Use Taylor Swift's Creative Songwriting Tactic to Create Catchy Hooks for Your Brand

Use Taylor Swift's Creative Songwriting Tactic to Create Catchy Hooks for Your Brand

Inc. SE Asia·2024-04-20 15:05

With the release of her 11th studio album, Taylor Swift added a new role to her impressive resume: chair of The Tortured Poets Department.

Of course, it's not a real job title, and no such organization exists. But Swift's album title and Instagram posts proclaiming herself as head of the club are perfectly on brand for a songwriter who has made metaphor a hallmark of her irresistible hooks. 

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