Rap has gone through a lot of changes over the past 10 years. In 2017, hip-hop officially overtook rock to become the most consumed genre in the United States, and as it has risen in popularity, its sound has continued to shift. Hip-hop has become increasingly melodic, and countless subgenres have sprung out of it, pushing the possibilities of what rap can sound like. In the process, the door has been opened to new types of rap superstars.