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If you've ever wanted to achieve flawlessly smooth, bright under-eyes like your favorite celebs, now's your chance. 

Grace & Stella is offering major early Amazon Prime Day discounts on many of the brand's Bravoleb-approved eye masks. You'll currently find the best deal on the Grace & Stella illuminating eye masks. They're a whopping 35% off right now.

Make your dark circles disappear once and for all with these vegan, paraben- and sulfate-free under-eye masks. They're designed to brighten the skin and reduce the appearance of puffiness, bags, and swelling. Plus, Kyle Richards and Lala Kent are fans of the cult-favorite beauty brand. 

Amazon customers like you love the brand too. 

"Let me just say: I didn’t know I needed under-eye masks until I tried these, and now I feel personally victimized by every tired morning I spent without them," wrote an Amazon reviewer. 

Grab yourself a pack of these must-have eye masks for 35% off ahead of Amazon Prime Day 2025 and look refreshed ASAP. 

These blue Grace & Stella eye masks are formulated with niacinamide to help illuminate dull under eyes and refresh the skin, making you look more awake.

A pack include 48 pairs. 

More Grace & Stella Eye Masks On Sale Now

"Where were these back in the day? It’s just so easy to get rid of fine lines and reduce puffiness. These really helped so much. I am so glad that these exist," Kyle Richards said.

Lala Kent is a fan. She shared that after using these under eye masks, she "looks like I just had a fresh, little lift."

You'll look refreshed and well-rested after using these Grace & Stella firming eye masks. 

Everything You Need to Know About Amazon Prime Day 2025

Your favorite summer sale is back! It's almost time for Amazon Prime Day 2025.

When Is Prime Day 2025

Amazon Prime Day 2025 is officially set for July 8 to 11, and yep—this year’s mega sale is running four whole days.

If you're eyeing markdowns on beauty, tech, fashion, and home finds, the early deals are already heating up—and you don’t have to wait until July to start saving.

Amazon has quietly launched a wave of early discounts across top-rated brands, so now’s the time to get your wishlist ready. Expect massive Lightning Deals, restocks on viral favorites, and serious steals on everyday essentials. 

Do I Have to be a Prime Member to Shop Amazon Prime Day?

Yes, Amazon Prime Day deals are exclusively for Prime members. If you’re not already a member, you can sign up for a 30-day free trial to get access to all the savings, fast shipping, and other Prime perks during the event.

How Much Is Amazon Prime?

Amazon Prime costs $14.99 per month or $139 per year. Membership includes free two-day shipping, exclusive access to Prime Day deals, streaming content, and more. New members can start with a 30-day free trial.

How Much Is Amazon Shipping?

Shipping fees vary based on the items and delivery method, but Prime members enjoy free and fast shipping on most purchases. It’s one of the biggest benefits of joining ahead of Prime Day.

Is There a Student Discount for Amazon Prime?

Students can get Amazon Prime for just $7.49 per month or $69 per year. Plus, eligible new members get a free 6-month trial—perfect for shopping Prime Day without paying full price.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time