Soccer-With new TV deal, brands see value in women's league deals

Soccer-With new TV deal, brands see value in women's league deals

The Star Online - Sport·2021-09-04 08:02

MANCHESTER, England (Reuters) - England's Women's Super League (WSL) kicks off its new season this weekend and, with a major new broadcast deal and a host of international players, there are a series of new sponsorships as brands look to get in on the growth of the women's game.

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