Reviewers Over 50 Cannot Stop Gushing Over These 28 Beauty Products (And Once You Try Them, Neither Will You)

Reviewers Over 50 Cannot Stop Gushing Over These 28 Beauty Products (And Once You Try Them, Neither Will You)

BuzzFeed-Shopping·2025-07-02 15:05

1. Bio-Oil, a cult-favorite skincare oil to help reduce the appearance of scars left behind by acne, pregnancy, injuries, or surgeries thanks to a powerful (but gentle) combo of vitamin A, vitamin E, sunflower, lavender, and chamomile oils.

www.amazon.com, www.amazon.com

Promising review: "I am a 70-year-old woman with all the skin issues those years bring: fine lines and wrinkles, skin discoloration, uneven skin tone, and dry patches. This oil is lightweight, absorbs nicely, and has a fairly pleasant smell, although a bit flowery. The main thing is it works. I could tell a difference in my skin the first week of use. My skin is hydrated and glowing, and the overall tone has improved considerably. Believe me when I say I have used a lot of serums, oils, and moisturizers over the years. I wish I had found this oil years ago." —Connie J

Get it from Amazon for $6.99+ (available in three sizes).

2. A callus-removal gel so you can experience the baby-soft feet you not only want but truly deserve. Sure, you could just go to the salon and get a pedicure, but when this entire bottle costs a fraction of the price of ONE pedi...well, it's a no-brainer, isn't it? Not to mention, you can stay home and wear your pajamas. A win-win.

www.amazon.com, www.amazon.com

Just presoak your feet, apply the gel, let sit for 5–10 minutes, and rinse! It's recommended you go back in afterward with a foot file just to make sure no residue or dead skin is left behind.

Promising review: "I followed the instructions from many of the 5-star reviews, and everything worked better than I expected. I sat on the side of the tub and soaked my feet (while reading and sipping wine). I used a pumice stone on my feet while they were soft — then I PUT ON A PAIR OF GLOVES — and generously applied the gel. Then, pumice stone after the rinse and wash. I had baby soft heels — better than getting a pedi. I will forever use this product — my only regret is not having found it sooner. Btw I’m a 65-year-old grandmother, and it was super easy." —Caribare

Get it from Amazon for $9.99 (available in three scents).

3. A mascara to give you lashes so dramatic, no one will believe you when you tell them you bought it for less than $5 on Amazon. No need to spend hours wrestling with falsies to get the long lashes of your dreams. Reviewers also rave that this lasts all day. Thank goodness! You have better things to do than reapply throughout the day. 

Kayla Boyd / BuzzFeed, www.amazon.com

Promising review: "I am 68 years old and have been using makeup for 52 of those years. I have tried many mascaras over those years, from inexpensive to very expensive. I cannot say that I have ever been really happy with the results. I had reached the point where I thought that it does not matter the cost, they are pretty much all the same. This changed my mind. I put on two coats, and it made my lashes look so thick. If I did not know better, I would think that I had on false eyelashes. I used baby shampoo, as I always do, and I always lather with the baby shampoo twice, to remove the mascara, and it came off easily. I will look no more for a new mascara. I cannot imagine a mascara better than this." —Piaget

Read BuzzFeed editor Kayla Boyd's in-depth Essence Lash Princess mascara review.

Get it from Amazon for $4.99.

4. A hydrating eye cream that'll help reduce the appearance of puffy eye bags, dark circles, and wrinkles/crow's-feet. Plus, it's free of sulfates, artificial fragrances, and colors and has a nice rosemary scent.

www.amazon.com

Promising review: "OMG, what can I say? This stuff is great! I've had dark circles since I was in my 20s, and now in my 50s, I find this product! Love it! Dark circles are gone! Puffy eyes are gone by the time it dries! My eyes look more lively!" —lida Sadati

Get it from Amazon for $14.99+ (available in three sizes).

5. A nail concealer to help cover up yellow tones and staining and give the illusion of polished nails without having to go to the salon for a manicure. 

www.amazon.com

Londontown is a small biz that sells nail products!

Promising reviews: "As a 62-year-old woman who gardens, cleans house, etc., I needed something that improved the look of my nails without looking cheap or crappy. This was more than I wanted to spend on nail polish...but totally worth it. Two coats showed NO ridges and looked better than natural nails without looking fake or cheap. Totally worth it!" —Unbiased Independent Reviewer

"The best nail product I’ve ever used! I am 75 years old! It cost more than any nail product I’ve ever bought, but two coats have lasted me over two weeks without chipping! A product has to be outstanding for me to write a review, and this product qualifies!!" —Frances

Get it from Amazon for $20 (available in five shades).

Check out our Londontown Illuminating Nail Concealer review for more deets!

6. An exfoliating glove that'll help slough away dead skin so easily, you'll be confused as to how you made it this long without owning this genius product. It's kinda like an ex — once it's gone, you’ll wonder why you didn’t ditch it sooner. 🤭

www.amazon.com, www.amazon.com

Promising review: "I am 67 years old and have very dry skin. I always had trouble exfoliating my skin to my satisfaction. The very first time I used it, I was disgusted by how much dead skin I was able to remove! My skin felt so soft afterward! I use the mitt once a week and have less dead skin to remove. I absolutely love this mitt! Wish I had known about it sooner!" —Sweetwriter

Get it from Amazon for $10.99.

7. A bottle of dandruff shampoo, because you deal with enough flaky people in your life; there's no reason you should have to deal with a flaky scalp, too.

www.amazon.com

Read more about ketoconazole shampoo at Cleveland Clinic.

Promising review: "This is without a doubt the best dandruff shampoo ever. I am 50 years old and have had a very dry scalp and even face and ears all my life. I have tried everything on this side of the moon without any success until now. This stuff truly works and is amazing. I literally put it on my face, and even in my ears, where I’ve always had problems with dry skin, and after even the first use, I saw amazing results. No more itching, no more flaking. I can actually wear a black shirt now with confidence, no flakes to worry about. I truly highly recommend this product. Where was it when I was a teenager and had to endure many embarrassing moments? Thank you so so much for this shampoo. It’s worth every last penny!" —stacy

Get it from Amazon for $15.88.

8. Teeth-whitening pens for brightening up those pearly whites with a quick swipe. No yucky gel, bright lights, or dentist trips required! Just click, apply, and get ready to have show off your chompers all day.

www.amazon.com

After brushing and flossing, you paint your teeth with the pen (each pen contains about 20 uses), wait for 30 minutes, then rinse! 

Promising review: "I’m a 66-year-old wine and coffee lover with yellowing teeth. I’ve tried every tooth-whitening product to brighten my smile to no avail…until now. After two weeks, I am seeing amazing results, and I’m very impressed. It does cause some tooth sensitivity, so follow the instructions carefully to minimize the sensitivity." —E. Addison

Get a two-pack from Amazon for $15.95.

9. A facial hair removal tool you'll wish you had discovered a whole lot sooner than upon reading this article. It makes cleaning away facial hair so quick, easy, and, best of all, painless. 

www.amazon.com

Promising review: "OMG. This is the most wonderful product EVER. I have paid my beautician $10 a week to remove my 'hair lip.' If I only would have found this hair remover sooner. It is 'flawless.' It is painless and gets all the mustache (I'm 66) as well as other chin hairs. In three weeks, this product has saved me $30, and it is better than my beautician ~ she never got all the hair. THANK YOU SO MUCH. Love, love, love." —Diane Mary

Get it from Amazon for $14.49+ (available in four colors).

10. A toenail clipper that was created with thick and ingrown toenails in mind. If you're someone who can barely entertain the thought of using a regular nail clipper because it just does not cooperate with your little piggies, this is gonna be super helpful!

www.amazon.com

Promising review: "This has been the first product I've been able to use on my (and my 98-year-old friend's) thick toenails that actually works. Having arthritis, the grip and sharpness now make this task easy. Would recommend this product to anyone, especially older adults and caregivers like me. The price was more than affordable, and I wish I had discovered these clippers sooner. I was skeptical after purchasing other clippers over the years, but this is excellent." —She She V

Get it from Amazon for $8.99+ (available in two styles and with accessories). 

11. A wondrously cool lip stain masque you're gonna want to show off to anyone and everyone, and here's why: When you first apply it to your lips, it starts off blue (and a quite beautiful blue, at that). After letting it set for 10–30 seconds, you simply wipe it away with a damp tissue or towel to reveal a BEAUTIFUL natural lip stain. How can you NOT want to brag about your super cool new makeup find?!

www.amazon.com, www.amazon.com

Promising review: "Y’ALL. I am 50-something years old and have tried every 'long-wear' and 'stain' there is, from department store robbery level to 'bitten' or whatever the vampire lip stain Revlon had out a while back. At my age, I longed for a lip color that didn’t leave my telltale wrinkled lip impression on a glass. But alas, all of the long-wear formulas were disappointing, dull, and, most of all, DRY. I was skeptical, but I have spent waaay more on crappy lip potions that I won’t use but apparently keep to torture myself about my wasteful spending. The purple was shocking, and the first time I used it, I sprayed and peeled pretty quickly, lest I end up with 1978 Donna Summer disco-era hologram lips that I definitely could not pull off in my office. And to my amazement, that stuff STAYED ON. Not dry, not seeping into cracks, not sticky, not weird tasting, not staining my teeth. Just like a 'bitten lip' — a slightly tinted natural color was there. The longer you let it sit, the darker it gets. After a FEW glasses of wine, pasta drizzled with a really good olive oil, salad, and dessert, there’s STILL some color! Stayed on through smooches, too." —Kelly K.

Get it from Amazon for $22 (available in 32 shades).

12. A Paula's Choice liquid exfoliant designed to help loosen dead skin cells, smooth and brighten up your skin, and even help reduce the appearance of enlarged pores. 

www.amazon.com, www.amazon.com

Promising review: "I am in my early 60s and have had rosacea for years. I have always struggled with cystic acne and still get it from time to time. The rosacea has really gotten worse in the last few years, and my skin was so bumpy, I really thought I had some kind of mites under my skin! I have never had a perfect complexion, but it has really gotten bad. I didn't realize rosacea continues to get worse with age, and I was getting areas of real thickening around my nose and on my chin. I bought the small trial size and have only used it for two nights, but it is fantastic!! My skin looked better the next am — clearly better! Smoother, brighter, less red, and less bumpy just overnight. I have special creams from the dermatologist and even take a special oral med for my skin, and I suspect I will be able to eliminate those soon! I used to have bumps all along the bottom of my chin, and those are all gone. I have sensitive skin, and scrubs are too rough on it. I cannot say enough about this product. I am going to get some for my daughter too." —Martha Strickland

Get it from Amazon for $15+ (available in two sizes and a two-pack).

13. A Color Wow moisture-repelling spray that's all about keeping frizz at bay and lasts for about three washes! Simply spritz into your hair (wet or dry) and blow-dry! Sorry, humidity, you lose this round!!!

www.amazon.com, www.amazon.com

Promising review: "I don't usually try all the latest hair things because my hair is very fine and it doesn't like product. But I received it as a sample, and I can't believe how nice it made my hair and how long it lasted. I have to wash every single day, or my hair would be limp and lifeless. You could tell if I didn't wash my hair for one day. This miracle stuff makes it so that I don't have to wash my hair for a good three days at least, and it still looks fresh. It also lasts between washes, so I only have to use it every other wash or sometimes not for three or four. I can't live without this now that I've found it. It took me ’til my 50s to find this amazing product. I sure coulda used this in my 20s!" —B.S.

Get it from Amazon for $28.

14. A fan-favorite Sol de Janeiro body cream made with guarana and cupuacu butter to bring smoothness and hydration to your skin. Best of all, it has a delish pistachio, salted caramel, and vanilla scent and is gonna have everyone you talk to commenting on how darn good you smell. 

Amazon, www.amazon.com

Caffeine has a number of skincare benefits, including brightening and temporarily reducing the appearance of stretch marks and cellulite, if that's something you're looking to do! You can read more about the skincare benefits of caffeine at the Cleveland Clinic.

Promising review: "I use a light coat all over after a shower. I'm heading for 60, and I inherited my family’s crepey skin. Nothing has really worked after the first hour, but this was amazing! My skin looked more my age instead of an 80-year-old's. It isn’t dry and flaky anymore. Got one for my 86-year-old mother, whose calves looked like molted snake skin. No more flakes! Day after day! I use it on damp skin after my shower." —VERONICA

Get it from Amazon for $24+ (available in three sizes).

15. A winged eyeliner stamp that'll prevent you from wasting time during your makeup routine trying to nail the perfect cat eye. Just stamp it on and go, go, gooooo!

www.amazon.com, www.amazon.com

Lovoir Beauty is a small biz based in New Zealand that sells this genius winged eyeliner stamp known as The Flick Stick.

Promising review: "I am a 50-year-old woman who is ridiculous about trying new makeup trends. I have been wearing my eyeliner winged since my teen years, and although I have gotten pretty good at applying my wings, I always seem to have one thicker than the other or at an odd angle, most likely due to my eyes not being perfectly even. So when I saw a review of this product, I thought, what the heck, I will try it. Well, ladies (and guys who wear liner), this winged liner set is one of the best purchases I have ever made in the cosmetic world. It is so simple, and I can't believe how quickly I was able to give myself absolutely flawless wings! If eyes could fly...worth every penny." —Molly A. Frank

Get it from Amazon for $11.98 (available in three sizes).

16. A lightweight CeraVe retinol serum made with encapsulated retinol — that's when traditional retinol is shelled and, therefore, is absorbed at a slower rate over time, which may prevent the irritation or redness of non-encapsulated retinol. Plus, you still get to reap similar benefits like brighter skin and a reduction of post-acne marks!

www.amazon.com, www.amazon.com

And remember, like with any retinol (that actually works) *just do not use it every day.* Start slow and work yourself up if needed, paying attention to your skin. 

Promising review: "I am 65 years old and still have large pores and oily skin. Within a couple of days of applying this at night, I could see a very noticeable difference in the size of the pores on my nose. Pores are no longer clogged with oil! Overall, my ruddy skin looks more refined. It's a bit drying on my skin in the winter, but not a problem for me. I wish I had discovered this product decades ago!" —Lulabelle

Still not convinced? Check out our full CeraVe Resurfacing Retinol Serum review for more details. 

Get it from Amazon for $18.68.

17. Schick Silk touch-up tools perfect for painless, precise eyebrow shaping, cleaning up peach fuzz hairs on your face, and even clearing away dead skin. Whether you're on the go or just want a quick beauty refresh, these tools are your new best friend.

www.amazon.com, www.amazon.com

Promising review: "I am a 65-year-old caucasian woman with sensitive, dry skin prone to broken blood vessels...but blessed with smooth skin...well, blessed, and I used sunscreen through the years. Because my skin is delicate, I cannot use exfoliating methods most people use...but I know it is very important for a beautiful complexion. Enter this wonderful product! I YouTubed how to use them and went for it. WOW! My skin is glowing. It absorbs my serums much better, and I can actually wear powder again. I had given up powder at my age because it had an aging effect. After using this to remove dead skin and peach fuzz, the powder accentuates my face once again. I believe this has turned back the clock...my husband has noticed...I feel beautiful, and it has not hurt my delicate skin. Try it!" —cat lover 55

Get a pack of three from Amazon for $5.94.

18. An ultra-hydrating lip balm rich in antioxidants, vitamin E, and green tea that your dry-as-heck lips are gonna be sure to savor. 

www.amazon.com

Promising reviews: "Nothing has healed my chapped lips like this balm…it is AMAZING. I'm a 72-year-old woman, and I've tried a lot of lip therapies. This is the best!!" —Sharon

"Works extremely well on my chapped and dry lips. Best product I've ever used, and I'm 70 years old! Application is designed perfectly so the [product] is distributed exactly in the correct area. LOVE this stuff." —Jetson 49

Get it from Amazon for $10 (available in five flavors). 

19. An argan oil hair mask you can use about once a week to help prevent things like heat from styling tools and coloring from making your hair look damaged or dry.

www.amazon.com, www.amazon.com

Promising review: "I can't say enough good things about this product. It took 50 years to find something to turn my naturally curly/frizzy, high-maintenance mess into low-maintenance, fabulous curls with body and shine. I get tons of compliments on how my hair looks and smells. For the first time EVER, my hair is manageable and easy to style. I can even wash and run if I want to — which was impossible before using this product. I won't go a day without it! I recommend it to all my friends with natural curls or permed hair." —Amazon Customer

Get it from Amazon for $14.99.

20. A L'Oreal Paris rinse-out lamellar water treatment with a cult following that'll leave your locks looking shiny and silky in just eight seconds. It boasts the same ingredients found in Redken's lamellar treatment for a fraction of the price.

www.amazon.com, www.amazon.com

Promising review: "I’m 57 years old, and I’ve been searching for a product since I turned 30 that actually delivers what it promises. In one single use, my hair looked 30 years younger. Shiny, smooth, silky — it makes my hair look like my stylist just did it. In fact, when I showed it to her, she started using it on problem clients. The only drawback is, with my medium hair length and fullness, I only get about three uses per bottle. Then again, that works out to roughly three bucks a pop, definitely worth it for these results." —Liz

Get it from Amazon for $10.97

21. A fan-favorite Stila liquid eyeliner if you need a waterproof option to get you through a day filled with sweat, allergy-affected tear ducts, and just being a really emotional person, damnit!

www.amazon.com, www.amazon.com

Promising reviews: "I had never used a liquid eyeliner before this one. I'm 68 years old and was a little hesitant to try a liquid. I love it. It is so easy to apply. I can get a thin line so I don't look overly made up. Love it." —D'Angelee

"This is the best liquid eyeliner I've ever used. I'm 40+ years old, and I've tried a lot of them. I have oily eyelids (yep, I admit it). Crayon eyeliners and even other liquid eyeliners always ended up smudged by midday, and I would look like a panda bear. Plus, when I was using other liners, I always wondered why my eyes would be so red and itchy every day. Since Stila, that all went away. It's pricey, yes, but for me, it's the only one." —Cecelia

Get it from Amazon for $24 (available in 14 shades).

22. A moisturizing skin cream your dry skin would thank you for if, ya know, your skin could speak to you. This noncomedogenic lotion is free of dyes, fragrances, and parabens!

www.amazon.com

Promising reviews: "Perfect for this 62-year-old face. Love it and wish I had found it sooner." —Judy Clark

"LOVE!!!!! I am so happy I decided to give this a try! After countless products (I’m 50), I have finally found a winner! My skin is super dry. This is not greasy like most I have tried. Also, bonus…PUMP!! It’s like having pants with pockets exciting!! 😂" —Kelly Jo

Get it from Amazon for $13.56.

23. A 10-ingredient cleansing balm whose buttery and silky texture will practically melt your makeup away, minus the greasy/stripped feeling other makeup removers tend to leave behind. Reviewers also love this stuff for sunscreen removal! Basically, you're gonna wonder how you ever made it this far, taking off your makeup at the end of a night without this amazing stuff. 

www.amazon.com, www.amazon.com

Promising review: "I’m 53 years old, and it took me this long to find such a great product. Loved everything about this cleanser. The smell is terrific and feels great on my skin. Removes all makeup (lash glue too)." —Whyukry

Get it from Amazon for $14.99

24. A crème-to-powder eyeshadow stick to revolutionize your beauty routine. Not only does this stick glide on your lids nice and smooth, but it contains vitamins C and E to help provide some hydration in the process, boasts a waterproof formula, features a built-in smudger, AND as if that wasn't enough, is so easy to bring on the go!!!!

www.amazon.com

Promising review: "I'm 52, with crepey eyelids, and they itch and water if a smidge of eye product gets in them. Powder shadow is a complete no-go! Just bought two of these, and I am so happy! After years of not wearing shadows, I am back in the game! It goes on creamy exactly where you put it. The smudger works beautifully, and it stays put all day with no creasing, watery-ness, or itchiness. Didn't use any primer, just on clean, moisturized skin. Thank you! I will definitely be getting more colors!" —Tania Nicholson

Get it from Amazon for $18 (available in so many shades).

25. A bottle of nail and cuticle care oil you'll wish you'd bought sooner. With consistent use over time, this incredible solution helps make your nails look fresh and healthy. Evidence of a once-bad biting habit combined with questionable at-home manicure decisions, begone!

www.amazon.com

Promising review: "So my nails have always been thin and brittle — always cracking and breaking. I read about this and thought I would try. I've been using it daily for over a month, and my nails are definitely stronger, and they are not cracking and breaking. I'm 52, and I can't believe it took this long to find something that works. You have to keep using it and make it a part of your routine." —Grant's Mom

Get it from Amazon for $9.90+ (available in three sizes). 

26. A Revlon hot air brush so you can dry and style your hair at the same time! If you're someone who is often pressed for time when getting ready, this wonderful gadget is a true game-changer.

www.amazon.com, www.amazon.com

The brush has special vents that allow air to flow so hair dries faster. Plus, it's quicker than using a dryer and then a flat iron or curling iron, which equals less heat damage.

Promising review: "First-time review, and it’s because I’m so happy with this dryer/styler! My hair is about shoulder length, very fine with a slight curl, and now it has some gray. It’s also frizzy, no matter what I use. I’m 61 years old, so trust me, I’ve used a lot of products! Never have I been able to get my hair to look like it did after leaving the salon, EXCEPT after using this. I watched some YouTube videos first for some pointers and then gave it a try. It’s easy to use, even though it’s bigger than I thought it would be. My hair came out beautiful! Smooth, soft, no frizz, and lots of volume. Hope this review helps you or anyone out there that has similar hair!" —Anon anon

Some reviewers with 4a–c hair like this brush, but others say it didn't work. If you're looking for something that was designed with coilier hair in mind, you may wanna check out the Revlon One-Step paddle brush.

Get it from Amazon for $28.30+ (available in five colors).

27. A wash-off face mask that's the 👑 of multi-tasking — this bb works to help reduce the appearance of fine lines and pores, hydrate your skin, improve texture and complexion, provide a lil' lift, and balance your epidermis pH level. You only have to wear it for about 15 minutes, and it makes you look zombie-like while you use it. That's a little less than five repeat listens of "Zombieboy" by Lady Gaga! 

www.amazon.com

Promising review: "At 60 years old I have tried SO MANY products...anything short of surgery to lift and tighten my face. Around the age of 57, my pores became larger and larger. I tried product after product and spent hundreds trying to find that fountain of youth. There is nothing like going into a store with salespeople younger than my grandchildren telling me what I'm doing 'wrong' with my skincare regimen. They had never seen a wrinkle in their lives. I thought I would give this face mask a shot. I mean, what did I have to lose? Immediate results! I couldn't believe it! My pores were small; my face was different...and in a good way...lol. I can't believe my skin looks so good. I'm so excited. I had to write a review. I don't think you'll be sorry if you decide to try this. I know I sure wasn't!" —Judi Bragg

Get two box of eight masks each (16 masks total) from Amazon for $36.80.

28. A vitamin C serum crafted with an A-list roster of skincare ingredients such as hyaluronic acid, niacinamide, salicylic acid, and retinol. It can help treat acne, brighten the complexion, reduce the appearance of dark spots, and hydrate thirsty skin. 

www.amazon.com, www.amazon.com

Check out our TruSkin Vitamin C Serum deep dive for more info!

Promising review: "This serum is just as amazing as everyone says it is. I am 67 years old, and I have light melasma on both of my cheekbones. I have done *everything* to get rid of it (microdermabrasion, other serums, Clarisonic exfoliation, and on and on ad nauseam). I wear SPF 50–70 on my face 365 days a year, and I've done that for decades. I also drink a lot of water. It looked as good as it was going to get. Now, my skin looks even better, and the melasma has never been lighter. Overall, my skin tone just looks very even and smooth. Every morning, when I look in the mirror at my face, I marvel at how smooth it looks for my age. This is such a terrific product. I just finished my first bottle, and I'm on to my second one!" —Rabid Reader

Get it from Amazon for $21.99+ (available in two sizes).

Reviews have been edited for length and/or clarity.

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