Singapore’s deep tech startup SOMIN has earned international recognition after Google Deepmind cited its research in generative AI (GenAI) in a recent publication. The paper acknowledged SOMIN’s work as foundational to ACAI (AI Co-Creation for Advertising and Inspiration), a new system designed by DeepMind to automate ad creation and strategy development.

This milestone marks a significant moment for SOMIN, positioning the company as a key innovator in the evolving field of AI-powered marketing. While many generative AI tools focus on simplifying content production for users with limited creative experience, SOMIN has taken a more data-driven and strategic approach through its proprietary system, SOMONITOR.