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We get why everyone is so obsessed with Charlotte Tilbury’s Pillow Talk. The nude-pink lipstick, in its sleek rose-gold packaging, has won the hearts of beauty fans for its nearly universally flattering shade and romantic, soft-glam aesthetic. But we also understand that spending $34 on a luxury lipstick isn’t always the most financially savvy choice. Fortunately, TikTok beauty sleuths have found an alternative to Pillow Talk that’s nearly impossible to distinguish when swiped side by side: Milani Color Fetish Lipstick in Secret.