I come back, everything is logged out and whatever was on three monitors ends up on two. SO frustrating. This is programmable for three settings and I use it on the minimal movement so when I come back, everything is just as I left it. Revolutionary! Just remember to turn it on!" —Isaiah
Get it from Amazon for$9.99 (available in three colors).
www.amazon.com, Amazon
If you have any neck or back issues, talk to your doctor before use and read more about cervical traction at the Cleveland Clinic.
For this, instead of like a regular pillow, you're supposed to lie on it in 10-minute intervals; the seller suggests working your way up to it by starting yourself off at five minutes at a time, with a 1–3-day adjustment period before regular use.
Promising review: "This neck relaxer is so easy to use! It took a few times to get used to, but it is not uncomfortable and is very much helpful with my chronic neck pain and shoulder tension. I felt pain relief after the first use! I have even been able to cut back on my chiropractor appointments because of this product. So thankful for this amazing find, as I am only 41 and have been struggling with neck pain for several years now." —Mary Beth
Get it from Amazon for $19.99 (available in five colors).
Amazon, www.amazon.com
HiccAway is a small biz specializing in this product, which was invented by Dr. Ali Seifi with the aim of replacing silly remedies for hiccup relief.
Use it in a shallow glass of water, sip, and swallow immediately. Repeat this 2–3 times until your hiccups are gone.
If you’re concerned about your hiccups, talk to your doctor. Read more about hiccup causes and treatment at Cleveland Clinic.
Promising review: "I periodically get hiccups that last for hours. Today I developed hiccups and tried this item for the first time. It worked immediately. Unbelievable, but true. Sip, don't draw a forceful pull. Just sip." —Marcella Snider
Get it from Amazon for $20.95(available in five colors).
www.amazon.com, www.amazon.com
If you're not into scented soaps, they also make an unscented version.
Fomin is a small business that specializes in travel soaps and wipes.
Promising review: "Best thing ever. I work outdoors and I use this for my job. Doesn’t require lots of water either, but gets the job done. I actually bought it for my fishing trip and can’t wait to see how well it does." —Amazon Customer
Get a set of three from Amazon for$9.99 (available in single-scent packs and larger packs).
Read more about aromatherapy and nausea at Johns Hopkins.
Promising review: "Took this on my first cruise. Anytime that I started to feel woozy I’d reach for it. I’m sure the required act of deep breathing helped a lot - and breathing in the fragrance of the essential oil is very calming and effective. Worked for me! Wonderful!" —Willy&Lilly
Get a pack of two from Amazon for $11.69 (also available in a pack of four).
Amazon, www.amazon.com
Check out a TikTok of the Laneige Neo Blurring Powder in action.
Promising review: "I loved this setting powder, it blurred my pores and blended my makeup so well that even my husband noticed. Wow! I will be buying more before people find it and sell it all out, hehehe." —Charlotte Laim
Get it from Amazon for $25.
Amazon
Stasher is a small business that specializes in storage and meal prep products.
Promising review: "Good travel makeup bags. I use this bag for my makeup brushes, and I love it because it keeps them separate from my makeup, so they stay cleaner." —Claudia
Get it from Amazon for $14.89+ (available in two other bag shapes and a set with all three).
Amazon
Promising review: "These are excellent!!! They hold up good for everything from sourdough bread to fruit or sandwiches. I will continue to order. Thank you for making these!" —Gary stewart
Get a set of 25 from Amazon for $13.99 (also available in quart and gallon sizes).
www.amazon.com, www.amazon.com
Promising review: "This stuff really is magical! When we moved into our house, the previous owners did a horrible job of cleaning the stainless-steel appliances. There were permanent run marks going down the front that I could not remove....and I tried EVERYTHING. I should note that I’m not actually positive that these appliances are true stainless steel or just manufactured to look like that. I wanted to cry tears of joy after wiping down the dishwasher because I had been looking at those awful run marks for three years, and they were finally gone! The whole tub is worth it for that appliance alone." —MayBae
Get a pack of 90 from Amazon for $14.98.
Amazon
Note: This is not a voltage converter, so only use this with dual-voltage or worldwide voltage devices.
Promising review: "As an international flight attendant, I am in different countries weekly. While the all-in-one adapters, in theory, are great, they often are too big/heavy to stay in the socket securely — you are much better off with one like this. It is sturdy in the socket, even with an electric cord (my hair curler) and my phone and iPad all plugged in. Very satisfied!" —Susan H.
Get it from Amazon for $17.99.
www.amazon.com, Amazon
Awkward Essentials is a small business aiming to "bring crotch care to the mainstream."
Dripstick features a medical-grade sponge with no additives or fragrances, meaning it is safe for vaginal use. It's designed to help absorb excess semen, and it won't prevent pregnancy or STDs.
Promising review: "I've been using these for years and will never go without them. Since I've been using these, I don't get yeast infections or BV anymore. I think most women don't know that semen throws off their vaginal pH balance and can cause these issues. It's also amazing to just soak that gunk all up and be good to go. "✨️ —AL
Get a pack of 20 on Amazon for $26.69 (also available in a pack of 10 for $14.99).
www.amazon.com, www.amazon.com
Promising review: "I have a golden retriever and the shedding is out of control. My fabric sofa is constantly covered in hair and I finally decided to try this after reading an article about popular TikTok products. The reviews do not lie, this thing works magic!! I wish I had taken a before and after picture because the difference is noticeable. I watched the video tutorial before I tried it to ensure I was using it properly and everything he says is true, you do really have to put your arm to work with vigorous back and forth movement! However, I find it's a great arm workout and it works wonders." —Joanne Ertel
Get it from Amazon for $24.99 (available in three styles, including a mini version great for on-the-go and traveling!).
Promising review: "My favorite dry shampoo! It smells great and truly is sweat-activated. I wear it during some heavy workouts, and I can smell it, and it helps keep my hair from being greasy if I have plans after." —Marianna Stutts
Get it from Amazon for $9.98+ (available in two sizes).
www.amazon.com, www.amazon.com
Check out a TikTok of the dry shampoo in action.
Promising review: "Will be buying again!! This is a fantastic product. I have incredibly thin hair that gets very oily very easily. This is the first product that I’ve tried that actually works! I am so very happy!" —Katie_0_Baker
"I’ve gone through so many cans of dry shampoo and figured I’d try this because of the price and wanting to avoid aerosol dry shampoo sprays. I have fairly thick dark curly hair and did not realize upon first use that you need a very light hand when tapping the product on and was left with a heavy white cast and stiff texture. I now use a very light hand and tap it on my root area and thoroughly rub it in and it’s last me great and does the job!!" —Lexi
Get it from Amazon for $18 (available in six shades and a vanilla-coconut scent).
Check out a TikTok of the vacuum in action.
I bought this vacuum a few months ago and omg...I'm obsessed. I HATE cleaning — and I hate deep cleaning the most. It's too time consuming and it hurts my back, but alas, I am an adult with two cats and a house full of carpet, so I have to deep clean regularly. This was the best purchase I have made in my adult life so far. It cut down the time it takes for me to clean *so* significantly that I barely even register vacuuming as a chore anymore. If you're lazy but also want your house to be clean, just get this now.
Promising review: "BEST VACUUM I'VE EVER BOUGHT! I moved into a brand new apartment complex that was just built, and after being there for a week with three cats, I decided to vacuum the carpet and rugs. TO SAY MY JAW DROPPED IS AN UNDERSTATEMENT. The suction without a doubt is the best one I’ve ever had (including several Dysons). It is lightweight to push, and going from carpet to wood floors is amazing. The attachments make vacuuming my couch so easy that I’m done in under five minutes!!! BUY THIS VACUUM TODAY!!!" —Skylar Blick
Get it from Amazon for $139.99.
Karly Jacklin / BuzzFeed
I bought this after seeing a bunch of TikToks about trauma being stored in the hips, and while the jury's still out on whether or not I have healed my trauma through deep tissue massage, I can say that my back and shoulders are SO much happier now that I've been using this for a while. I don't feel like the Tin Man begging Dorothy for oil anymore, and I'm actually getting relief from my chronic shoulder pain. I'm not saying this is a miracle worker, but if you've tried *everything* for your tense muscles to no avail, this might just be the solution you've been waiting for.
Get it on Amazon for $9.95 (available in five colors).
Amazon, www.amazon.com
Just a heads up, the brand doesn't recommend using this product if you've had any eye operations or have retina conditions, cataracts, or glaucoma.
Promising review: "Love everything about this eye massager! Easy to use with many options, massage strength, heat, music and vibration. So relaxing, I’ve fallen asleep a few times. (It turns itself off at cycle end). Definitely worth every penny!" —Matt
Get it from Amazon for $53.99+ (available in eight styles).
Emma Lord / BuzzFeed
Check out aTikTok of the foot masks in action.
BuzzFeed Shopping writer Emma Lord says, "I'm a long-ish distance runner and these were certainly an interesting experience for my feet! You slide them on and after a few minutes feel a tingling, mildly burning (in a good way) sensation. It doesn't quite numb your feet, but it relaxes them. I kept them on for 30 minutes and then toweled my feet off, and the tingling sensation slowly faded over the next 30 minutes. After that my feet felt very refreshed and relaxed at a time of day when they're usually aching from all the miles I put in. The whole thing was a mess-free, easy process, and I will definitely keep them on hand for longer run days!"
Promising review: "Very soothing. My husband and l used these on our European vacation and they definitely felt good on our feet!" —KS2018
Get a set of three pairs from Amazon for $11.97.
Amazon
Check out a TikTok of the Prepara Salad Pod in action.
Promising review: "An awesome invention. I take salads daily to work, and it’s so convenient. Also the dressing at the top makes mixing salad so easy." —Adrienne Williams
Get it from Amazon for $23.88 (available in three sizes and two colors; also available in a salad prep set).
BuzzFeed Shopping is service journalism first: Our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.
Reviews have been edited for length and/or clarity.
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