Lyle’s Golden Syrup has gone for a sleek new rebrand on some of its products - removing the illustration of a dead lion to something more cheerful.

For those who are partial to a bit of the sweet syrup, you may have spotted the somewhat unusual image that adorns the front of its products - it shows the carcass of a lion, lying on its side with a swarm of bees flying near its head. Underneath the drawing are the words: “Out of the strong came forth sweetness.”