TikTok Shop reaches $32.6b GMV in 2024
TikTok Shop’s global gross merchandise value (GMV) reached approximately US$32.6 billion, according to video commerce analytics firm Tabcut.com.
The United States is the platform’s largest market, accounting for around US$90 billion in GMV.
Indonesia ranks as the second-largest market for TikTok Shop, followed by Thailand.
……Read full article on Tech in Asia
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