Target Partnered With A Beloved Brand On ‘Cloud-Like’ Bedding — And It’ll Probably Sell Out Fast

Target Partnered With A Beloved Brand On ‘Cloud-Like’ Bedding — And It’ll Probably Sell Out Fast

BuzzFeed-Shopping·2025-05-22 05:05

Target collabs just keep getting better and better, and their latest one is no exception. If you’re on the hunt for high-quality, stylish bedding and bath linens for your home, then you’re in luck. Target has partnered with Parachute on an expansive collection of more than 200 items, including dreamy bedding and soft, plush bath linens in a wide array of bold colors and fun patterns.

Target

You can now shop the entire Parachute for Target collection online, but as with most Target collabs, we predict these goodies are going to sell out fast. Make haste and snag your favorites while they’re still available. Prices range with most items under $90 — a fairly accessible price point for a premium brand. Take a look at a few standouts below and get to shopping.

1. A vintage-inspired cotton bath mat

Target

Add a hint of Art Deco style to your bathroom with this gorgeous cotton bathmat. It has a plush, substantial feel to it that is as cozy as it is beautiful. It's available in two different sizes and three color options, all of which will add an easy and timeless sense of sophistication to your bathroom. 

Price: $44+

2. A silky smooth organic cotton sheets set

Target

Available in five colors in queen sizes, these organic cotton sheets are ready to take you away to dreamland. They're designed to have that crispy, cool and lightweight feel that lends itself to a restful night's sleep. Hot sleepers will love this set, which includes one fitted sheet, one flat sheet and two pillowcases.

Price: $149

3. A cozy and elegant robe

Target

This gorgeous comfy cotton robe has landed just in time for both Mother's and Father's Day. It'll make the perfect gift for a loved one (or yourself) and is available at a fairly reasonable price point given that it is so soft, cozy and high-quality. It has everything you want from a robe, like two slide pockets a waist tie and a relaxed collar. It's available in white in S/M or L/XL sizing.

Price: $89

4. A striped linen duvet cover set

Target

Linen bedding is heavenly year-round, but there's something extra fresh about it in the summertime. Made with premium linen and cotton blend fabric this airy bedding set is designed to keep you cool in the summer and warm in the winter. It includes a duvet cover and two shams that look as good as they feel. They're available in four colors in sizes full/queen and king/Cal king.

Price: $189+

5. A sophisticated velvet lumbar pillow

Target

Add a pop of lush warmth and comfort with a new velvet mini lumbar pillow. Available in two colors, it's as cute as can be — made with soft and smooth cotton velvet and a removable insert that promises to keep it fluffy and plush. It offers an easy way to introduce a new color and texture to a space without having to revamp an entire room.

Price: $49

6. An organic cotton duvet and sham set

Target

Complement your new sheets with a lovely duvet and sham set made of that same silky-smooth organic cotton. It includes one duvet cover and two pillow shams that will last for many years to come. You can get them in full/queen or king/Cal king sizes in five colors.

Price: $139+

7. A soft dotted bath towel

Target

How precious is this terry cotton towel? The dotted weave adds a ton of texture and visual interest while the quick-drying, absorbent cotton is soft and luxurious. You'll feel like you're at a fancy spa every time you hit the showers. It's available in three silhouettes, washcloth, hand towel or bath towel sized in six different colors.

Price: $12+

8. An ultra-soft striped bath mat

Target

The preppy charm of this striped bath mat simply cannot be ignored. It's plush and soft, and its quick-drying, absorbent materials are designed to keep the bathroom from feeling damp or dingy. It's available in four different colors.

Price: $44

9. A down alternative comforter

Target

Upgrade your comforter to this down-alternative insert that might make you feel like you're sleeping in the clouds. It has a cotton shell that promises to be durable and insulating so you stay at the perfect temperature year-round, while the hypoallergenic, recycled microfiber fill keeps the duvet nice and fluffy. It's designed to be the ideal mid-weight comforter. You can get it in full/queen or king/Cal king sizing.

Price: $149+

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