Kobo launched its Kobo Plus subscription tier in the U.S. today. The plan starts at $7.99 per month and gives users access to 1.3 million books (but not all titles) from Kobo’s library.

This new subscription will compete with Amazon’s Kindle Unlimited plan, which costs $9.99 per month. Amazon also offers a Prime Reading plan through its Prime subscription (which costs $119 per year) with a diminished catalog.