Roblox buys digital avatar startup Loom.ai

Roblox buys digital avatar startup Loom.ai

TechCrunch·2020-12-15 12:00

Roblox announced today that it’s buying a digital avatar startup called Loom.ai. Purchasing a company that has focused singularly on creating more realistic human avatars is an interesting play for a gaming platform that has made such an impact by building experiences that tend to cast realism to the wayside.

We covered the company’s $1.35 million seed round back in 2016. Since then, it has brought in additional seed funding, scoring $5.9 million in total capital raised. The startup’s investors include Y Combinator, Samsung Ventures, Anorak Ventures and Zach Coelius.

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