Record international audience for Super Bowl indicates NFL growing global presence

Record international audience for Super Bowl indicates NFL growing global presence

The Straits Times - Sports·2024-03-07 06:03

A record 62.5 million viewers outside of the U.S. watched the Kansas City Chiefs beat the San Francisco 49ers in last month's Super Bowl, confirming on Wednesday that the National Football League is making progress in a push to grow its global presence.

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