As Kim Kardashian West confirms that Keeping up with the Kardashians will come to an end in 2021, we look back at how the members of reality TV’s first family infiltrated every corner of popular culture over more than a decade on screen.

Before Kylie broke the internet with her photo of daughter Stormi (liked 18.6m times on Instagram); before Kim sold out her shapewear line, Skims, within minutes (reportedly earning $2m for the first drop alone); and well before Khloé co-launched her body-positive denim brand Good American (raking in $1m on launch day), the Kardashian-Jenners were just a wealthy family living in a gated community in Calabasas, California — albeit one already armed with a low-level of fame.