Pokimane once did ASMR herself but quit because of the amount of effort it required (Picture: Twitch)

Following a surge in Twitch streamers attempting ASMR, Pokimane criticises those jumping on the bandwagon.

Just as we were all getting used to hot tub streams becoming the new trend on Twitch, streamers have appeared to pivot towards doing ASMR instead. And while ASMR never completely went out of fashion, there has been a noticeable uptick in the number of streamers creating ASMR content.