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🔥 Full coverage and conversation on Prime Day

1. The 2nd Gen AirPods Pro for 40% off (that's $100 off!). With active noise cancellation, spatial audio, three silicone tips for customized fit, and over 24 hours of listening time with the included case, the AirPods Pro 2 give you a *ton* of bang for your buck.

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Promising review: "I bought these going into it “I’m going to hate them.” But these have surpassed every expectation I had. My friend was talking about the noise in a call one day and it made me annoyed and these have something weird with Apple phones where they can block out almost all noises while making calls for the person you’re calling and for you. Everyone knows Apple has their own technology work better with their phones or whatever it’s no hidden thing, but let me tell you, these sound so crystal clear when listening to music, social media, and on calls. The quality alone is so nice! And the features, immerse (you can listen around you) adaptive (it’ll block out white noise and annoying sounds) and noise cancellation (you can’t hear just about anything around you) it’s so wild. These things aren’t even that tight in my ears but it’s like you put noise cancellation on and it shuts off the outside world. I have this as a mechanic and it’s just white noise everywhere with these in it’s so comfortable walking around the shop having like ear plugs in essentially. Also, the battery life is great. I charged it fully when I got them and it’s lasted me like a week on the case? I have my headphones in around 6 hours at work listening to social media. I probably take them out to charge them walking around the shop or going on break and I’ve never seen the buds really go below 80% after hours of listing tbh which is kinda wild. For the price it’s worth every dollar and more. And to connect to your phone it’s as easy as just opening the case and done." —Ethan Scott

Price: $149 (originally $249 (and currently $249 at Apple); typically $189.99 at Amazon) — and shop all the Apple deals here

AirPods 4 are also a new lowest price ever — 34% off with noise cancellation (down to $119), 31% off without (down to $89). AirPods Max are up to 27% off, which (you guessed it!) is also a lowest-ever price — they're down to $399+ (depending on the color).

2. A Hatch Restore 3 for $30 off (the first recorded discount!) — a cult-favorite sunrise alarm clock *and* sound machine so you can kiss that shock-you-awake alarm goodbye and wake up to a gradually brightening light and the delightful sound of your choosing. It has a variety of nature and white noise sounds built in too, and you can even customize your own bedtime routine.

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Promising review: "I love it! I've been contemplating buying a Hatch for a while now but I'm so glad I did. The unwind feature is my favorite because of the sunset light setting and calming sounds (which there a lot to choose from)! I also like how the light gradually brightens 30 minutes before your alarm to slowly wake you up. Set up was very easy! The app is also super simple to use and you can set up different routines! You also have access to different light and audio options for the unwind, sleep, or wake up session. Hatch does offer a paid membership to get access to more audio options but you have plenty to choose with the free version. So far, I'm very happy with my purchase and very much enjoy waking up peacefully compared to my phone alarm! Buy it!" —Itzel

Price: $139.99 (originally $169.99; available in four colors)

3. The TikTok-viral TirTir cushion foundation for 60% off that offers 72 hours of flawless wear, blending seamlessly to hide redness, blemishes, and under-eye bags. It has buildable coverage, perfect for a natural look or full glam. Plus, it’s packed with hibiscus and red propolis extracts for a boost in skin elasticity. And to top it all off, its oval-shaped puff can reach every little corner of your face.

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Check out this TikTok of Mikayla Nogueira's review of this foundation.

Promising review: "I struggle with finding a foundation that's not orange. Someone recommended I try a Korean product and this started going viral around the same time. I lucked into a perfect color match on the first try, but I've learned there are sample packs if you aren't sure about the color. The coverage is incredible. It was very lightweight, not heavy at all. It did settle into my under-eye wrinkles without primer so if you're older that's something to keep in mind. Overall beautiful and long-lasting. This will be my go to foundation from now on." —AJ Bond

Price: $10 (originally $25, typically $19.99-$25 on Amazon; available in 40 shades and a mini size) — and shop all the TirTir deals here

4. Tarte's Tartelette tubing mascara for 40% off if you're looking for a majorly lengthening, smudgeproof, sweatproof option for your lashes. If you haven't tried the magic of a tubing mascara yet (just wait until you see how it washes off with just water), now is the perfect time!

Amazon

Psst! Tons of other Tarte products are on sale, including the Tarte Shape Tape concealer and the Maracuja Juicy Lip Plump.

Promising review: "I’ve used mascara for 15 years, I’ve tried a million kinds and this is by far the best. I have long eyelashes and have always had issues with getting raccoon eyes or it winding up on my eyelid throughout the day. This mascara stays on the lashes for 16+ hours, no smudging, and is incredibly easy to remove at the end of the day. Also noting less damage to my eyelashes with how easily the product comes off. 10/10, buy this." —Shelby Droegemueller

Price: $16.80 (originally $28; available in brown and black)

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5. Y0140 iRobot Roomba for 49% off (bringing it to $10 cheaper than its last lowest price) because if robots are gonna steal our jobs, it might as well be the bad ones. This bagless machine vacuums AND mops at the same time with a special brush, meaning you might actually have clean floors for once.

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Promising review: "I love this robot. We got this because our baby is constantly on the floor, so we just wanted a little extra help with keeping the floors clean. We run it every night, and seeing how much it picks up blows our mind. We have two dogs, so dog hair and Cheerios are mainly what we get, but it has definitely made a difference with our floors on top of what we already do to keep our floors clean. Highly recommend. We have vinyl wood floors, so it runs fine on it, but it can go on carpet as well. We just leave the room doors closed because it is very loud when it runs and we don’t want it to come into the rooms." —Makayla

Price: $139.99 (originally $274; also available in two other styles for a different or no discount) — and shop all the Roomba deals here

6. The newest version of the Kindle Paperwhite for 22% off — it has 25% faster page turns (!!), higher contrast ratio, and a glare-free 7-inch display. Plus all the features of the previous version, like a warm light setting for late-night reading and waterproof rating for worry-free poolside or beach reading.

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I've been using my Kindle Paperwhite (a previous generation) before bed for years — and after reading for a while, I turn down the brightness to a low level just slightly dimmer than I'd want — after a page or two, my brain goes "Nope!" and shuts off to sleep. AND it helps me not even start thinking the anxious or negative thoughts that *usually* keep me up at night. I got to upgrade to this new Kindle Paperwhite a few months ago, and the warm light feature is a game-changer. And the page turns and responsiveness of this model are indeed faster — and I can really tell the difference compared to my old Kindle!

Promising review: "I can’t say enough good things about my Kindle Paperwhite — it’s truly a reader’s dream! The screen is crisp and easy on the eyes, even in bright sunlight or total darkness, thanks to the adjustable backlight. No glare, no straining —just pure reading bliss. The lightweight design makes it super comfortable to hold, even for long reading sessions. Plus, the battery life is incredible — I can go weeks without needing to charge it! It’s also waterproof, which means I can finally read by the pool or in the bath without worrying. One of my favorite features is how easy it is to carry an entire library with me wherever I go. Whether I’m traveling, commuting, or just relaxing at home, I always have something great to read at my fingertips.

If you’re on the fence about getting one—do it. The Kindle Paperwhite is sleek, powerful, and makes reading more convenient and enjoyable than ever. I’m completely obsessed with mine!" —Amber Goddard

Price: $124.99 (originally $159.99) — and shop all the Kindle deals here

7. A KitchenAid food processor for 46% off that takes care of all your ingredient prep needs — it can chop, puree, shred aaand slice with easy, thanks to the interchangeable slicing/shredding disks and blades. You can put the cutting board away. Btw, all the accessories are dishwasher-safe!

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Promising review: "My Hamilton Beach processor broke while grating cheese 🙄 I didn’t really like it but it did the job. I thought it was just extremely lightweight overall. This one has a much sturdier base, 3 grating attachments. The top attaches easily. Someone else commented on how you have to be careful when you flip open the top, the thing that pushes food down will come out. That’s true, but it’s not a dealbreaker, as I just remove it before opening. The motor is much quieter than the HB in my opinion. Overall I’m glad I spent the extra money and hope I get good use out of it. I’ve always liked Kitchen Aid products. This also came well packaged." —702dessertmom

Price: $69.99 (originally $129.99) — and shop all the KitchenAid deals here

8. A Graco Extend2Fit 2.0 car seat for 35% off — it converts from a rear-facing seat to a forward-facing seat (and a highback booster seat!) and has up to 5" of additional rear-facing legroom to keep your tot safe and comfy in the car for years.

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Promising review: "Easy to install, great quality, cute design, my daughter loves it, and it is the perfect size. The latch is great; her other car seat dug into her neck, and this one doesn’t at all. It is perfect for safety and comfort. All around super happy over this car seat 💯 recommend for anyone needing a new car seat." —Michael Cross

Price: $149.49 (originally $229.99; sale price only available in the 2.0 versions; available in seven colors) — and shop all the Graco deals here

9. The Apple Watch Series 10 for 30% off (that's $120 off) with 30% more screen area and improved battery life *and* a lighter, thinner design than previous models! From all sorts of fitness and health metrics to communication features (like texting and calling when your iPhone is out of reach) and even a car crash detection feature that can connect you to emergency services, it'll have your back no matter what the day throws at you.

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It's also swimproof with 50m water resistance too!

Promising review: "The Apple Watch Series 10 with Cellular is hands-down the best smartwatch I’ve ever owned. It’s sleek, fast, and packed with features that make everyday life easier — from tracking workouts and heart rate to answering calls and messages without needing my phone nearby. The cellular feature gives me true freedom when I’m out running or running errands, and the improved battery life easily gets me through the day. The new health and fitness upgrades are incredibly detailed, and the always-on display is sharp and responsive. It’s not just a watch — it’s a powerful tool that keeps me connected, active, and on top of everything. Worth every penny!" —Austin

Price: $279 (originally $399; available in six colors)

You can also get the Apple Watch SE for the best price it goes for outside of Cyber Week: $169.99 (originally $249 (currently $249 at Apple); typically $189 at Amazon)

10. A Philips Norelco OneBlade electric trimmer for 30% off that is beloved by tens of thousands of shavers for a reason. It can trim hair to the desired length (there are five length options!), shape edges, and (of course) shave — wet, dry, and with foam — comfortably and without irritating skin. Just rinse clean when done. And psst: Reviewers love it for their bikini line too!

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Promising review: "I’ve used multiple other electronic shavers, and nothing, I mean nothing compares to this one. This will literally leave you babyfaced, where as some other ones will leave a stubble. Will definitely be using this a whole lot more on the future!" —Nosey Rosey

Promising review: "Best thing since sliced bread! I wish they would have made this 40 years ago! I literally have tried to cut or snag myself with this and still can't. This makes grooming those hard to see/reach areas sooooooo much easier." —James W.

Price: $34.96 (originally $49.99) and shop all the Philips Norelco deals here

11. A Vitamix Propel 750 blender for 40% off (that's $250 off) with all the reviewer-beloved Vitamix features (quality build, super-fast and thorough blending, easy cleanup) with *five* preset options — smoothie, hot soup, frozen dessert, dips and spreads, and self-cleaning — to make whipping up meals and treats even easier.

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Promising review: "Bought this product on sale, and it was worth the investment. It blends better than any other blender that I have had. Its multiple options allow for anything from smoothies to purees. I love that I can make soup with this blender. It has plenty of power and a large enough volume to make plenty for a small household. It is also easy to clean! If it is on sale, and you need a better blender, I definitely recommend it. Otherwise, it is very expensive at full price." —Daniel & Amanda

Price: $379.95 (originally $629.95; if you see a "regular" price of $577.76, it's from a third-party seller, not direct from Vitamix/Amazon; available in four colors) — and shop all the Vitamix deals here!

The Vitamix Propel 510 is also 40% off, which brings it down to $50 cheaper than its previous lowest price — now $299.95!

12. Laneige's Neo Blurring Powder for 30% off (the first time it's been on sale since it launched) if you're looking for a mattifying option that still leaves your skin ~radiant~. This K-beauty innovation sets makeup, absorbs oil, and blurs and smooths the appearance of skin so your makeup looks flawless all day...no magic wand required. And btw, the packaging is magic, too — there's silicone mesh across the top for easy application without a powdery mess.

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Check out a TikTok of the Laneige Neo Blurring Powder in action.

Promising review: "I loved this setting powder, it blurred my pores and blended my makeup so well that even my husband noticed. Wow! I will be buying more before people find it and sell it all out, hehehe." —Charlotte Laim

Price: $17.50 (typically $25) — and Laneige is offering 30% off of their bestsellers, including the lip sleeping mask, bouncy sleeping mask overnight moisturizer, and glowy tinted lip balms.

13. The 2025 11-inch iPad for 20% off equipped with the ultra-fast A16 chip, a gorgeous Liquid Retina display, and all-day battery life so you can stay connected on the go, whether you're doing work or streaming movies.

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Promising review: "I recently got accepted into school and didn’t want a laptop — I wanted something that could do what a laptop does and more. Fresh out of the box, the iPad is a PURE BEAUTY! It came in great condition, no visual damage from shopping. The iPad last all day long! I play games, watch movies, do homework, FaceTime my friends, and more — and about time i’m done with that my iPad is still charged! The battery is long-lasting and very strong! The iPad A-16 chip works very fast and processes everything I do very quickly! This iPad definitely exceeded my expectations!" —Thee Baddie

Price: $279 for the 128GB model (originally $349; available in four colors)

14. A Lego cherry blossom kit for 47% off for decor you can build yourself. The 430-piece set comes with everything you need to build two stems, and at less than $10, it's a steal compared to most Lego kits.

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Promising review: "Great afternoon activity. All of the flower Lego sets are great for a break and getting your mind off things. We have several different flower ones in a vase, and they all seem to fit nicely together." —Jeremy Moeller

Price: $7.99 (originally $14.99)

15. A BaubleBar bubble initial necklace for 64% off that brings a little party energy to any look thanks to its balloon-like design.

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Promising review: "Love this necklace! It’s dainty and good quality. I have started wearing it every day. I got an M for my daughter’s name. The price was very affordable for something simple but elegant." —Amanda

Price: $15 (originally $42; available in every letter)

16. A Ninja Artisan Outdoor Pizza Oven for 33% off with an impressive 5-in-1 functionality that can make pizza, bake, broil, warm, and proof. Once it's preheated, you'll have restaurant-quality pies with melty, gooey cheese ready to devour in just three minutes. Choose from various settings to get your preferred pizza style, whether it be pan, thin crust, New York, Neapolitan, or custom. I bet you'll appreciate the chef's view window that allows you to watch your masterpiece while it cooks...try not to drool all over the place. 🤤

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It includes the pizza oven, a 12" x 12" pizza stone, 12" x 12" bake pan, and quick start guide with inspiration recipes!

Promising review: "Wow, what a powerful oven. I divided the pizza dough into three sections and cooked pizza at three temperatures to find the best combination, after using the dough recipe in the included book. I liked the 550 temperature because the crust was not overly cooked or undercooked. You definitely can not walk away from the oven or get busy making another pizza as it cooks super fast. It’s best to test out the oven to find your sweet spot. I’m in love with the versatility of this oven. I’ve been wanting to cook more pizza outside in the summer to reduce heating the house. Highly recommend this oven " —Brooks

Price: $199.95 (originally $299.99) — and shop all the Ninja deals here

17. A futuristic-looking LED Light Therapy Mask for $100 off that could help reduce acne. You get full-face coverage with a 3D ergonomic silicone eye mask that comes with a nifty eye slot so you can keep up with your favorite TikToks while it works its wonders! With consistent use, it may take up to two weeks before you can see results. However, some reviewers report a noticeable difference in just three days.

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Visible LED devices only treat pimples, and results vary depending on the person: read more about how to use them at the American Academy of Dermatology.

Promising review: "I’ve tried a couple of LED masks before, but this one feels totally different. I love that I can just lie in bed, wear it, and still scroll on my phone — no need to hold anything or stay super still. It’s super convenient. Didn’t really see much change the first two days, but by day three, my skin looked smoother and a bit brighter. Definitely didn’t expect results that fast. And compared to other masks I’ve looked at, this one actually feels more affordable for what it offers. I’m gonna keep using it and see how it goes over the next few weeks, but so far, really liking it!" —Amazo

Price: $299 (originally $399)

18. A TP-Link Wi-Fi extender for 33% off so you can boost your service throughout the whole house, even in those dead zones where your movies or files always buffer. Whether you've got a Zoom work meeting or an equally important episode of The Office to rewatch, this extender won't disappoint.

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Promising review: "I purchased this item because my job went from hybrid to work from home. My internet router is located in my master bedroom, but my office is in the middle of my house, meaning I didn’t have a strong signal for work. I called my internet provider, and they wanted to charge me a lot of money to extend the internet across my house. I ended up buying this extender to help with the signal. I’m glad I purchased it because now I have coverage on the other side of my house. It was easy to install, and the app is super simple, all for a great price. Thanks to the TP-Link extender, without it, I would’ve had to go back to work at the office." —Jary

Price: $19.99 (originally $29.99) and shop all the TP-Link deals here

19. A three-piece luggage set for 30% off (five cents cheaper than the previous lowest price, just saying!) because your old suitcase has been worn down to the last shreds, and you've been needing to upgrade your luggage for a while. This comes with a carry-on suitcase, a backpack, and a toiletry bag — so you're ready for that summer trip you've got planned. ✈️☀️

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Promising review: "I love my luggage set! They look gorgeous, and honestly, the quality is excellent. I’ve taken 15-day trips using only the carry-on and the personal bag — it’s amazing. At first, I thought they’d get dirty easily since they’re white, but they’re actually very easy to clean. The toiletry bag fits my Shark FlexStyle hair dryer and all the attachments perfectly." —Mariana R.

Price: $69.93 (originally $99; available in seven colors)

20. A Shark FlexBreeze Pro Mist Fan for 20% off (that's the first-ever recorded discount) if you loveeee walking through the misters at Disney and want to bring the experience home. This bb — which can be configured as a pedestal or tabletop fan — lowers temperatures by up to 12 degrees, and you can even pop some ice cubes in the tank for extra chill!

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Promising review: "We love this fan. Not only can you spray water through an attachment that goes to the fan, but you can charge the fan itself, disconnect it from the stand, set it up on a table, and it will run for about four hours with no electricity required. It will also run for about four hours before having to be recharged. You won't regret this purchase." —Nan Lindstrom

Price: $199.99 (originally $249.99) — and shop all the deals on "Summer Favorites" here

21. A Blink Outdoor 4 Floodlight Camera for 54% off that will go a long way toward having peace of mind in your home. This wire-free, drill-free setup features an enhanced motion detection system that will let you see *and* speak through it on the Blink app, with a battery life of two entire years with the included batteries.

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Promising review: "The setup is easy to do, and the sensitivity is perfect. I am thoroughly impressed. I wish I had made the change sooner. The cameras are very inconspicuous and extremely capable. My home feels more secure." —Darnell Lindsay

Price: $59.99 (typically $129.98)

22. A Samsung 65'' Frame TV for 40% off (that's a whopping $800 in savings) for anyone who has always had a hankering for filling their home with classical paintings, photographs, and modern art...with the click of a button. You just happen to get a luxury television while you're at it. This smart TV has an anti-reflection matte display, and it's Alexa-compatible. Sweet.

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This includes a slim-fit wall mount. 

Promising review: "Wow. This is just what I hoped it would be. I am an enthusiastic photographer and have generated picture files from all over the world. The problem is how to display the results. Printing and mounting are expensive and there is only so much wall space for displaying the prints. The solution? This tv! Set-up was easy. My photos now happily and beautifully being displayed in a slow-motion (by choice) slide show. The results are fantastic. Just what I hoped. This is a hit for sure. I am very very pleased. Now we have to, maybe, buy a second. Excellent product!!!" —Charles

Price: $1,197.99 (originally $1,997.99)

Check out Samsung's landing page for more Prime Day deals, and all the TV & Home Audio deals for more.

23. A collapsible heavy-duty utility cart for 26% off (a bit cheaper than it's ever been before) you can use on all terrains to easily move up to 450 pounds — an absolute game-changer for beach trips, camping trips, big shopping hauls, and moving. It also collapses and folds up super easily to get stashed in the back of a car or stored in a closet!

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Promising review: "I've had this for almost a year. It's excellent. Durable, easily maneuverable. My eight-year-old nephew can pull it with his brothers and beach picnic items inside. I pull it easily full of heavy groceries on grassy, uneven ground. Folds away very easily. Worth every cent." —Anjay Ennis

Price: $104 (typically $139.99)

24. An all-in-one Neakasa pet grooming kit for 34% off, complete with five grooming tools (brush, rake, trimmer, and two vacuum heads) so you and your home are not completely overwhelmed by shedding season. This has a vacuum function that sucks up all of your pet's shed/trimmed fur, which means less mess for you to deal with!

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Promising review: "I've had this vacuum for almost two years now, and it still works as good as new. I have two Shiba Inu dogs who shed so much it's ridiculous. All of the attachments have their own obvious uses. The suction is great, and the vacuum isn't loud enough when set to max suction to scare my dogs. They actually love it when I turn it on because they love to get brushed and groomed. Worth every penny to help keep my dogs looking nice and clean." —Kevin Pellot

Price: $85.48 (originally $129.99)